2010 MTV Video Music Awards
Encyclopedia
The 2010 MTV Video Music Awards
took place on September 12, 2010 at Nokia Theatre in Los Angeles
, honoring the best music video
s from the previous year. Chelsea Handler
hosted the event, the first woman in sixteen years—since the 1994 MTV Video Music Awards
—to do so.
By being nominated 13 times, Lady Gaga
became the most-nominated artist in VMA history for a single year and subsequently became the first female artist to receive two nominations for Video of the Year
when both "Bad Romance
" and "Telephone
" were nominated for the award. She was also the top winner of the night when "Telephone" won Best Collaboration and "Bad Romance" won 7 separate awards including Video of the Year, bringing her total number of moonmen to 8. When she accepted her award for Video of the Year, she also announced the title of her upcoming album, Born This Way
and sang an excerpt from the title track
. She accepted the award while wearing a dress complete with a hat, purse, and shoes all made entirely from cuts of raw meat which was met with intense criticism from PETA
.
Overall, the show grabbed 11.4 million viewers — the largest audience for a Video Music Awards show since 2002
— "Bad Romance
"
— "Not Afraid
"
— "Bad Romance
"
(featuring Ludacris
) — "Baby
"
— "Bad Romance
"
— "Kings and Queens
"
— "Not Afraid
"
— "Bad Romance
"
(featuring Beyoncé
) — "Telephone
"
— "Tighten Up
"
— "Bad Romance
" (Director: Francis Lawrence
)
— "Bad Romance
" (Choreographer: Laurieann Gibson)
— "Uprising
" (Special Effects: Humble TV and Sam Stephens)
— "Dog Days Are Over
" (Art Directors: Louise Corcoran and Aldene Johnson)
— "Bad Romance
" (Editor: Jarrett Fijal)
and Alicia Keys
— "Empire State of Mind
" (Director of Photography: John Perez)
Aventura
The house artist was deadmau5
. The following performed along with him:
Outside in the parking lot there were the following performances:
Source: performers
Source: presenters
's outfit, especially the dark makeup, which, to some fans, was reminiscent of the antiquated, racially charged practice of blackface
. After fans blasted the rapper online, he took to Twitter to defend the look as artistic expression and not an embrace of the controversial maquillage typically used to lampoon African-Americans. Will.i.am responded to the backlash on his twitter stating "1st. just because I where all black including head mask as expression and emphasize my outfit, it shouldn't be looked at as racial," Will tweeted. "Let go of the past. there are far more important things 2 bark about. (Jobs, health, education) not a black man wearing all black everything." Will.i.am insisted the face paint was a harmless costume choice and that fans concerned with the image Will's look projected should focus on larger issues.
While accepting her award for Video of the Year, Lady Gaga wore a dress made entirely from cuts of raw meat
. The dress bore a resemblance to an artwork, Vanitas: Flesh Dress for an Albino Anorectic, created by Canadian artist Jana Sterbak
in 1987. Along with the dress, her hat, shoes, and purse were all made from meat as well. PETA
president Ingrid Newkirk issued a statement concerning the controversial outfit. After questioning whether the meat was real or not, Newkirk was quick to disparage Gaga saying, "Meat is the decomposing flesh of a tormented animal who didn't want to die, and after a few hours under the TV lights, it would smell like the rotting flesh it is and likely be crawling in maggots--not too attractive, really." Franc Fernandez
, the designer of the meat dress, said later in an interview with MTV, “...it's not a sticky meat. It's not a messy dress at all, surprisingly. [...] It's actually very clean meat, very sturdy and strong and doesn't run at all. [...] The meat dries out, rather than rotting. It becomes jerky.” Gaga later explained to Ellen DeGeneres
that the outfit exhibited her disapproval with the United States military's Don't ask, don't tell
policy and further clarified, "If we don't stand up for what we believe in and if we don't fight for our rights, pretty soon we're going to have as much rights as the meat on our own bones. And I am not a piece of meat." She also commented on the outfit's nature, "...it is certainly no disrespect to anyone that is vegan or vegetarian. As you know, I am the most judgment-free human being on the earth." Afterwards, DeGeneres, who is a vegan, jokingly gave Gaga a bikini
and skirt
made from lettuce
and other various vegetables.
MTV Video Music Awards
An MTV Video Music Award , is an award presented by the cable channel MTV to honor the best in music videos...
took place on September 12, 2010 at Nokia Theatre in Los Angeles
Los Ángeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...
, honoring the best music video
Music video
A music video or song video is a short film integrating a song and imagery, produced for promotional or artistic purposes. Modern music videos are primarily made and used as a marketing device intended to promote the sale of music recordings...
s from the previous year. Chelsea Handler
Chelsea Handler
Chelsea Joy Handler is an American stand-up comedian, humorist, television host, actress, model and best-selling author. She currently hosts a late-night talk show titled, Chelsea Lately on the E! Cable Television Network. In 2009 she won a Bravo A-List Award...
hosted the event, the first woman in sixteen years—since the 1994 MTV Video Music Awards
1994 MTV Video Music Awards
The 1994 MTV Video Music Awards aired live on September 8, 1994, honoring the best music videos from June 16, 1993, to June 15, 1994. The show was hosted by Roseanne Barr at Radio City Music Hall in New York City, and this would be the last time there was a female host for the VMAs until Chelsea...
—to do so.
By being nominated 13 times, Lady Gaga
Lady GaGa
Stefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
became the most-nominated artist in VMA history for a single year and subsequently became the first female artist to receive two nominations for Video of the Year
MTV Video Music Award for Video of the Year
The MTV Video Music Award for Video of the Year is the main award handed out at the yearly MTV Video Music Awards. It was first awarded in , when The Cars won it, and has been given out since. Eminem has been the most nominated solo artist, male solo artist, and act in this category, having been...
when both "Bad Romance
Bad Romance
"Bad Romance" is a song by American recording artist Lady Gaga. It was released as the lead single from her third extended play , and second major release The Fame Monster . Written by Lady Gaga and produced by RedOne, the track was inspired by Gaga's fear of negative love relationships and the...
" and "Telephone
Telephone (song)
"Telephone" is a song written and performed by Lady Gaga. It was released from her third extended play and second major release The Fame Monster . The song, featuring American R&B singer Beyoncé Knowles, was written by Gaga and Rodney Jerkins...
" were nominated for the award. She was also the top winner of the night when "Telephone" won Best Collaboration and "Bad Romance" won 7 separate awards including Video of the Year, bringing her total number of moonmen to 8. When she accepted her award for Video of the Year, she also announced the title of her upcoming album, Born This Way
Born This Way
Born This Way is the second studio album by American recording artist Lady Gaga that was released on May 23, 2011, by Interscope Records. The album is a follow-up to her internationally-successful albums The Fame and The Fame Monster...
and sang an excerpt from the title track
Born This Way (song)
"Born This Way" is a song by American recording artist Lady Gaga, from her second studio album, Born This Way. Written and produced by Gaga, Fernando Garibay, Jeppe Laursen and DJ White Shadow, "Born This Way" was developed while Gaga was on the road with The Monster Ball Tour...
. She accepted the award while wearing a dress complete with a hat, purse, and shoes all made entirely from cuts of raw meat which was met with intense criticism from PETA
People for the Ethical Treatment of Animals
People for the Ethical Treatment of Animals is an American animal rights organization based in Norfolk, Virginia, and led by Ingrid Newkirk, its international president. A non-profit corporation with 300 employees and two million members and supporters, it claims to be the largest animal rights...
.
Overall, the show grabbed 11.4 million viewers — the largest audience for a Video Music Awards show since 2002
2002 MTV Video Music Awards
The 2002 MTV Video Music Awards aired live on August 29, 2002, honoring the best music videos from June 9, 2001, to May 31, 2002. The show was hosted by Jimmy Fallon at the Radio City Music Hall in New York City. It is most remembered for Michael Jackson's acceptance of a birthday statue, which he...
Video of the Year
Lady GagaLady GaGa
Stefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
— "Bad Romance
Bad Romance
"Bad Romance" is a song by American recording artist Lady Gaga. It was released as the lead single from her third extended play , and second major release The Fame Monster . Written by Lady Gaga and produced by RedOne, the track was inspired by Gaga's fear of negative love relationships and the...
"
- 30 Seconds to Mars30 Seconds to Mars30 Seconds to Mars is an American rock band from Los Angeles, formed in 1998. Since 2007, the band has consisted of actor Jared Leto , Shannon Leto and Tomo Miličević...
— "Kings and QueensKings and Queens (30 Seconds to Mars song)"Kings and Queens" is a song by American rock band 30 Seconds to Mars, featured on their third studio album This Is War. Written by lead vocalist Jared Leto, the song was released as the lead single from the album to American radio on October 6, 2009, and the physical single was released on October...
" - B.o.BB.o.BBobby Ray Simmons, Jr. , better known by his stage name B.o.B, is an American rapper, singer-songwriter and record producer. He is currently signed under the labels of Grand Hustle Records, Rebel Rock Entertainment, and Atlantic Records. His debut single "Nothin' on You" reached number one in both...
(featuring Hayley WilliamsHayley WilliamsHayley Nichole Williams is an American singer, songwriter, and the lead vocalist of the band Paramore.- Life and career :...
) — "AirplanesAirplanes (song)"Airplanes" is the second official and third overall single from B.o.B's debut studio album, B.o.B Presents: The Adventures of Bobby Ray. The track features Hayley Williams and was produced by Alex da Kid with DJ Frank E receiving a co-production credit on the song. The music and chorus were...
" - EminemEminemMarshall Bruce Mathers III , better known by his stage name Eminem or his alter ego Slim Shady, is an American rapper, record producer, songwriter and actor. Eminem's popularity brought his group project, D12, to mainstream recognition...
— "Not AfraidNot AfraidNot to be confused with Eminem's Not AfraidNot Afraid is the debut studio album by Christian pop rock singer Stephanie Smith. It was released on May 27, 2008 through Gotee Records...
" - Florence and the MachineFlorence and the MachineFlorence and the Machine is the recording name of English musician Florence Welch and a collaboration of other artists who provide music for her voice. Florence and the Machine's sound has been described as a combination of various genres, including rock and soul...
— "Dog Days Are OverDog Days Are Over"Dog Days Are Over" is the second single released by Florence and the Machine from their debut album Lungs. It was originally scheduled for release on November 24, 2008 through Moshi Moshi Records in the UK but was later pushed back for release on December 1, 2008...
" - Lady GagaLady GaGaStefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
(featuring Beyonce) — "TelephoneTelephone (song)"Telephone" is a song written and performed by Lady Gaga. It was released from her third extended play and second major release The Fame Monster . The song, featuring American R&B singer Beyoncé Knowles, was written by Gaga and Rodney Jerkins...
