Venevisión International
Encyclopedia
Television network
A television network is a telecommunications network for distribution of television program content, whereby a central operation provides programming to many television stations or pay TV providers. Until the mid-1980s, television programming in most countries of the world was dominated by a small...
which broadcasts Spanish
Spanish language
Spanish , also known as Castilian , is a Romance language in the Ibero-Romance group that evolved from several languages and dialects in central-northern Iberia around the 9th century and gradually spread with the expansion of the Kingdom of Castile into central and southern Iberia during the...
content in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
and in other locations around the globe.
Venevision International is a Spanish language Entertainment company with more than 30 years of experience in TV programming production and distribution, besides participating in other segments of the market. Venevision International is part of the Cisneros Group of Companies
Grupo Cisneros
Grupo Cisneros is a Venezuelan conglomerate owned by Gustavo Cisneros. Major assets include the Venezuelan television network, Venevisión, production and international distribution company Venevisión International, and the Venezuelan baseball team Leones del Caracas...
and was founded initially as the distribution company of this media holding .
Venevision International is headed today by Peter Tinoco. The company opened doors in 1971 under the name Teverama Florida along with Radio Caracas Television
RCTV
Radio Caracas Televisión Internacional is a Venezuelan cable television network headquartered in the Caracas neighborhood of Quinta Crespo. It was sometimes referred to as the Canal de Bárcenas. Owned by Empresas 1BC, RCTV Internacional was inaugurated as Radio Caracas Televisión on 15 November...
as distributors of Venezuela
Venezuela
Venezuela , officially called the Bolivarian Republic of Venezuela , is a tropical country on the northern coast of South America. It borders Colombia to the west, Guyana to the east, and Brazil to the south...
n programming abroad. After a split from RCTV (which formed Coral Pictures) was renamed America Television Inc. and finally in 1987 the company took the name of Venevision International.
As a distributor of television programming, VVI is one of the two largest companies in Spanish language . The programming catalogue is diverse in genres, and the company is renowned for its history and management expertise of the telenovela
Telenovela
A telenovela is a limited-run serial dramatic programming popular in Latin American, Portuguese, and Spanish television programming. The word combines tele, short for televisión or televisão , and novela, a Spanish or Portuguese word for "novel"...
, an original type of program from Latin America
Latin America
Latin America is a region of the Americas where Romance languages – particularly Spanish and Portuguese, and variably French – are primarily spoken. Latin America has an area of approximately 21,069,500 km² , almost 3.9% of the Earth's surface or 14.1% of its land surface area...
that has achieved great success in international markets .
With a presence in five continents and more than 70 countries, Venevision International’s programs have harvested successes in Latin America, Europe
Europe
Europe is, by convention, one of the world's seven continents. Comprising the westernmost peninsula of Eurasia, Europe is generally 'divided' from Asia to its east by the watershed divides of the Ural and Caucasus Mountains, the Ural River, the Caspian and Black Seas, and the waterways connecting...
and the rest of the world. Venevision International’s telenovelas have been broadcast in more than 100 countries and translated into 24 languages. In this genre the company launched in 2001 the first erotic soap opera “Latin Lover
Latin Lover (TV series)
Latin Lover is a joint telenovela production between Venevisión , Iguana Producciones , and Playboy Entertainment Group...
”, and in 2007 produced the first soap opera exclusively for cellular phones “Querido Profe” (Dear Teacher). VVI presently supports exchange agreements and sales of TV programming in China
China
Chinese civilization may refer to:* China for more general discussion of the country.* Chinese culture* Greater China, the transnational community of ethnic Chinese.* History of China* Sinosphere, the area historically affected by Chinese culture...
and Korea
Korea
Korea ) is an East Asian geographic region that is currently divided into two separate sovereign states — North Korea and South Korea. Located on the Korean Peninsula, Korea is bordered by the People's Republic of China to the northwest, Russia to the northeast, and is separated from Japan to the...
, where the telenovelas have reached great popularity.
From the year 2000 the company embarked in a strategy of diversification to strengthen its catalogue with its own productions, and to participate in the profitable Hispanic market in the United States. As a company that belongs to a mass media group, it decided to focus on the entertainment market, leveraging its relations with industry players, and its own capacity to commercially support its contents.
Venevisión International has today operating divisions in the business of music production and distribution, film distribution, TV productions and distribution, pay television, original productions and content distribution for cellular phones and Internet and product integration through Synapsys International.
In television production, the company was pioneer in independent television production in Spanish in the city of Miami
Miami, Florida
Miami is a city located on the Atlantic coast in southeastern Florida and the county seat of Miami-Dade County, the most populous county in Florida and the eighth-most populous county in the United States with a population of 2,500,625...
and one of the main companies of this segment in the industry . Also, since 2001 VVI has co-produced with Latin American and US companies, and also with the Chinese TV company CCTV
China Central Television
China Central Television or Chinese Central Television, commonly abbreviated as CCTV, is the major state television broadcaster in mainland China. CCTV has a network of 19 channels broadcasting different programmes and is accessible to more than one billion viewers...
in the Spanish version of a documentary of the Yangtze River
Yangtze River
The Yangtze, Yangzi or Cháng Jiāng is the longest river in Asia, and the third-longest in the world. It flows for from the glaciers on the Tibetan Plateau in Qinghai eastward across southwest, central and eastern China before emptying into the East China Sea at Shanghai. It is also one of the...
.
Venevision International founded the first exclusive film distribution company in Spanish language in the United States launching movies in cinemas and distributing in pay-per-view, pay television, home video, the hospitality industry (hotels and tourism) and Internet. It is part of the companies that have renewed interest in the Latin American cinema in the US market..
As part of the Cisneros Group of Companies, the company has been always interested in launching TV channels (Global Television: How to Create Effective Television for the 1990s . Tony Verna. 1993. Page. 236.). Based on its film catalogue in Spanish, the company launched in 2006 its pay TV movie channel VeneMovies, a signal that programs films 24 hours a day with interviews and coverage of the main festivals of the Hispanic market of the United States.
VeneMusic, Venevision International’s musical stamp, has turned into an important reference in the Latin music
Latin American music
Latin American music, found within Central and South America, is a series of musical styles and genres that mixes influences from Spanish, African and indigenous sources, that has recently become very famous in the US.-Argentina:...
, with distribution agreements with the biggest labels of the music industry. Its market activities in the music industry expanded with a publishing unit that administers the rights of the artists and the musical pieces that support the television productions of the company.
In the area of cellular entertainment the company runs Latcel, a mobile content production and distribution company in the U.S. Hispanic market and VeneMobile, a division that offers contents of the Cisneros Group of Companies in the mobile markets worldwide
Venevision International also has participated in the business of television formats with an alliance with the Spanish company Nostromo and in the production of theater plays in the city of Miami, where it even had its own theatre from 2001 until 2005.
External links
- http://www.venevisioninternational.com/en/
- http://www.venevisioninternational.com/es/