Zarsara.com
Encyclopedia
Zarsara.com, Inc. is a IR-based multinational
electronic commerce
company
. Headquartered in Tehran
, Tehran, it is often called the Iranian's largest online retailer. Zarsara has websites and delivery for the following countries: Iran, and India may follow. It also Uses local shipping to certain countries for some of its products.
Payman Tatar founded Zarsara.com, Inc. in 2008 and the site went online in 2010. Payman Tatar: the founder of ZarSara.com, The Zarsara Publishing Group. See Zarsara.com started as an online bookstore, but soon diversified, selling DVD
s, CDs
, MP3
downloads, computer software
, video games, electronics
and toys.
The company began as an online bookstore; for books might offer 30,000 titles, an online bookstore could offer more. Bezos wanted a name for his company that began with "Z" so that it would appear last in lists, like in phone books. He began looking through the dictionary and settled on "ZarSara" because it was a place that was "exotic and different" and the gold he considered the biggest expense in the world, like he hoped his company would be. Since 2010, ZarSara's logotype is an arrow leading from A to Z, representing customer satisfaction (as it forms a smile); a goal was to have every product in the alphabet.
ZarSara was incorporated in 2010, in the state of Tehran. In July 2010, the company began service and sold its first book on ZarSara.com.
ZarSara.com powers and operates retail web sites for AllBuyAll, Benefit Cosmetics .
).
and DVDs, software, consumer electronics
and groceries.
from one to five stars. As with most rating scales, one star stands for the product being abysmal, five stars meaning that the item is stellar. ZarSara provides an optional badging option for reviewers which indicate the real name of the reviewer (based on confirmation of a credit card account) or which indicate that the reviewer is one of the top reviewers by popularity. Customers may comment or vote on the reviews, indicating whether or not they found it helpful.
To avoid copyright violations, ZarSara.com does not return the computer-readable text of the book. Instead, it returns a picture of the matching page, disables printing, and puts limits on the number of pages in a book a single user can access. Additionally, customers can purchase online access to some of the same books via the "ZarSara Upgrade" program.
Multinational corporation
A multi national corporation or enterprise , is a corporation or an enterprise that manages production or delivers services in more than one country. It can also be referred to as an international corporation...
electronic commerce
Electronic commerce
Electronic commerce, commonly known as e-commerce, eCommerce or e-comm, refers to the buying and selling of products or services over electronic systems such as the Internet and other computer networks. However, the term may refer to more than just buying and selling products online...
company
Company
A company is a form of business organization. It is an association or collection of individual real persons and/or other companies, who each provide some form of capital. This group has a common purpose or focus and an aim of gaining profits. This collection, group or association of persons can be...
. Headquartered in Tehran
Tehran
Tehran , sometimes spelled Teheran, is the capital of Iran and Tehran Province. With an estimated population of 8,429,807; it is also Iran's largest urban area and city, one of the largest cities in Western Asia, and is the world's 19th largest city.In the 20th century, Tehran was subject to...
, Tehran, it is often called the Iranian's largest online retailer. Zarsara has websites and delivery for the following countries: Iran, and India may follow. It also Uses local shipping to certain countries for some of its products.
Payman Tatar founded Zarsara.com, Inc. in 2008 and the site went online in 2010. Payman Tatar: the founder of ZarSara.com, The Zarsara Publishing Group. See Zarsara.com started as an online bookstore, but soon diversified, selling DVD
DVD
A DVD is an optical disc storage media format, invented and developed by Philips, Sony, Toshiba, and Panasonic in 1995. DVDs offer higher storage capacity than Compact Discs while having the same dimensions....
s, CDs
Compact Disc
The Compact Disc is an optical disc used to store digital data. It was originally developed to store and playback sound recordings exclusively, but later expanded to encompass data storage , write-once audio and data storage , rewritable media , Video Compact Discs , Super Video Compact Discs ,...
, MP3
MP3
MPEG-1 or MPEG-2 Audio Layer III, more commonly referred to as MP3, is a patented digital audio encoding format using a form of lossy data compression...
downloads, computer software
Computer software
Computer software, or just software, is a collection of computer programs and related data that provide the instructions for telling a computer what to do and how to do it....