"
Best Male Video
EminemEminem
Marshall Bruce Mathers III , better known by his stage name Eminem or his alter ego Slim Shady, is an American rapper, record producer, songwriter and actor. Eminem's popularity brought his group project, D12, to mainstream recognition...
— "Not Afraid
Not Afraid
Not to be confused with Eminem's Not AfraidNot Afraid is the debut studio album by Christian pop rock singer Stephanie Smith. It was released on May 27, 2008 through Gotee Records...
"
- B.o.BB.o.BBobby Ray Simmons, Jr. , better known by his stage name B.o.B, is an American rapper, singer-songwriter and record producer. He is currently signed under the labels of Grand Hustle Records, Rebel Rock Entertainment, and Atlantic Records. His debut single "Nothin' on You" reached number one in both...
(featuring Hayley WilliamsHayley WilliamsHayley Nichole Williams is an American singer, songwriter, and the lead vocalist of the band Paramore.- Life and career :...
) — "AirplanesAirplanes (song)"Airplanes" is the second official and third overall single from B.o.B's debut studio album, B.o.B Presents: The Adventures of Bobby Ray. The track features Hayley Williams and was produced by Alex da Kid with DJ Frank E receiving a co-production credit on the song. The music and chorus were...
" - Jason DerüloJason DeruloJason Joel Desrouleaux , better known by his stage name Jason Derülo, is an American singer-songwriter, actor and dancer. After producing records for several artists and writing songs for Cash Money Records, co-founder of the label Birdman, Young Money Entertainment owner Lil Wayne and rapper...
— "In My HeadIn My Head (Jason Derülo song)"In My Head" is a song performed by American R&B singer Jason Derülo as the second single released from his self-titled debut album, Jason Derülo. It was first released via digital download on December 9, 2009. It topped the charts in Australia and the United Kingdom, and reached the top ten in...
" - DrakeDrake (entertainer)Aubrey Drake Graham , who records under the mononym Drake, is a Canadian recording artist and actor. He originally became known for playing Jimmy Brooks on the television series Degrassi: The Next Generation....
— "Find Your LoveFind Your Love"Find Your Love" is a song by Canadian recording artist, Drake. The song written by Drake, Patrick Reynolds, Jeff Bhasker, and Kanye West, and was produced by the latter two and No I.D.. The song serves as the second single from his debut album Thank Me Later...
" - UsherUsher (entertainer)Usher Terry Raymond IV , who performs under the mononym Usher, is an American singer-songwriter, and actor. He is considered around the world to be the reigning King of R&B. Usher rose to fame in the late 1990s with the release of his second album My Way, which spawned his first Billboard Hot 100...
(featuring will.i.amWill.i.amWilliam James Adams, Jr. , better known by his stage name will.i.am and occasionally by his other stage name Zuper Blahq, is an American rapper, musician, songwriter, singer, actor and producer...
) — "OMGOMG (song)"OMG" is a song by American recording artist Usher. The song features will.i.am, who also wrote and produced the song. It uses the auto-tune effect in several lines, as well as Jock Jams-esque sports arena chanting. It was released on March 22, 2010 as the first worldwide single off his sixth...
"
Best Female Video
Lady GagaLady GaGa
Stefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
— "Bad Romance
Bad Romance
"Bad Romance" is a song by American recording artist Lady Gaga. It was released as the lead single from her third extended play , and second major release The Fame Monster . Written by Lady Gaga and produced by RedOne, the track was inspired by Gaga's fear of negative love relationships and the...
"
- BeyoncéBeyoncé KnowlesBeyoncé Giselle Knowles , often known simply as Beyoncé, is an American singer, songwriter, record producer, and actress. Born and raised in Houston, Texas, she enrolled in various performing arts schools and was first exposed to singing and dancing competitions as a child...
(featuring Lady GagaLady GaGaStefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
) — "Video Phone (Extended Remix)" - KeshaKeshaKesha village is a small village nestled in the mountains of Yongshun County, northwestern Hunan province, China, located at latitude 29 05' 50", longitude 109 57' 9". The name is pronounced in Standard Chinese. The official language is Manderin Chinese....
— "Tik Tok" - Katy PerryKaty PerryKaty Perry is an American singer, songwriter and actress. Born in Santa Barbara, California, and raised by Christian pastor parents, Perry grew up listening to only gospel music and sang in her local church as a child. After earning a GED during her first year of high school, she began to pursue a...
(featuring Snoop DoggSnoop DoggCalvin Cordozar Broadus, Jr. , better known by his stage name Snoop Dogg, is an American rapper, record producer, and actor. Snoop is best known as a rapper in the West Coast hip hop scene, and for being one of Dr. Dre's most notable protégés. Snoop Dogg was a Crip gang member while in high school...
) — "California GurlsCalifornia Gurls"California Gurls" is an electropop song by American singer-songwriter Katy Perry and is the lead single of her third studio album, Teenage Dream. The song features rapper Snoop Dogg, and was produced by Dr. Luke, Max Martin, and Benny Blanco. According to Perry, the song is an answer song to...
" - Taylor SwiftTaylor SwiftTaylor Alison Swift is an American country pop singer-songwriter, musician and actress.In 2006, she released her debut single "Tim McGraw", then her self-titled debut album, which was subsequently certified multi-platinum by the Recording Industry Association of America...
— "FifteenFifteen (song)"Fifteen" is a country pop song performed by American singer-songwriter Taylor Swift. Swift self-penned the song and co-produced it along with Nathan Chapman. "Fifteen" was released on September 1, 2009 by Big Machine Records, as the fourth single from Swift's second studio album, Fearless...
"
Best New Artist
Justin BieberJustin Bieber
Justin Drew Bieber is a Canadian pop/R&B singer, songwriter and actor. Bieber was discovered in 2008 by Scooter Braun, who came across Bieber's videos on YouTube and later became his manager...
(featuring Ludacris
Ludacris
Christopher Brian Bridges , better known by his stage name Ludacris, is an American rapper and actor. Along with his manager, Chaka Zulu, Ludacris is the co-founder of Disturbing tha Peace, an imprint distributed by Def Jam Recordings...
) — "Baby
Baby (Justin Bieber song)
"Baby" is a song by Canadian recording artist Justin Bieber. It was released as the lead single from the latter half of Bieber's debut album, My World 2.0. The track was written by Bieber with Christopher "Tricky" Stewart and Terius "The-Dream" Nash, both of whom worked with Bieber on "One Time",...
"
- Broken BellsBroken BellsBroken Bells is an American alternative rock band composed of artist-producer Brian Burton and James Mercer, the lead vocalist and guitarist for the indie rock band The Shins. Broken Bells compose and create as a duo, but are joined by a full band on tour...
— "The Ghost Inside" - Jason DerüloJason DeruloJason Joel Desrouleaux , better known by his stage name Jason Derülo, is an American singer-songwriter, actor and dancer. After producing records for several artists and writing songs for Cash Money Records, co-founder of the label Birdman, Young Money Entertainment owner Lil Wayne and rapper...
— "In My HeadIn My Head (Jason Derülo song)"In My Head" is a song performed by American R&B singer Jason Derülo as the second single released from his self-titled debut album, Jason Derülo. It was first released via digital download on December 9, 2009. It topped the charts in Australia and the United Kingdom, and reached the top ten in...
" - KeshaKeshaKesha village is a small village nestled in the mountains of Yongshun County, northwestern Hunan province, China, located at latitude 29 05' 50", longitude 109 57' 9". The name is pronounced in Standard Chinese. The official language is Manderin Chinese....
— "Tik Tok" - Nicki MinajNicki MinajOnika Tanya Maraj , better known by her stage name Nicki Minaj; ), is a Trinidadian-born American recording artist...
(featuring Sean GarrettSean GarrettGarrett Hamler, better known by his stage name Sean Garrett is an American singer-songwriter, rapper, and record producer. He has produced fifteen number one singles in only seven years of producing music. That number puts him in fifth place on the Billboard list of producers with the most number...
) — "Massive AttackMassive Attack (song)"Massive Attack" is a song by Trinidadian recording artist Nicki Minaj. The song features American singer-songwriter and producer Sean Garrett who wrote the song with Minaj and produced the song with Alex da Kid. It served the first single from Minaj's debut album, Pink Friday, with Billboard later...
"
Best Pop Video
Lady GagaLady GaGa
Stefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
— "Bad Romance
Bad Romance
"Bad Romance" is a song by American recording artist Lady Gaga. It was released as the lead single from her third extended play , and second major release The Fame Monster . Written by Lady Gaga and produced by RedOne, the track was inspired by Gaga's fear of negative love relationships and the...
"
- B.o.BB.o.BBobby Ray Simmons, Jr. , better known by his stage name B.o.B, is an American rapper, singer-songwriter and record producer. He is currently signed under the labels of Grand Hustle Records, Rebel Rock Entertainment, and Atlantic Records. His debut single "Nothin' on You" reached number one in both...
(featuring Bruno MarsBruno MarsPeter Gene Hernandez , better known by his stage name Bruno Mars, is an Filipino-American singer-songwriter and record producer. Raised in Honolulu, Hawaii by a family of musicians, Mars began making music at a young age...
) — "Nothin' on YouNothin' on You"Nothin' on You" is the debut single by American rapper B.o.B. The song features vocals from Bruno Mars. The song is included in B.o.B's debut studio album B.o.B Presents: The Adventures of Bobby Ray. An official remix version of this song, which was featured by Big Boi, debuted on March 21, 2010...
" - BeyoncéBeyoncé KnowlesBeyoncé Giselle Knowles , often known simply as Beyoncé, is an American singer, songwriter, record producer, and actress. Born and raised in Houston, Texas, she enrolled in various performing arts schools and was first exposed to singing and dancing competitions as a child...
(featuring Lady GagaLady GaGaStefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
) — "Video Phone (Extended Remix)" - KeshaKeshaKesha village is a small village nestled in the mountains of Yongshun County, northwestern Hunan province, China, located at latitude 29 05' 50", longitude 109 57' 9". The name is pronounced in Standard Chinese. The official language is Manderin Chinese....
— "Tik Tok" - Katy PerryKaty PerryKaty Perry is an American singer, songwriter and actress. Born in Santa Barbara, California, and raised by Christian pastor parents, Perry grew up listening to only gospel music and sang in her local church as a child. After earning a GED during her first year of high school, she began to pursue a...
(featuring Snoop DoggSnoop DoggCalvin Cordozar Broadus, Jr. , better known by his stage name Snoop Dogg, is an American rapper, record producer, and actor. Snoop is best known as a rapper in the West Coast hip hop scene, and for being one of Dr. Dre's most notable protégés. Snoop Dogg was a Crip gang member while in high school...
