Andre Harrell
Encyclopedia
Andre Harrell is founder of the now defunct record label
Record label
In the music industry, a record label is a brand and a trademark associated with the marketing of music recordings and music videos. Most commonly, a record label is the company that manages such brands and trademarks, coordinates the production, manufacture, distribution, marketing and promotion,...

, Uptown Records
Uptown Records
Uptown Records was an American record label, founded by Andre Harrell in 1986. It went on to become one of the most popular Hip-Hop and R&B labels of the late 1980's and early 1990s. Featured on the roster were such luminaries as Guy, Heavy D & The Boyz, Jodeci, Mary J. Blige, and Soul for Real...

. Harrell also served as president/CEO of Motown Records. He was also the first half of the hip hop
Hip hop
Hip hop is a form of musical expression and artistic culture that originated in African-American and Latino communities during the 1970s in New York City, specifically the Bronx. DJ Afrika Bambaataa outlined the four pillars of hip hop culture: MCing, DJing, breaking and graffiti writing...

 duo Dr. Jeckyll & Mr. Hyde.

Biography

Harrell grew up in Bronx, New York. When he was a teenager, Harrell and Quadie Campbell, his high school friend, formed a rap/ hip-hop duo named Dr. Jekyll (Harrell) and Mr. Hyde (Brown). The group achieved success with three major hit songs "Genius Rap," "Fast Life," and "AM/PM." Despite this early success in the music industry, Harrell had other career intentions and he continued to pursue his study by attending in Lehman College
Lehman College
Lehman College is one of the constituent colleges of the City University of New York, USA. Founded in 1931 as the Bronx campus of Hunter College, the school became an independent college within the City University in 1968. The college is named after Herbert Lehman, a former New York governor,...

 in Bronx. There he majored in communication
Communication
Communication is the activity of conveying meaningful information. Communication requires a sender, a message, and an intended recipient, although the receiver need not be present or aware of the sender's intent to communicate at the time of communication; thus communication can occur across vast...

s and business management, as he wanted to become a newscaster. After three years, he dropped out of college and went to work for a local radio station.

In 1983, Harrell met Russell Simmons
Russell Simmons
-External links:** * * * * * * from the US Holocaust Memorial Museum* *...

, the founder of Rush Communications
Rush Communications
Rush Communications is the company owned by hip-hop pioneer Russell Simmons. He is also the founder. Rush Communications is one of the largest African American owned media firms in the United States. Rush continues to draw on its roots in hip hop, targeting young consumers through urban and hip-hop...

. He came to work for Rush and within his two years became vice-president and general manager. After a few years working at Rush, Harrell left Rush Management and founded Uptown Records
Uptown Records
Uptown Records was an American record label, founded by Andre Harrell in 1986. It went on to become one of the most popular Hip-Hop and R&B labels of the late 1980's and early 1990s. Featured on the roster were such luminaries as Guy, Heavy D & The Boyz, Jodeci, Mary J. Blige, and Soul for Real...

, where he was responsible for discovering and hiring Sean "Puffy" Combs
Sean Combs
Sean John Combs , also known by his stage names Diddy and P. Diddy, is an American rapper, singer, record producer, actor, and entrepreneur. He has won three Grammy Awards and two MTV Video Music Awards, and his clothing line earned a Council of Fashion Designers of America award. He was originally...

. In 1988, Mary J. Blige
Mary J. Blige
Mary Jane Blige is an American singer-songwriter, record producer and occasional actress. She is a recipient of nine Grammy Awards and four American Music Awards, and has recorded eight multi-platinum albums. She is the only artist with Grammy Award wins in Pop, Rap, Gospel, and R&B. Blige has...

 recorded an impromptu cover of Anita Baker
Anita Baker
Anita Baker is an American R&B/soul jazz singer-songwriter. To date, Baker has won eight Grammy Awards, and has four platinum albums and two gold albums to her credit....

's "Caught Up In the Rapture" at a recording booth in a local mall. Her mother's boyfriend at the time later played the cassette for Jeff Redd
Jeff Redd
-Career:A New York native, Redd began singing with the short-lived group, The Sophisticated Gents, at the age of 17 in the mid-1980s. Redd has also appeared on Sesame Street....

, a recording artist and A&R runner for Uptown Records. Redd then sent it to Andre Harrell. Harrell met with Blige and, in 1989, she was signed to the label; becoming the company's youngest and first female artist.

In 1988, he was offered a label deal MCA Music Entertainment Group
MCA Records
MCA Records was an American-based record company owned by MCA Inc., which later gave way to the larger MCA Music Entertainment Group , of which MCA Records was still part. MCA Records was absorbed by Geffen Records in 2003...

, and after multiple successful releases, in 1992, MCA offered Harrell a multimedia
Multimedia
Multimedia is media and content that uses a combination of different content forms. The term can be used as a noun or as an adjective describing a medium as having multiple content forms. The term is used in contrast to media which use only rudimentary computer display such as text-only, or...

 deal, which involved film and television productions. Uptown Records was subsequently renamed to Uptown Entertainment, and its records were featured in productions for Universal Pictures
Universal Pictures
-1920:* White Youth* The Flaming Disc* Am I Dreaming?* The Dragon's Net* The Adorable Savage* Putting It Over* The Line Runners-1921:* The Fire Eater* A Battle of Wits* Dream Girl* The Millionaire...

 and Universal Television
Universal Television
Universal Television is the television production arm of the NBCUniversal Television Group, and by extension, the NBC television network...

. In 1995, Harrell was appointed CEO of Motown Records
Motown Records
Motown is a record label originally founded by Berry Gordy, Jr. and incorporated as Motown Record Corporation in Detroit, Michigan, United States, on April 14, 1960. The name, a portmanteau of motor and town, is also a nickname for Detroit...

.After working with(Brad Digital)on the branding of his Pet project Harrell Is now hosting Champagne & Bubbles on Sunday nights from 6-9pm on Emmis Urban AC WRKS (98.7 Kiss FM)/New York. Harrell is now the CEO of Harrell Records which is distributed through Atlantic Records and has partnered with budding Atlanta based production company L7 Entertainment for the release of their new artist Hamilton Park. Hamilton Park is scheduled for release Fall 2012.

Sources

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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