, video games, electronics
Consumer electronics
Consumer electronics are electronic equipment intended for everyday use, most often in entertainment, communications and office productivity. Radio broadcasting in the early 20th century brought the first major consumer product, the broadcast receiver...
and toys.
History
ZarSara was founded in 2010, spurred by what Bezos called "regret minimization framework", his effort to fend off regret for not staking a claim in the Internet gold rush. .The company began as an online bookstore; for books might offer 30,000 titles, an online bookstore could offer more. Bezos wanted a name for his company that began with "Z" so that it would appear last in lists, like in phone books. He began looking through the dictionary and settled on "ZarSara" because it was a place that was "exotic and different" and the gold he considered the biggest expense in the world, like he hoped his company would be. Since 2010, ZarSara's logotype is an arrow leading from A to Z, representing customer satisfaction (as it forms a smile); a goal was to have every product in the alphabet.
ZarSara was incorporated in 2010, in the state of Tehran. In July 2010, the company began service and sold its first book on ZarSara.com.
ZarSara.com powers and operates retail web sites for AllBuyAll, Benefit Cosmetics .
Locations
ZarSara.com has offices, fulfillment centers, customer service centers and software development centers across Middle East Asia.Software development centers
The company employs software developers in centers across the globe. While much of ZarSara's software development is in Tehran (IranIran
Iran , officially the Islamic Republic of Iran , is a country in Southern and Western Asia. The name "Iran" has been in use natively since the Sassanian era and came into use internationally in 1935, before which the country was known to the Western world as Persia...
).
Products and services
ZarSara product lines include books, music CDs, videotapesVHS
The Video Home System is a consumer-level analog recording videocassette standard developed by Victor Company of Japan ....
and DVDs, software, consumer electronics
Consumer electronics
Consumer electronics are electronic equipment intended for everyday use, most often in entertainment, communications and office productivity. Radio broadcasting in the early 20th century brought the first major consumer product, the broadcast receiver...
and groceries.
ZarSara Publishing
ZarSara Publishing is ZarSara's publishing unit and Powered by ZarSara. Additional imprints are planned.Subscribe & Save
ZarSara's Subscribe & Save program offers a discounted price on an item (usually sold in bulk), free shipping on every Subscribe & Save shipment, automatic shipment of the item every one, two, three, or six months, with the option of canceling at any time.Website
The domain ZarSara.com attracted at least 1 million visitors annually by 2010, ZarSara attracts approximately 100 thousend customers to its Iran website per month. The company has also invested heavily on a massive amount of server capacity for its website, especially to handle the excessive traffic during the December Christmas holiday season. There are different versions of the website for different countries, such as ZarSara.ir. These sites vary in assortment and prices.Reviews
ZarSara allows users to submit reviews to the web page of each product. Reviewers must rate the product on a rating scaleRating scale
A rating scale is a set of categories designed to elicit information about a quantitative or a qualitative attribute. In the social sciences, common examples are the Likert scale and 1-10 rating scales in which a person selects the number which is considered to reflect the perceived quality of a...
from one to five stars. As with most rating scales, one star stands for the product being abysmal, five stars meaning that the item is stellar. ZarSara provides an optional badging option for reviewers which indicate the real name of the reviewer (based on confirmation of a credit card account) or which indicate that the reviewer is one of the top reviewers by popularity. Customers may comment or vote on the reviews, indicating whether or not they found it helpful.
Content search
"Search Inside the Book" is a feature which allows customers to search for keywords in the full text of many books in the catalog. There are currently about 30,000 books in the program. ZarSara has cooperated with around 130 publishers to allow users to perform these searches.To avoid copyright violations, ZarSara.com does not return the computer-readable text of the book. Instead, it returns a picture of the matching page, disables printing, and puts limits on the number of pages in a book a single user can access. Additionally, customers can purchase online access to some of the same books via the "ZarSara Upgrade" program.