) — "California GurlsCalifornia Gurls"California Gurls" is an electropop song by American singer-songwriter Katy Perry and is the lead single of her third studio album, Teenage Dream. The song features rapper Snoop Dogg, and was produced by Dr. Luke, Max Martin, and Benny Blanco. According to Perry, the song is an answer song to...
"
Best Rock Video
30 Seconds to Mars30 Seconds to Mars
30 Seconds to Mars is an American rock band from Los Angeles, formed in 1998. Since 2007, the band has consisted of actor Jared Leto , Shannon Leto and Tomo Miličević...
— "Kings and Queens
Kings and Queens (30 Seconds to Mars song)
"Kings and Queens" is a song by American rock band 30 Seconds to Mars, featured on their third studio album This Is War. Written by lead vocalist Jared Leto, the song was released as the lead single from the album to American radio on October 6, 2009, and the physical single was released on October...
"
- Florence and the MachineFlorence and the MachineFlorence and the Machine is the recording name of English musician Florence Welch and a collaboration of other artists who provide music for her voice. Florence and the Machine's sound has been described as a combination of various genres, including rock and soul...
— "Dog Days Are OverDog Days Are Over"Dog Days Are Over" is the second single released by Florence and the Machine from their debut album Lungs. It was originally scheduled for release on November 24, 2008 through Moshi Moshi Records in the UK but was later pushed back for release on December 1, 2008...
" - MGMTMGMTMGMT is an American alternative rock band founded by Benjamin Goldwasser and Andrew VanWyngarden. After the release of their first album, the members of their live band, Matthew Asti, James Richardson and Will Berman, joined the core band in the studio...
— "Flash DeliriumFlash Delirium"Flash Delirium" is a song released by the American psychedelic rock band MGMT on their second album Congratulations. It was the first single to be released from the album and was originally referred to as a "taster" before the band abandoned their original plan to not release any singles from...
" - MuseMuse (band)Muse are an English alternative rock band from Teignmouth, Devon, formed in 1994. The band consists of school friends Matthew Bellamy , Christopher Wolstenholme and Dominic Howard...
— "UprisingUprising (song)"Uprising" is a song by English rock band Muse, featured on their fifth studio album The Resistance. Written by lead vocalist and guitarist Matthew Bellamy, the song was released as the lead single from the album on 7 September 2009...
" - ParamoreParamoreParamore is an American rock band from Franklin, Tennessee, formed in 2004. The band consists of lead vocalist Hayley Williams, bassist Jeremy Davis, and guitarist Taylor York...
— "IgnoranceIgnorance (song)"Ignorance" is a song by the American rock band Paramore. "Ignorance" was released by Fueled by Ramen in July 2009, as the lead single from the bands 2009 studio album entitled, Brand New Eyes. The single was written by Paramore band members Hayley Williams and Josh Farro; Paramore is also credited...
"
Best Hip-Hop Video
EminemEminem
Marshall Bruce Mathers III , better known by his stage name Eminem or his alter ego Slim Shady, is an American rapper, record producer, songwriter and actor. Eminem's popularity brought his group project, D12, to mainstream recognition...
— "Not Afraid
Not Afraid
Not to be confused with Eminem's Not AfraidNot Afraid is the debut studio album by Christian pop rock singer Stephanie Smith. It was released on May 27, 2008 through Gotee Records...
"
- B.o.BB.o.BBobby Ray Simmons, Jr. , better known by his stage name B.o.B, is an American rapper, singer-songwriter and record producer. He is currently signed under the labels of Grand Hustle Records, Rebel Rock Entertainment, and Atlantic Records. His debut single "Nothin' on You" reached number one in both...
(featuring Hayley WilliamsHayley WilliamsHayley Nichole Williams is an American singer, songwriter, and the lead vocalist of the band Paramore.- Life and career :...
) — "AirplanesAirplanes (song)"Airplanes" is the second official and third overall single from B.o.B's debut studio album, B.o.B Presents: The Adventures of Bobby Ray. The track features Hayley Williams and was produced by Alex da Kid with DJ Frank E receiving a co-production credit on the song. The music and chorus were...
" - DrakeDrake (entertainer)Aubrey Drake Graham , who records under the mononym Drake, is a Canadian recording artist and actor. He originally became known for playing Jimmy Brooks on the television series Degrassi: The Next Generation....
(featuring Kanye WestKanye WestKanye Omari West is an American rapper, singer, and record producer. West first rose to fame as a producer for Roc-A-Fella Records, where he eventually achieved recognition for his work on Jay-Z's album The Blueprint, as well as hit singles for musical artists including Alicia Keys, Ludacris, and...
, Lil WayneLil WayneDwayne Michael Carter, Jr. , better known by his stage name Lil Wayne, is an American rapper. At the age of nine, Lil Wayne joined Cash Money Records as the youngest member of the label, and half of the duo, The B.G.'z, with B.G.. In 1997, Lil Wayne joined the group Hot Boys, which also included...
and EminemEminemMarshall Bruce Mathers III , better known by his stage name Eminem or his alter ego Slim Shady, is an American rapper, record producer, songwriter and actor. Eminem's popularity brought his group project, D12, to mainstream recognition...
) — "ForeverForever (Drake song)"Forever" is a single by rapper Drake. The song features verses by rappers Kanye West, Lil Wayne, and Eminem. The song is released as a single from the soundtrack to LeBron James's More Than a Game documentary....
" - Jay-ZJay-ZShawn Corey Carter , better known by his stage name Jay-Z, is an American rapper, record producer, entrepreneur, and occasional actor. He is one of the most financially successful hip hop artists and entrepreneurs in America, having a net worth of over $450 million as of 2010...
(featuring Swizz BeatzSwizz BeatzKasseem Dean , better known by his stage name, Swizz Beatz, is an American record producer, DJ, rapper and painter. At the age of 17, he gained attention in the hip-hop world through his friendship with rapper DMX. Grady Spivey and rapper Cassidy helped launch his label Full Surface Records...
) — "On to the Next OneOn to the Next One"On to the Next One" is a single by American hip hop rapper Jay-Z, released as the fourth single from his studio album The Blueprint 3 on his Roc Nation label, also released as the fourth single in the United Kingdom after "Young Forever"...
" - Kid CudiKid CudiScott Ramon Seguro Mescudi , better known by his stage name Kid Cudi , sometimes stylized KiD CuDi, is an American rapper, singer and actor. He first gained major attention after the release of his debut mixtape A Kid Named Cudi. In 2009, his single "Day 'n' Nite" reached the top five of the...
(featuring MGMTMGMTMGMT is an American alternative rock band founded by Benjamin Goldwasser and Andrew VanWyngarden. After the release of their first album, the members of their live band, Matthew Asti, James Richardson and Will Berman, joined the core band in the studio...
and RatatatRatatatRatatat is a New York City electronic music duo consisting of Mike Stroud and producer Evan Mast .-History:Evan Mast and Mike Stroud first met as students at Skidmore College, but they did not work together until 2001, when they recorded several songs under the name "Cherry"...
) — "Pursuit of HappinessPursuit of Happiness (Kid Cudi song)"Pursuit of Happiness" is the third official single of Kid Cudi's debut studio album Man on the Moon: The End of Day, it features vocals by neo-psychedelic act MGMT. The song was produced by Ratatat. The final version of the song was premiered on September 4, 2009 on the DJ Semtex BBC Radio 1 show...
"
Best Dance Music Video
Lady GagaLady GaGa
Stefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
— "Bad Romance
Bad Romance
"Bad Romance" is a song by American recording artist Lady Gaga. It was released as the lead single from her third extended play , and second major release The Fame Monster . Written by Lady Gaga and produced by RedOne, the track was inspired by Gaga's fear of negative love relationships and the...
"
- CascadaCascadaCascada is a German Eurodance act most famous for their hit singles "Everytime We Touch", "What Hurts the Most", and "Evacuate the Dancefloor"...
— "Evacuate the DancefloorEvacuate the Dancefloor"Evacuate the Dancefloor" is a song by German group Cascada from their third studio album of the same name. The song features a guest rap from famous German rapper Carlprit and was released as the album's lead single on 29 June 2009; debuting at number one on the UK Singles Chart for the week of 5...
" - David GuettaDavid GuettaPierre David Guetta , known professionally as David Guetta , is a French house music producer and DJ. Originally a DJ at nightclubs during the 1980s and 1990s, he co-founded Gum Productions and released his first album, Just a Little More Love, in 2002. Later, he released Guetta Blaster and Pop Life...
(featuring AkonAkonAliaune Damala Badara Thiam, better known as simply Akon , is a Senegalese American R&B recording artist and songwriter.According to Forbes, Akon grossed $21 million in 2010, $20 million in 2009 and $12 million in 2008. He rose to prominence in 2004 following the release of "Locked Up", the first...
) — "Sexy ChickSexy Bitch"Sexy Bitch" is a song recorded by French producer David Guetta. It features Senegalese-American R&B singer Akon and was released digitally on July 24, 2009, worldwide and later on July 28 in the United States. It is the second single from Guetta's fourth studio album One Love...
" - Enrique IglesiasEnrique IglesiasEnrique Iglesias is a Spanish pop music singer, a son of singer Julio Iglesias.Enrique started his musical career on Mexican label Fonovisa...
(featuring PitbullPitbull (rapper)Armando Christian Pérez , better known by his stage name Pitbull, is an American rapper, singer-songwriter and record producer. His first recorded performance was from the Lil Jon album Kings of Crunk in 2002, after which he released his debut album in 2004 titled M.I.A.M.I. under TVT Records...
) — "I Like ItI Like It (Enrique Iglesias song)"I Like It" is a song performed by Spanish singer Enrique Iglesias taken from his first bilingual studio album, Euphoria. It was produced by RedOne and interpolates Lionel Richie's 1983 "All Night Long " as well as featuring American rapper Pitbull and was released on May 3, 2010. The song was also...
" (Jersey ShoreJersey ShoreThe Jersey Shore is a term used to refer to both the Atlantic coast of the U.S. state of New Jersey and the adjacent resort and residential communities. . The New Jersey State Department of Tourism considers the Shore Region, Greater Atlantic City, and the Southern Shore to be distinct, each having...
Version) - UsherUsher (entertainer)Usher Terry Raymond IV , who performs under the mononym Usher, is an American singer-songwriter, and actor. He is considered around the world to be the reigning King of R&B. Usher rose to fame in the late 1990s with the release of his second album My Way, which spawned his first Billboard Hot 100...
(featuring will.i.amWill.i.amWilliam James Adams, Jr. , better known by his stage name will.i.am and occasionally by his other stage name Zuper Blahq, is an American rapper, musician, songwriter, singer, actor and producer...
) — "OMGOMG (song)"OMG" is a song by American recording artist Usher. The song features will.i.am, who also wrote and produced the song. It uses the auto-tune effect in several lines, as well as Jock Jams-esque sports arena chanting. It was released on March 22, 2010 as the first worldwide single off his sixth...
"
Best Collaboration
Lady GagaLady GaGa
Stefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
(featuring Beyoncé
Beyoncé Knowles
Beyoncé Giselle Knowles , often known simply as Beyoncé, is an American singer, songwriter, record producer, and actress. Born and raised in Houston, Texas, she enrolled in various performing arts schools and was first exposed to singing and dancing competitions as a child...
) — "Telephone
Telephone (song)
"Telephone" is a song written and performed by Lady Gaga. It was released from her third extended play and second major release The Fame Monster . The song, featuring American R&B singer Beyoncé Knowles, was written by Gaga and Rodney Jerkins...
"
- 3OH!33OH!33OH!3 is an American electro hop duo from Boulder, Colorado, made up of Sean Foreman and Nathaniel Motte. They are best known for their single "Don't Trust Me" from their album Want, which reached number seven on the Billboard Hot 100...
(featuring KeshaKeshaKesha village is a small village nestled in the mountains of Yongshun County, northwestern Hunan province, China, located at latitude 29 05' 50", longitude 109 57' 9". The name is pronounced in Standard Chinese. The official language is Manderin Chinese....
) — "My First KissMy First Kiss"My First Kiss" is a song recorded by American electronic duo 3OH!3. The song was written by Lukasz Gottwald, Sean Foreman, Nathaniel Motte and Benny Blanco, and was produced by Dr. Luke, and Blanco for their third studio album, Streets of Gold. Kesha also contributed to the songs writing, although...
" - BeyoncéBeyoncé KnowlesBeyoncé Giselle Knowles , often known simply as Beyoncé, is an American singer, songwriter, record producer, and actress. Born and raised in Houston, Texas, she enrolled in various performing arts schools and was first exposed to singing and dancing competitions as a child...
(featuring Lady GagaLady GaGaStefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
) — "Video Phone (Extended Remix)" - B.o.BB.o.BBobby Ray Simmons, Jr. , better known by his stage name B.o.B, is an American rapper, singer-songwriter and record producer. He is currently signed under the labels of Grand Hustle Records, Rebel Rock Entertainment, and Atlantic Records. His debut single "Nothin' on You" reached number one in both...
(featuring Hayley WilliamsHayley WilliamsHayley Nichole Williams is an American singer, songwriter, and the lead vocalist of the band Paramore.- Life and career :...
) — "AirplanesAirplanes (song)"Airplanes" is the second official and third overall single from B.o.B's debut studio album, B.o.B Presents: The Adventures of Bobby Ray. The track features Hayley Williams and was produced by Alex da Kid with DJ Frank E receiving a co-production credit on the song. The music and chorus were...
" - Jay-ZJay-ZShawn Corey Carter , better known by his stage name Jay-Z, is an American rapper, record producer, entrepreneur, and occasional actor. He is one of the most financially successful hip hop artists and entrepreneurs in America, having a net worth of over $450 million as of 2010...
and Alicia KeysAlicia KeysAlicia Augello Cook , better known by her stage name Alicia Keys, is an American singer-songwriter, record producer, and occasional actress. She was raised by a single mother in the Hell's Kitchen area of Manhattan in New York City. At age seven, Keys began playing the piano...
— "Empire State of MindEmpire State of Mind"Empire State of Mind" is a song by American rapper and hip hop artist Jay-Z, featuring vocals and a chorus from R&B and soul singer Alicia Keys. It was released as the third single from Jay-Z's 11th studio album The Blueprint 3 by his Roc Nation label in October 2009...
"
Breakthrough Video
The Black KeysThe Black Keys
The Black Keys are an American rock duo consisting of vocalist/guitarist Dan Auerbach and drummer/producer Patrick Carney. The band was formed in Akron, Ohio, in 2001. As of October 2011, the band has sold over 2 million albums in the U.S....
— "Tighten Up
Tighten Up (The Black Keys song)
"Tighten Up" is the first single from The Black Keys album, Brothers, released on May 18, 2010. Dan Auerbach told The Sun how this song came about: "That was the last song we did for the record...
"
- Dan BlackDan BlackDan Black is a British wonky pop artist. He was also a member of alternative rock band The Servant, before their 2007 split. He has also been a guest vocalist for the Italian group Planet Funk....
— "SymphoniesSymphonies (song)"Symphonies" is a song by British wonky pop musician Dan Black, released as the first single from his 2009 debut album UN.Evolving from his previous single "HYPNTZ", the track was written, composed, and produced by Black himself...
" - ColdplayColdplayColdplay are a British alternative rock band formed in 1996 by lead vocalist Chris Martin and lead guitarist Jonny Buckland at University College London. After they formed Pectoralz, Guy Berryman joined the group as a bassist and they changed their name to Starfish. Will Champion joined as a...
— "Strawberry SwingStrawberry Swing"Strawberry Swing" is a song by English alternative rock band Coldplay and is the fifth and final single from the band's fourth studio album, Viva la Vida or Death and All His Friends....
" - GorillazGorillazGorillaz is an English musical project created in 1998 by Damon Albarn and Jamie Hewlett. This project consists of Gorillaz music itself and an extensive fictional universe depicting a "virtual band" of cartoon characters...
(featuring Bobby WomackBobby WomackRobert Dwayne "Bobby" Womack is an American singer-songwriter and musician. An active recording artist since the early 1960s where he started his career as the lead singer of his family musical group The Valentinos and as Sam Cooke's backing guitarist, Womack's career has spanned more than 40...
and Mos DefMos DefDante Terrell Smith is an American actor and Emcee known by the stage names Mos Def and Yasiin Bey. He started his hip hop career in a group called Urban Thermo Dynamics, after which he appeared on albums by Da Bush Babees and De La Soul. With Talib Kweli, he formed the duo Black Star, which...
) — "StyloStylo (song)"Stylo" is the first single from British alternative group Gorillaz's third studio album Plastic Beach. The song features guest vocals from Bobby Womack and Mos Def. The single was released on 26 January 2010.-Production:...
"
Best Direction in a Video
Lady GagaLady GaGa
Stefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
— "Bad Romance
Bad Romance
"Bad Romance" is a song by American recording artist Lady Gaga. It was released as the lead single from her third extended play , and second major release The Fame Monster . Written by Lady Gaga and produced by RedOne, the track was inspired by Gaga's fear of negative love relationships and the...
" (Director: Francis Lawrence
Francis Lawrence
Francis Lawrence is an American music video and film director.-Life and career:Lawrence was born in Vienna, Austria. His father is a physicist who taught at California State University, Northridge and his mother is V.P. Technology at a PR agency. He moved to Los Angeles at the age of three...
)
- 30 Seconds to Mars30 Seconds to Mars30 Seconds to Mars is an American rock band from Los Angeles, formed in 1998. Since 2007, the band has consisted of actor Jared Leto , Shannon Leto and Tomo Miličević...
— "Kings and QueensKings and Queens (30 Seconds to Mars song)"Kings and Queens" is a song by American rock band 30 Seconds to Mars, featured on their third studio album This Is War. Written by lead vocalist Jared Leto, the song was released as the lead single from the album to American radio on October 6, 2009, and the physical single was released on October...
" (Director: Bartholomew CubbinsJared LetoJared Joseph Leto is an American actor, director, producer, occasional model and musician. Leto has appeared in both big budget Hollywood films and smaller projects from independent producers and art houses. He rose to prominence for playing Jordan Catalano in the teenage drama My So-Called Life...
) - EminemEminemMarshall Bruce Mathers III , better known by his stage name Eminem or his alter ego Slim Shady, is an American rapper, record producer, songwriter and actor. Eminem's popularity brought his group project, D12, to mainstream recognition...
— "Not AfraidNot AfraidNot to be confused with Eminem's Not AfraidNot Afraid is the debut studio album by Christian pop rock singer Stephanie Smith. It was released on May 27, 2008 through Gotee Records...
" (Director: Rich LeeRich leeRich Lee is an American music video and commercial director signed to DNA in Hollywood, California and Flynn Productions in the United Kingdom. He has directed music videos for Eminem, The Black Eyed Peas, Norah Jones, Michael Bublé and The All-American Rejects. Rich Lee started his professional...
) - Jay-ZJay-ZShawn Corey Carter , better known by his stage name Jay-Z, is an American rapper, record producer, entrepreneur, and occasional actor. He is one of the most financially successful hip hop artists and entrepreneurs in America, having a net worth of over $450 million as of 2010...
and Alicia KeysAlicia KeysAlicia Augello Cook , better known by her stage name Alicia Keys, is an American singer-songwriter, record producer, and occasional actress. She was raised by a single mother in the Hell's Kitchen area of Manhattan in New York City. At age seven, Keys began playing the piano...
— "Empire State of MindEmpire State of Mind"Empire State of Mind" is a song by American rapper and hip hop artist Jay-Z, featuring vocals and a chorus from R&B and soul singer Alicia Keys. It was released as the third single from Jay-Z's 11th studio album The Blueprint 3 by his Roc Nation label in October 2009...
" (Director: Hype WilliamsHype WilliamsHarold "Hype" Williams , previously known as HYPE, is an American music video and film director of African-American and Honduran descent. His nickname "Hype" comes from his hyperactive nature as a child....
) - PinkPink (singer)Alecia Beth Moore , better known by her stage name Pink , is an American singer-songwriter, musician and actress....
— "FunhouseFunhouse (song)"Funhouse" is the fifth single from American singer-songwriter Pink's fifth studio album of the same name. The track was written by P!nk, Jimmy Harry and Tony Kanal who also produced the song. It holds the title of the album and, just like most of the album's tracks, the song speaks about P!nk's...
" (Director: Dave MeyersDave Meyers (director)David "Dave" Meyers is an American music video director.-Career:Meyers has directed over 200 music videos including: P!nk's "There You Go", "Most Girls", "You Make Me Sick", "Get The Party Started", "Don't Let Me Get Me", "Feel Good Time", "Stupid Girls", "U + Ur Hand", "So What", "Please Don't...
)
Best Choreography in a Video
Lady GagaLady GaGa
Stefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
— "Bad Romance
Bad Romance
"Bad Romance" is a song by American recording artist Lady Gaga. It was released as the lead single from her third extended play , and second major release The Fame Monster . Written by Lady Gaga and produced by RedOne, the track was inspired by Gaga's fear of negative love relationships and the...
" (Choreographer: Laurieann Gibson)
- BeyoncéBeyoncé KnowlesBeyoncé Giselle Knowles , often known simply as Beyoncé, is an American singer, songwriter, record producer, and actress. Born and raised in Houston, Texas, she enrolled in various performing arts schools and was first exposed to singing and dancing competitions as a child...
(featuring Lady GagaLady GaGaStefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
) — "Video Phone (Extended Remix)" (Choreographers: Frank Gatson Jr., Phlex and Bryan Tanaka) - Lady GagaLady GaGaStefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
(featuring BeyoncéBeyoncé KnowlesBeyoncé Giselle Knowles , often known simply as Beyoncé, is an American singer, songwriter, record producer, and actress. Born and raised in Houston, Texas, she enrolled in various performing arts schools and was first exposed to singing and dancing competitions as a child...
) — "TelephoneTelephone (song)"Telephone" is a song written and performed by Lady Gaga. It was released from her third extended play and second major release The Fame Monster . The song, featuring American R&B singer Beyoncé Knowles, was written by Gaga and Rodney Jerkins...
" (Choreographer: Laurieann Gibson) - Janelle MonáeJanelle MonáeJanelle Monáe is an American R&B/soul musician signed to Bad Boy Records and Atlantic Records.Monáe debuted with a conceptual EP, Metropolis: Suite I ...
(featuring Big BoiBig BoiAntwan André Patton , better known by his stage name Big Boi, is an American rapper, song-writer, record producer and actor, best known for being a member of American hip hop duo OutKast alongside André 3000. His work in the duo has produced six studio albums. During the duo's hiatus, he and André...
) — "TightropeTightrope (Janelle Monáe song)"Tightrope" is a 2010 song by American singer Janelle Monáe.It is the first official single from The ArchAndroid . The single premiered on February 11 on Pitchfork Media website, earning an immediate 9/10 rating and their coveted "Best New Music" tag with the companion song entitled "Cold War"...
" (Choreographers: Janelle MonáeJanelle MonáeJanelle Monáe is an American R&B/soul musician signed to Bad Boy Records and Atlantic Records.Monáe debuted with a conceptual EP, Metropolis: Suite I ...
and the Memphis Jookin Community) - UsherUsher (entertainer)Usher Terry Raymond IV , who performs under the mononym Usher, is an American singer-songwriter, and actor. He is considered around the world to be the reigning King of R&B. Usher rose to fame in the late 1990s with the release of his second album My Way, which spawned his first Billboard Hot 100...
(featuring will.i.amWill.i.amWilliam James Adams, Jr. , better known by his stage name will.i.am and occasionally by his other stage name Zuper Blahq, is an American rapper, musician, songwriter, singer, actor and producer...
) — "OMGOMG (song)"OMG" is a song by American recording artist Usher. The song features will.i.am, who also wrote and produced the song. It uses the auto-tune effect in several lines, as well as Jock Jams-esque sports arena chanting. It was released on March 22, 2010 as the first worldwide single off his sixth...
" (Choreographer: Aakomon “AJ” Jones)
Best Special Effects in a Video
MuseMuse (band)
Muse are an English alternative rock band from Teignmouth, Devon, formed in 1994. The band consists of school friends Matthew Bellamy , Christopher Wolstenholme and Dominic Howard...
— "Uprising
Uprising (song)
"Uprising" is a song by English rock band Muse, featured on their fifth studio album The Resistance. Written by lead vocalist and guitarist Matthew Bellamy, the song was released as the lead single from the album on 7 September 2009...
" (Special Effects: Humble TV and Sam Stephens)
- Dan BlackDan BlackDan Black is a British wonky pop artist. He was also a member of alternative rock band The Servant, before their 2007 split. He has also been a guest vocalist for the Italian group Planet Funk....
— "SymphoniesSymphonies (song)"Symphonies" is a song by British wonky pop musician Dan Black, released as the first single from his 2009 debut album UN.Evolving from his previous single "HYPNTZ", the track was written, composed, and produced by Black himself...
" (Special Effects: Corinne Bance and Axel D’Harcourt) - EminemEminemMarshall Bruce Mathers III , better known by his stage name Eminem or his alter ego Slim Shady, is an American rapper, record producer, songwriter and actor. Eminem's popularity brought his group project, D12, to mainstream recognition...
— "Not AfraidNot AfraidNot to be confused with Eminem's Not AfraidNot Afraid is the debut studio album by Christian pop rock singer Stephanie Smith. It was released on May 27, 2008 through Gotee Records...
" (Special Effects: Animaholics-VFX) - Green DayGreen DayGreen Day is an American punk rock band formed in 1987. The band consists of lead vocalist and guitarist Billie Joe Armstrong, bassist and backing vocalist Mike Dirnt, and drummer Tre Cool...
— "21st Century Breakdown21st Century Breakdown (song)-Charts:-Personnel:*Billie Joe Armstrong - lead vocals, guitar, piano*Mike Dirnt - bass guitar, backing vocals*Tré Cool - drums, percussion...
" (Special Effects: Laundry) - Lady GagaLady GaGaStefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
— "Bad RomanceBad Romance"Bad Romance" is a song by American recording artist Lady Gaga. It was released as the lead single from her third extended play , and second major release The Fame Monster . Written by Lady Gaga and produced by RedOne, the track was inspired by Gaga's fear of negative love relationships and the...
" (Special Effects: Skulley Effects VFX)
Best Art Direction in a Video
Florence and the MachineFlorence and the Machine
Florence and the Machine is the recording name of English musician Florence Welch and a collaboration of other artists who provide music for her voice. Florence and the Machine's sound has been described as a combination of various genres, including rock and soul...
— "Dog Days Are Over
Dog Days Are Over
"Dog Days Are Over" is the second single released by Florence and the Machine from their debut album Lungs. It was originally scheduled for release on November 24, 2008 through Moshi Moshi Records in the UK but was later pushed back for release on December 1, 2008...
" (Art Directors: Louise Corcoran and Aldene Johnson)
- 30 Seconds to Mars30 Seconds to Mars30 Seconds to Mars is an American rock band from Los Angeles, formed in 1998. Since 2007, the band has consisted of actor Jared Leto , Shannon Leto and Tomo Miličević...
— "Kings and QueensKings and Queens (30 Seconds to Mars song)"Kings and Queens" is a song by American rock band 30 Seconds to Mars, featured on their third studio album This Is War. Written by lead vocalist Jared Leto, the song was released as the lead single from the album to American radio on October 6, 2009, and the physical single was released on October...
" (Art Director: Marc Benacerraf) - BeyoncéBeyoncé KnowlesBeyoncé Giselle Knowles , often known simply as Beyoncé, is an American singer, songwriter, record producer, and actress. Born and raised in Houston, Texas, she enrolled in various performing arts schools and was first exposed to singing and dancing competitions as a child...
(featuring Lady GagaLady GaGaStefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
) — "Video Phone (Extended Remix)" (Art Director: Lenny Tso) - EminemEminemMarshall Bruce Mathers III , better known by his stage name Eminem or his alter ego Slim Shady, is an American rapper, record producer, songwriter and actor. Eminem's popularity brought his group project, D12, to mainstream recognition...
— "Not AfraidNot AfraidNot to be confused with Eminem's Not AfraidNot Afraid is the debut studio album by Christian pop rock singer Stephanie Smith. It was released on May 27, 2008 through Gotee Records...
" (Art Director: Ethan Tobman) - Lady GagaLady GaGaStefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
— "Bad RomanceBad Romance"Bad Romance" is a song by American recording artist Lady Gaga. It was released as the lead single from her third extended play , and second major release The Fame Monster . Written by Lady Gaga and produced by RedOne, the track was inspired by Gaga's fear of negative love relationships and the...
" (Art Director: Charles Infante)
Best Editing in a Video
Lady GagaLady GaGa
Stefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
— "Bad Romance
Bad Romance
"Bad Romance" is a song by American recording artist Lady Gaga. It was released as the lead single from her third extended play , and second major release The Fame Monster . Written by Lady Gaga and produced by RedOne, the track was inspired by Gaga's fear of negative love relationships and the...
" (Editor: Jarrett Fijal)
- EminemEminemMarshall Bruce Mathers III , better known by his stage name Eminem or his alter ego Slim Shady, is an American rapper, record producer, songwriter and actor. Eminem's popularity brought his group project, D12, to mainstream recognition...
— "Not AfraidNot AfraidNot to be confused with Eminem's Not AfraidNot Afraid is the debut studio album by Christian pop rock singer Stephanie Smith. It was released on May 27, 2008 through Gotee Records...
" (Editor: Ken Mowe) - Miike SnowMiike SnowMiike Snow is a Swedish indie pop band formed in 2007. The band consists of producing team Christian Karlsson and Pontus Winnberg and Andrew Wyatt.-Early years:Miike Snow was formed in 2007 in Stockholm, Sweden....
— "Animal" (Editor: Frank Macias) - PinkPink (singer)Alecia Beth Moore , better known by her stage name Pink , is an American singer-songwriter, musician and actress....
— "FunhouseFunhouse (song)"Funhouse" is the fifth single from American singer-songwriter Pink's fifth studio album of the same name. The track was written by P!nk, Jimmy Harry and Tony Kanal who also produced the song. It holds the title of the album and, just like most of the album's tracks, the song speaks about P!nk's...
" (Editor: Chris Davis) - RihannaRihannaRobyn Rihanna Fenty , better known as simply Rihanna, is a Barbadian recording artist. Born in Saint Michael, Barbados, Rihanna moved to the United States at the age of 16 to pursue a recording career under the guidance of record producer Evan Rogers...
— "Rude BoyRude Boy (song)"Rude Boy" is a song by Barbadian recording artist Rihanna, taken from her fourth studio album, Rated R . The song was released as the third single from the album on February 19, 2010, through Def Jam. It was written by Mikkel S. Eriksen, Tor Erik Hermansen, Ester Dean, Makeba Riddick, Rob Swire...
" (Editor: Clark Eddy)
Best Cinematography in a Video
Jay-ZJay-Z
Shawn Corey Carter , better known by his stage name Jay-Z, is an American rapper, record producer, entrepreneur, and occasional actor. He is one of the most financially successful hip hop artists and entrepreneurs in America, having a net worth of over $450 million as of 2010...
and Alicia Keys
Alicia Keys
Alicia Augello Cook , better known by her stage name Alicia Keys, is an American singer-songwriter, record producer, and occasional actress. She was raised by a single mother in the Hell's Kitchen area of Manhattan in New York City. At age seven, Keys began playing the piano...
— "Empire State of Mind
Empire State of Mind
"Empire State of Mind" is a song by American rapper and hip hop artist Jay-Z, featuring vocals and a chorus from R&B and soul singer Alicia Keys. It was released as the third single from Jay-Z's 11th studio album The Blueprint 3 by his Roc Nation label in October 2009...
" (Director of Photography: John Perez)
- EminemEminemMarshall Bruce Mathers III , better known by his stage name Eminem or his alter ego Slim Shady, is an American rapper, record producer, songwriter and actor. Eminem's popularity brought his group project, D12, to mainstream recognition...
— "Not AfraidNot AfraidNot to be confused with Eminem's Not AfraidNot Afraid is the debut studio album by Christian pop rock singer Stephanie Smith. It was released on May 27, 2008 through Gotee Records...
" (Director of Photography: Christopher Probst) - Florence and the MachineFlorence and the MachineFlorence and the Machine is the recording name of English musician Florence Welch and a collaboration of other artists who provide music for her voice. Florence and the Machine's sound has been described as a combination of various genres, including rock and soul...
— "Dog Days Are OverDog Days Are Over"Dog Days Are Over" is the second single released by Florence and the Machine from their debut album Lungs. It was originally scheduled for release on November 24, 2008 through Moshi Moshi Records in the UK but was later pushed back for release on December 1, 2008...
" (Director of Photography: Adam Frisch) - Lady GagaLady GaGaStefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...
— "Bad RomanceBad Romance"Bad Romance" is a song by American recording artist Lady Gaga. It was released as the lead single from her third extended play , and second major release The Fame Monster . Written by Lady Gaga and produced by RedOne, the track was inspired by Gaga's fear of negative love relationships and the...
" (Director of Photography: Thomas Kloss) - Mumford & SonsMumford & SonsMumford & Sons are a British folk rock band. The band consists of Marcus Mumford , Ben Lovett , Country Winston Marshall , and Ted Dwane...
— "Little Lion ManLittle Lion Man"Little Lion Man" is the debut single by London folk quartet Mumford & Sons released from their debut album, Sigh No More. It was released in the UK 11 August 2009....
" (Director of Photography: Ben Magahy)
Latino Artist of the Year
Aventura
-
CamilaCamila (band)Camila is a Mexican soft rock group which reached staggering success in their home country and all over Latin America upon the release of their debut album Todo Cambió. It consists of vocalist, composer and producer Mario Domm, vocalist Samuel Parra and guitarist Pablo Hurtado, founded by Domm... -
Daddy YankeeDaddy YankeeRamón Luis Ayala Rodríguez , known artistically as Daddy Yankee, is a Latin Grammy Award winning Puerto Rican Reggaeton recording artist. Ayala was born in Río Piedras, the largest district of San Juan, where he became interested in music at a young age. In his youth he was interested in baseball,... - PitbullPitbull (rapper)Armando Christian Pérez , better known by his stage name Pitbull, is an American rapper, singer-songwriter and record producer. His first recorded performance was from the Lil Jon album Kings of Crunk in 2002, after which he released his debut album in 2004 titled M.I.A.M.I. under TVT Records...
-
ShakiraShakiraShakira Isabel Mebarak Ripoll , known professionally as Shakira , is a Colombian singer who emerged in the music scene of Colombia and Latin America in the early 1990s... - Wisin & YandelWisin & YandelWisin & Yandel are a Puerto Rican reggaeton Duo, consisting of Juan Luis Morera Luna and Llandel Veguilla Malavé Salazar . They started their career in 1998 and have been together since, winning several awards during that time....
Pre-show
- Nicki MinajNicki MinajOnika Tanya Maraj , better known by her stage name Nicki Minaj; ), is a Trinidadian-born American recording artist...
(featuring will.i.amWill.i.amWilliam James Adams, Jr. , better known by his stage name will.i.am and occasionally by his other stage name Zuper Blahq, is an American rapper, musician, songwriter, singer, actor and producer...
) — "Your LoveYour Love (Nicki Minaj song)"Your Love" is a song performed by Trinidadian-American recording artist Nicki Minaj. It was written by Minaj with Joseph Hughes, David Freedman, and Andrew "Pop" Wansel, with the latter receiving production credits. The song serves as the first single from her debut studio album, Pink Friday...
" (intro) / "Check It OutCheck It Out (song)"Check It Out" is a song performed by American rapper will.i.am and Trinidadian rapper Nicki Minaj. The song, written by will.i.am and Minaj, samples the 1979 hit single, "Video Killed the Radio Star" by The Buggles. After release, it debuted on the US Billboard Hot 100 at number 78 and number 48...
"
Main show
- EminemEminemMarshall Bruce Mathers III , better known by his stage name Eminem or his alter ego Slim Shady, is an American rapper, record producer, songwriter and actor. Eminem's popularity brought his group project, D12, to mainstream recognition...
(featuring RihannaRihannaRobyn Rihanna Fenty , better known as simply Rihanna, is a Barbadian recording artist. Born in Saint Michael, Barbados, Rihanna moved to the United States at the age of 16 to pursue a recording career under the guidance of record producer Evan Rogers...
) — "Not AfraidNot AfraidNot to be confused with Eminem's Not AfraidNot Afraid is the debut studio album by Christian pop rock singer Stephanie Smith. It was released on May 27, 2008 through Gotee Records...
" / "Love the Way You LieLove the Way You Lie"Love the Way You Lie" is a song by American rapper Eminem from his seventh studio album, Recovery . It was released as the album's second single on August 9, 2010, by Interscope-Geffen-A&M. The song features vocals by Barbadian recording artist Rihanna. According to her, its theme...
" - Justin BieberJustin BieberJustin Drew Bieber is a Canadian pop/R&B singer, songwriter and actor. Bieber was discovered in 2008 by Scooter Braun, who came across Bieber's videos on YouTube and later became his manager...
— "U SmileU Smile"U Smile" is a song performed by Canadian recording artist Justin Bieber. It was written by Bieber, Jerry Duplessis, Arden Altino, and Dan August Rigo, and produced by Duplessis and Altino. According to Bieber, the song is dedicated to his fans. The song was released as the second digital-only...
" (intro) / "BabyBaby (Justin Bieber song)"Baby" is a song by Canadian recording artist Justin Bieber. It was released as the lead single from the latter half of Bieber's debut album, My World 2.0. The track was written by Bieber with Christopher "Tricky" Stewart and Terius "The-Dream" Nash, both of whom worked with Bieber on "One Time",...
" / "Somebody to LoveSomebody to Love (Justin Bieber song)"Somebody to Love" is a song performed by Canadian recording artist Justin Bieber. The song served as the second single from his album, My World 2.0. It was written by Bieber along with Heather Bright and The Stereotypes, and produced by the latter. The song was originally recorded as a demo by...
" - UsherUsher (entertainer)Usher Terry Raymond IV , who performs under the mononym Usher, is an American singer-songwriter, and actor. He is considered around the world to be the reigning King of R&B. Usher rose to fame in the late 1990s with the release of his second album My Way, which spawned his first Billboard Hot 100...
— "DJ Got Us Fallin' in LoveDJ Got Us Fallin' in Love"DJ Got Us Fallin' in Love" is a song by recording artist Usher and features guest vocals from American rapper Pitbull. It was written by Savan Kotecha, Pitbull, Shellback and Max Martin, with the latter two producing it. It is the first single from Usher's EP, Versus...
" / "OMGOMG (song)"OMG" is a song by American recording artist Usher. The song features will.i.am, who also wrote and produced the song. It uses the auto-tune effect in several lines, as well as Jock Jams-esque sports arena chanting. It was released on March 22, 2010 as the first worldwide single off his sixth...
" - Florence and the MachineFlorence and the MachineFlorence and the Machine is the recording name of English musician Florence Welch and a collaboration of other artists who provide music for her voice. Florence and the Machine's sound has been described as a combination of various genres, including rock and soul...
— "Dog Days Are OverDog Days Are Over"Dog Days Are Over" is the second single released by Florence and the Machine from their debut album Lungs. It was originally scheduled for release on November 24, 2008 through Moshi Moshi Records in the UK but was later pushed back for release on December 1, 2008...
" - Taylor SwiftTaylor SwiftTaylor Alison Swift is an American country pop singer-songwriter, musician and actress.In 2006, she released her debut single "Tim McGraw", then her self-titled debut album, which was subsequently certified multi-platinum by the Recording Industry Association of America...
— "Innocent" - DrakeDrake (entertainer)Aubrey Drake Graham , who records under the mononym Drake, is a Canadian recording artist and actor. He originally became known for playing Jimmy Brooks on the television series Degrassi: The Next Generation....
(featuring Mary J. BligeMary J. BligeMary Jane Blige is an American singer-songwriter, record producer and occasional actress. She is a recipient of nine Grammy Awards and four American Music Awards, and has recorded eight multi-platinum albums. She is the only artist with Grammy Award wins in Pop, Rap, Gospel, and R&B. Blige has...
and Swizz BeatzSwizz BeatzKasseem Dean , better known by his stage name, Swizz Beatz, is an American record producer, DJ, rapper and painter. At the age of 17, he gained attention in the hip-hop world through his friendship with rapper DMX. Grady Spivey and rapper Cassidy helped launch his label Full Surface Records...
) — "FancyFancy (Drake song)"Fancy" is a song by Canadian recording artist, Drake, from his debut album Thank Me Later. Fancy features T.I. and Swizz Beatz, who also co-produced the track alongside Noah "40" Shebib...
" - B.o.BB.o.BBobby Ray Simmons, Jr. , better known by his stage name B.o.B, is an American rapper, singer-songwriter and record producer. He is currently signed under the labels of Grand Hustle Records, Rebel Rock Entertainment, and Atlantic Records. His debut single "Nothin' on You" reached number one in both...
and ParamoreParamoreParamore is an American rock band from Franklin, Tennessee, formed in 2004. The band consists of lead vocalist Hayley Williams, bassist Jeremy Davis, and guitarist Taylor York...
(featuring Bruno MarsBruno MarsPeter Gene Hernandez , better known by his stage name Bruno Mars, is an Filipino-American singer-songwriter and record producer. Raised in Honolulu, Hawaii by a family of musicians, Mars began making music at a young age...
) — "Nothin' on YouNothin' on You"Nothin' on You" is the debut single by American rapper B.o.B. The song features vocals from Bruno Mars. The song is included in B.o.B's debut studio album B.o.B Presents: The Adventures of Bobby Ray. An official remix version of this song, which was featured by Big Boi, debuted on March 21, 2010...
" (intro) / "AirplanesAirplanes (song)"Airplanes" is the second official and third overall single from B.o.B's debut studio album, B.o.B Presents: The Adventures of Bobby Ray. The track features Hayley Williams and was produced by Alex da Kid with DJ Frank E receiving a co-production credit on the song. The music and chorus were...
" / "The Only ExceptionThe Only Exception"The Only Exception" is a song by the American rock band Paramore. It was released by Fueled by Ramen in February 2010 as the third single from the band's 2009 studio album Brand New Eyes. The song was written by Paramore band members Hayley Williams and Josh Farro; Paramore is also credited as...
" - Linkin ParkLinkin ParkLinkin Park is an American rock band from Agoura Hills, California. Formed in 1996, the band rose to international fame with their debut album, Hybrid Theory, which was certified Diamond by the RIAA in 2005 and multi-platinum in several other countries...
— "The CatalystThe Catalyst"The Catalyst" is a song by American rock band Linkin Park. Released on August 2, 2010, it is the first single from their fourth studio album, A Thousand Suns, which was released on September 8, 2010...
" - Kanye WestKanye WestKanye Omari West is an American rapper, singer, and record producer. West first rose to fame as a producer for Roc-A-Fella Records, where he eventually achieved recognition for his work on Jay-Z's album The Blueprint, as well as hit singles for musical artists including Alicia Keys, Ludacris, and...
(featuring Pusha TClipseClipse is a Virginia Beach, Virginia-based hip hop duo. Formed in 1992 by brothers Malice and Pusha T , the group is heavily affiliated with production team The Neptunes and signed to Star Trak Entertainment.- Exclusive Audio Footage :The Thornton brothers were born in The Bronx, New...
) — "RunawayRunaway (Kanye West song)"Runaway" is a single by American recording artist Kanye West, released as the second single from his fifth studio album, My Beautiful Dark Twisted Fantasy. It features a guest verse from rapper Pusha T of Clipse. The single debuted at number 12 on the US Billboard Hot 100.A 35-minute short film...
"
The house artist was deadmau5
Deadmau5
Joel Thomas Zimmerman , better known by his stage name deadmau5 , is a Canadian progressive, electro, and house producer based in Toronto...
. The following performed along with him:
- Travie McCoyTravie McCoyTravie Lazarus McCoy is an American singer and rapper. He is the lead vocalist of the alternative hip-hop band Gym Class Heroes. He released his debut solo album Lazarus on June 8, 2010....
— "BillionaireBillionaire (song)"Billionaire" is the debut single by American recording artist Travie McCoy, featuring guest vocals from Bruno Mars. It is the lead single from McCoy's debut studio album Lazarus. The song was produced by The Smeezingtons, which consists of Mars, Philip Lawrence and Ari Levine...
" - Jason DerüloJason DeruloJason Joel Desrouleaux , better known by his stage name Jason Derülo, is an American singer-songwriter, actor and dancer. After producing records for several artists and writing songs for Cash Money Records, co-founder of the label Birdman, Young Money Entertainment owner Lil Wayne and rapper...
— "Ridin' SoloRidin' Solo"Ridin' Solo" is the third single from Jason Derülo's debut self-titled album, Jason Derülo produced by J.R. Rotem. The demo originally sampled "Bittersweet Symphony" by The Verve, but the sample was not cleared and was subsequently replaced with electronic motifs which are featured throughout the...
" - RobynRobynRobin Miriam Carlsson , better known by her stage name Robyn, is a Swedish recording artist, singer, and songwriter. Robyn became known in the late nineties for her worldwide dance-pop hit "Do You Know " from her debut album Robyn Is Here . She co-wrote the song "Du gör mig hel igen" for...
— "Dancing on My OwnDancing on My Own"Dancing on My Own" is a song by Swedish recording artist Robyn, taken from her fifth studio album, Body Talk Pt. 1 . The song was written and produced by Robyn and Patrik Berger, and was inspired by gay disco anthems by Ultravox, Sylvester and Donna Summer. The song was released as Body Talk Pt....
"
Outside in the parking lot there were the following performances:
- N.E.R.D and CiaraCiaraCiara Princess Harris , known mononymously as Ciara, is an American singer-songwriter, dancer, actress and fashion model. Born in Austin, Texas, she traveled around the world during her childhood, only to land in Atlanta, Georgia where she met music producer, Jazze Pha...
— "Hot N' FunHot N' Fun"Hot-n-Fun" is a song by funk rock/hip hop group N.E.R.D. featuring vocals of Portuguese-Canadian singer-songwriter Nelly Furtado. It was released as the first single off their fourth studio album Nothing.-Official Video:...
"
Source: performers
Appearances
- Lindsay LohanLindsay LohanLindsay Lohan is an American actress, pop singer and model. She began her career as a child fashion model before making her motion picture debut in Disney's 1998 remake of The Parent Trap at the age of 11...
, Rick RossRick Ross (rapper)William Leonard Roberts II , better known by his stage name Rick Ross, is an American rapper. He derived his stage name from the drug trafficker "Freeway" Ricky Ross, to whom he has no connection...
, Flo RidaFlo RidaTramar Dillard , better known by his stage name Flo Rida , is an American rapper and singer-songwriter. He released his debut album, Mail on Sunday, in March 2008. His debut single "Low", featuring T-Pain, was a #1 hit for ten weeks in United States in early 2008. Two other singles resulted from...
and Lil JonLil JonJonathan Mortimer Smith , better known by his stage name Lil Jon, is an American rapper, music producer, entrepreneur, and occasional disc jockey who was a member of the group Lil Jon & The East Side Boyz. Lil Jon formed the group in 1997, and the group released several albums between then and 2004...
— appeared in the opening sketch - Ellen DeGeneresEllen DeGeneresEllen Lee DeGeneres is an American stand-up comedienne, television host and actress. She hosts the syndicated talk show The Ellen DeGeneres Show, and was also a judge on American Idol for one year, having joined the show in its ninth season....
— presented Best Female Video - Kim KardashianKim KardashianKimberly Noel "Kim" Kardashian is an American socialite, television personality, model, actress and businesswoman. She is known for the E! reality series that she shares with her family—Keeping Up with the Kardashians, and its spin-offs including Kourtney and Kim Take New York...
— introduced Justin BieberJustin BieberJustin Drew Bieber is a Canadian pop/R&B singer, songwriter and actor. Bieber was discovered in 2008 by Scooter Braun, who came across Bieber's videos on YouTube and later became his manager... - The cast of Jackass 3DJackass 3DJackass 3D is a 2010 American 3D comedy film and the fourth film in the Jackass series. It was released on October 15, 2010 by Paramount Pictures and MTV Films to American theaters and marked the 10th anniversary of the franchise, which started in 2000...
— presented Best Rock Video - KeshaKeshaKesha village is a small village nestled in the mountains of Yongshun County, northwestern Hunan province, China, located at latitude 29 05' 50", longitude 109 57' 9". The name is pronounced in Standard Chinese. The official language is Manderin Chinese....
and Trey SongzTrey SongzTremaine "Trey" Aldon Neverson , better known by his stage name Trey Songz, is an American singer-songwriter, rapper, record producer and actor. His debut album, I Gotta Make It, was released in 2005, while his second album, Trey Day, was released in 2007...
— introduced UsherUsher (entertainer)Usher Terry Raymond IV , who performs under the mononym Usher, is an American singer-songwriter, and actor. He is considered around the world to be the reigning King of R&B. Usher rose to fame in the late 1990s with the release of his second album My Way, which spawned his first Billboard Hot 100... - Katy PerryKaty PerryKaty Perry is an American singer, songwriter and actress. Born in Santa Barbara, California, and raised by Christian pastor parents, Perry grew up listening to only gospel music and sang in her local church as a child. After earning a GED during her first year of high school, she began to pursue a...
and Nicki MinajNicki MinajOnika Tanya Maraj , better known by her stage name Nicki Minaj; ), is a Trinidadian-born American recording artist...
— presented Best Male Video - Jared LetoJared LetoJared Joseph Leto is an American actor, director, producer, occasional model and musician. Leto has appeared in both big budget Hollywood films and smaller projects from independent producers and art houses. He rose to prominence for playing Jordan Catalano in the teenage drama My So-Called Life...
and Ashley GreeneAshley GreeneAshley Michele Greene is an American actress and model, best known for playing Alice Cullen in the film adaptations of Stephenie Meyer's Twilight novels.- Personal life :...
— introduced Florence and the MachineFlorence and the MachineFlorence and the Machine is the recording name of English musician Florence Welch and a collaboration of other artists who provide music for her voice. Florence and the Machine's sound has been described as a combination of various genres, including rock and soul... - Cory MonteithCory MonteithCory Allan Monteith is a Canadian actor and musician, best known for his role of Finn Hudson on the Fox television series Glee.-Early life:...
, Chris ColferChris ColferChristopher Paul "Chris" Colfer is an American actor and singer known for his portrayal of Kurt Hummel on the television series Glee, for which he won a 2011 Golden Globe for Best Supporting Actor and was also nominated twice for an Emmy...
, Amber RileyAmber RileyAmber Patrice Riley is an American actress and singer best known for her role on the series Glee as Mercedes Jones.-Early life and career:...
and Jane LynchJane LynchJane Marie Lynch is an American comedian, actress and singer. She gained fame in Christopher Guest's improv mockumentary pictures such as Best in Show and is currently best known for playing the role of Sue Sylvester in the television series Glee...
— presented Best Pop Video - Rosario DawsonRosario DawsonRosario Isabel Dawson is an American actress, singer, and writer. She has appeared in films such as Kids, Men in Black II, 25th Hour, Sin City, Clerks II, Rent, Death Proof, The Rundown, Eagle Eye, Alexander, Seven Pounds, Percy Jackson and the Olympians: The Lightning Thief and Unstoppable.-Early...
and Chris PineChris PineChristopher Whitelaw "Chris" Pine is an American actor. He has appeared in the romantic comedies The Princess Diaries 2: Royal Engagement and Just My Luck , as well as the action films Smokin' Aces and Unstoppable . In 2009, he portrayed James T...
— introduced Taylor SwiftTaylor SwiftTaylor Alison Swift is an American country pop singer-songwriter, musician and actress.In 2006, she released her debut single "Tim McGraw", then her self-titled debut album, which was subsequently certified multi-platinum by the Recording Industry Association of America... - Jesse EisenbergJesse EisenbergJesse Adam Eisenberg is an American actor. He made his screen debut with the comedy-drama television series Get Real from 1999 to 2000...
, Andrew GarfieldAndrew GarfieldAndrew Russell Garfield is an American-English actor who has appeared in radio, theatre, film, and television. His early roles include the films Lions for Lambs, The Imaginarium of Doctor Parnassus, and Boy A, which garnered him the 2007 BAFTA Television Award for "Best Actor".Garfield achieved...
and Justin TimberlakeJustin TimberlakeJustin Randall Timberlake is an American pop musician and actor. He achieved early fame when he appeared as a contestant on Star Search, and went on to star in the Disney Channel television series The New Mickey Mouse Club, where he met future bandmate JC Chasez...
— introduced DrakeDrake (entertainer)Aubrey Drake Graham , who records under the mononym Drake, is a Canadian recording artist and actor. He originally became known for playing Jimmy Brooks on the television series Degrassi: The Next Generation....
, Mary J. BligeMary J. BligeMary Jane Blige is an American singer-songwriter, record producer and occasional actress. She is a recipient of nine Grammy Awards and four American Music Awards, and has recorded eight multi-platinum albums. She is the only artist with Grammy Award wins in Pop, Rap, Gospel, and R&B. Blige has...
and Swizz BeatzSwizz BeatzKasseem Dean , better known by his stage name, Swizz Beatz, is an American record producer, DJ, rapper and painter. At the age of 17, he gained attention in the hip-hop world through his friendship with rapper DMX. Grady Spivey and rapper Cassidy helped launch his label Full Surface Records... - Joe ManganielloJoe ManganielloJoseph Michael "Joe" Manganiello is a classically-trained American film and theatre actor. He holds a BFA in acting from the Carnegie Mellon School of Drama...
and Evan Rachel WoodEvan Rachel WoodEvan Rachel Wood is an American actress and singer. She began her acting career in the late 1990s, appearing in several television series, including American Gothic and Once and Again...
— introduced the winners of the professional categories - The cast of Jersey ShoreJersey Shore (TV series)Jersey Shore is an American reality television series that premiered on MTV on December 3, 2009 in the United States. The series follows the lives of eight housemates spending their summer at the Jersey Shore in the U.S. state of New Jersey. Season 2 followed the cast escaping the cold northeast...
— appeared in an on-stage skit with host - Sofía VergaraSofía VergaraSofía Margarita Vergara Vergara is a Colombian actress, comedian, television hostess and model.Vergara had been widely known for co-hosting two TV shows for Univisión in the late 1990s. Her TV career opened up for her a window of exposure to North American audiences prior to her first notable...
— presented Best Hip-Hop Video - Selena GomezSelena GomezSelena Marie Gomez is an American actress and singer best known for portraying Alex Russo in the Emmy Award-winning Disney Channel television series Wizards of Waverly Place...
and Ne-YoNe-YoShaffer Chimere Smith, Jr. , better known by his stage name Ne-Yo, is an American pop and R&B singer-songwriter, record producer, dancer and actor. Beginning his career as a songwriter, Ne-Yo penned the hit "Let Me Love You" for singer Mario...
— introduced B.o.BB.o.BBobby Ray Simmons, Jr. , better known by his stage name B.o.B, is an American rapper, singer-songwriter and record producer. He is currently signed under the labels of Grand Hustle Records, Rebel Rock Entertainment, and Atlantic Records. His debut single "Nothin' on You" reached number one in both...
, Bruno MarsBruno MarsPeter Gene Hernandez , better known by his stage name Bruno Mars, is an Filipino-American singer-songwriter and record producer. Raised in Honolulu, Hawaii by a family of musicians, Mars began making music at a young age...
and ParamoreParamoreParamore is an American rock band from Franklin, Tennessee, formed in 2004. The band consists of lead vocalist Hayley Williams, bassist Jeremy Davis, and guitarist Taylor York... - RomeoAnthony SantosAnthony "Romeo" Santos is a Dominican-American singer, featured composer and former lead singer of the Bachata group Aventura. As a member of Aventura, Santos has been a key figure in popularizing Bachata, with hits reaching near the top of the Billboard Latin charts and the top of charts in Europe...
and Victoria JusticeVictoria JusticeVictoria Justice is an American actress, singer-songwriter, and dancer. She debuted as an actress at the age of 10 and has since appeared in several films and television series including the Nickelodeon series Zoey 101 and Victorious...
— presented Best New Artist - Emma Stone and Penn BadgleyPenn BadgleyPenn Dayton Badgley is an American actor. He is best known for his role as Dan Humphrey on the CW television series Gossip Girl. He has also starred in the movies John Tucker Must Die, The Stepfather, and Easy A....
— introduced Linkin ParkLinkin ParkLinkin Park is an American rock band from Agoura Hills, California. Formed in 1996, the band rose to international fame with their debut album, Hybrid Theory, which was certified Diamond by the RIAA in 2005 and multi-platinum in several other countries... - CherCherCher is an American recording artist, television personality, actress, director, record producer and philanthropist. Referred to as the Goddess of Pop, she has won an Academy Award, a Grammy Award, an Emmy Award, three Golden Globes and a Cannes Film Festival Award among others for her work in...
— presented Video of the Year - Aziz AnsariAziz AnsariAziz Ansari is an American actor, writer, and stand-up comedian. He currently stars as Tom Haverford on the NBC show Parks and Recreation....
— introduced Kanye WestKanye WestKanye Omari West is an American rapper, singer, and record producer. West first rose to fame as a producer for Roc-A-Fella Records, where he eventually achieved recognition for his work on Jay-Z's album The Blueprint, as well as hit singles for musical artists including Alicia Keys, Ludacris, and...
Source: presenters
will.i.am's blackface criticism
Some viewers took offense to the producer/ rapper will.i.amWill.i.am
William James Adams, Jr. , better known by his stage name will.i.am and occasionally by his other stage name Zuper Blahq, is an American rapper, musician, songwriter, singer, actor and producer...
's outfit, especially the dark makeup, which, to some fans, was reminiscent of the antiquated, racially charged practice of blackface
Blackface
Blackface is a form of theatrical makeup used in minstrel shows, and later vaudeville, in which performers create a stereotyped caricature of a black person. The practice gained popularity during the 19th century and contributed to the proliferation of stereotypes such as the "happy-go-lucky darky...
. After fans blasted the rapper online, he took to Twitter to defend the look as artistic expression and not an embrace of the controversial maquillage typically used to lampoon African-Americans. Will.i.am responded to the backlash on his twitter stating "1st. just because I where all black including head mask as expression and emphasize my outfit, it shouldn't be looked at as racial," Will tweeted. "Let go of the past. there are far more important things 2 bark about. (Jobs, health, education) not a black man wearing all black everything." Will.i.am insisted the face paint was a harmless costume choice and that fans concerned with the image Will's look projected should focus on larger issues.
Lady Gaga's meat dress
- Main article: Meat dress of Lady GagaMeat dress of Lady GagaAmerican pop singer Lady Gaga wore a dress made of raw beef, which was commonly referred to by the media as the meat dress, to the 2010 MTV Video Music Awards. Designed by Franc Fernandez and styled by Nicola Formichetti, the dress was condemned by animal rights groups and named by Time as the top...
While accepting her award for Video of the Year, Lady Gaga wore a dress made entirely from cuts of raw meat
Meat dress of Lady Gaga
American pop singer Lady Gaga wore a dress made of raw beef, which was commonly referred to by the media as the meat dress, to the 2010 MTV Video Music Awards. Designed by Franc Fernandez and styled by Nicola Formichetti, the dress was condemned by animal rights groups and named by Time as the top...
. The dress bore a resemblance to an artwork, Vanitas: Flesh Dress for an Albino Anorectic, created by Canadian artist Jana Sterbak
Jana Sterbak
Jana Sterbak is a Canadian artist best known for her works constructed from meat. Two sculptures, Vanitas: Flesh Dress for an Albino Anorectic and Chair Apollinaire , were both works whose primary medium was cured flank steak also known as skirt steak in the UK butcher trade.Born in Prague,...
in 1987. Along with the dress, her hat, shoes, and purse were all made from meat as well. PETA
Peta
Peta can refer to:* peta-, an SI prefix denoting a factor of 1015* Peta, Greece, a town in Greece* Peta, the Pāli word for a Preta, or hungry ghost in Buddhism* Peta Wilson, an Australian actress and model* Peta Todd, English glamour model...
president Ingrid Newkirk issued a statement concerning the controversial outfit. After questioning whether the meat was real or not, Newkirk was quick to disparage Gaga saying, "Meat is the decomposing flesh of a tormented animal who didn't want to die, and after a few hours under the TV lights, it would smell like the rotting flesh it is and likely be crawling in maggots--not too attractive, really." Franc Fernandez
Franc Fernandez
Franc Fernandez is a Los Angeles, California-based Argentine artist and fashion designer. His most well-known work is the meat dress of Lady Gaga.-Early life and education:...
, the designer of the meat dress, said later in an interview with MTV, “...it's not a sticky meat. It's not a messy dress at all, surprisingly. [...] It's actually very clean meat, very sturdy and strong and doesn't run at all. [...] The meat dries out, rather than rotting. It becomes jerky.” Gaga later explained to Ellen DeGeneres
Ellen DeGeneres
Ellen Lee DeGeneres is an American stand-up comedienne, television host and actress. She hosts the syndicated talk show The Ellen DeGeneres Show, and was also a judge on American Idol for one year, having joined the show in its ninth season....
that the outfit exhibited her disapproval with the United States military's Don't ask, don't tell
Don't ask, don't tell
"Don't ask, don't tell" was the official United States policy on homosexuals serving in the military from December 21, 1993 to September 20, 2011. The policy prohibited military personnel from discriminating against or harassing closeted homosexual or bisexual service members or applicants, while...
policy and further clarified, "If we don't stand up for what we believe in and if we don't fight for our rights, pretty soon we're going to have as much rights as the meat on our own bones. And I am not a piece of meat." She also commented on the outfit's nature, "...it is certainly no disrespect to anyone that is vegan or vegetarian. As you know, I am the most judgment-free human being on the earth." Afterwards, DeGeneres, who is a vegan, jokingly gave Gaga a bikini
Bikini
The bikini is typically a women's two-piece swimsuit. One part of the attire covers the breasts and the other part covers the crotch and part of or the entire buttocks, leaving an uncovered area between the two. Merriam–Webster describes the bikini as "a woman's scanty two-piece bathing suit" or "a...
and skirt
Skirt
A skirt is a tube- or cone-shaped garment that hangs from the waist and covers all or part of the legs.In the western world, skirts are usually considered women's clothing. However, there are exceptions...
made from lettuce
Lettuce
Lettuce is a temperate annual or biennial plant of the daisy family Asteraceae. It is most often grown as a leaf vegetable. It is eaten either raw, notably in salads, sandwiches, hamburgers, tacos, and many other dishes, or cooked, as in Chinese cuisine in which the stem becomes just as important...
and other various vegetables.