Uniblue
Encyclopedia
Uniblue is a Microsoft Gold Certified Partner: Independent Software Vendor (ISV) established by three Swedish co-founders in 2003 and headquartered in Malta
. The company’s core business involves the production of a range of software solutions.
Uniblue Libraries: The company’s subsidiaries distribute a range of free resources primarily aimed at helping users acquire a clearer understanding of PC
-related processes and functions.
was launched in 2004, it is a comprehensive online library, which includes information about what should and should not be running on PCs and has seen over 300 million searches run by visitors. This website has been rated as one of the ‘Top 100 Classic Websites’ by PCMAG.com.
Long established and ongoing marketing practices involve collaboration with editors of the most popular PC publications and websites worldwide to have products reviewed by critics or recommended in credit-crunch beating recommendation lists. Several cover mount agreements with a host of magazines were also negotiated in the company’s bid to raise its products’ profile even further.
Uniblue has also partnered with various software vendors and distributors to market their products. Its affiliate
and partner teams work closely with third party websites to promote the product range.
system.
, optimize system and network settings and remove junk files bloating the hard drive.
UniGreen is an environmental campaign targeting the reducing and the recycling of material throughout the organization.
UniCare is a programme established by Uniblue covering a host of employee well-being measures, including fully customizable work chairs from Sweden, health care, individual ergonomic workspace consultations, several chill-out zones and an open-air terrace among others.
After recognizing this issue, Uniblue has sought to refine their marketing messaging style in an attempt to provide more education to their customers prior to purchasing.
Malta
Malta , officially known as the Republic of Malta , is a Southern European country consisting of an archipelago situated in the centre of the Mediterranean, south of Sicily, east of Tunisia and north of Libya, with Gibraltar to the west and Alexandria to the east.Malta covers just over in...
. The company’s core business involves the production of a range of software solutions.
2005
Uniblue sees the development of the sales and marketing forces. The launch of WinBackup 2.0 underlines Uniblue’s commitment to ongoing software improvement2006
Uniblue wins its first ICE award, acknowledging the company’s ability to deliver quality software.2009
Consistent improvement – with a new software framework, Uniblue launches RegistryBooster 2010.2010
Localization and market expansion – The main products are made available in an additional twelve languages.Growth chart
The company saw a 300 per cent increase in sales between 2005 and 2006 alone, and went from a staff complement of 20 to 70 in the three years since 2006.Products
The current main product line-up; RegistryBooster, SpeedUpMyPC and DriverScanner, was quick to gain popularity. Each product’s own set of benefits and features are a reflection of the company’s culture, revolving around the key concepts of simplicity, efficiency and straightforward functionality.Uniblue Libraries: The company’s subsidiaries distribute a range of free resources primarily aimed at helping users acquire a clearer understanding of PC
PC
PC most commonly refers to:* Personal computer, a computer whose original sales price, size, and capabilities make it useful for individuals* Political correctness, language or behavior that appears calculated to provide a minimum of offense...
-related processes and functions.
ProcessLibrary.com
ProcessLibraryProcessLibrary
ProcessLibrary is a free website developed by Uniblue Systems that is popular among IT professionals who use it to research processes in Windows to determine if they are harmful or not...
was launched in 2004, it is a comprehensive online library, which includes information about what should and should not be running on PCs and has seen over 300 million searches run by visitors. This website has been rated as one of the ‘Top 100 Classic Websites’ by PCMAG.com.
liutilities.com
Uniblue's primary technical library liutilities.com, how-to guides and informative articles. All this information can help computer users improve their PC's speed and stability.filext.com
FILExt.com is the principal online file extension resource. It consists of a comprehensive collection of file extensions and MIME types; many linked to the actual programs that create the files.Marketing and the Media
Coverage on CNBC and the BBC, new awards and Microsoft Gold Partner certification in 2007 provided Uniblue with a taste of acknowledgment and global recognition.Long established and ongoing marketing practices involve collaboration with editors of the most popular PC publications and websites worldwide to have products reviewed by critics or recommended in credit-crunch beating recommendation lists. Several cover mount agreements with a host of magazines were also negotiated in the company’s bid to raise its products’ profile even further.
Uniblue has also partnered with various software vendors and distributors to market their products. Its affiliate
Affiliate
An affiliate is a commercial entity with a relationship with a peer or a larger entity.- Corporate structure :A corporation may be referred to as an affiliate of another when it is related to it but not strictly controlled by it, as with a subsidiary relationship, or when it is desired to avoid...
and partner teams work closely with third party websites to promote the product range.
RegistryBooster
This software utility is designed to conduct a deep scan of a PC registry, so as to identify and remove all registry entries causing instability or slowdown, for the purpose of general optimization. A cleaned PC is supposed to gain extra speed and efficiency on behalf of the program’s registry defragmentationDefragmentation
In the maintenance of file systems, defragmentation is a process that reduces the amount of fragmentation. It does this by physically organizing the contents of the mass storage device used to store files into the smallest number of contiguous regions . It also attempts to create larger regions of...
system.
SpeedUpMyPC
SpeedUpMyPC will check for processes, files and settings that are causing compromises in performance. The software will then provide the user with a set of tools built to boost system resource managementResource management
In organizational studies, resource management is the efficient and effective deployment of an organization's resources when they are needed. Such resources may include financial resources, inventory, human skills, production resources, or information technology...
, optimize system and network settings and remove junk files bloating the hard drive.
DriverScanner
Uniblue’s driver utility will list all drivers in need of updating, as well as detect device driver of all peripherals – even those not currently connected to a PC. DriverScanner will offer the latest driver versions as released by hardware manufacturers, making them readily available to download and install.PowerSuite
PowerSuite merges the main three software solutions; RegistryBooster, SpeedUpMyPC and DriverScanner, under a single interfaceUniblue Initiatives and Community Services
Uniblue Causes supports several worldwide initiatives through donations and support. Such causes include Peace Winds Japan, Medecins Sans Frontiers (Doctors without borders), One Laptop per Child and UNICEFUniGreen is an environmental campaign targeting the reducing and the recycling of material throughout the organization.
UniCare is a programme established by Uniblue covering a host of employee well-being measures, including fully customizable work chairs from Sweden, health care, individual ergonomic workspace consultations, several chill-out zones and an open-air terrace among others.
Hard Sales Marketing
Uniblue had been accused of practicing aggressive marketing strategies. The accusations were primarily based on serious misconceptions of the purposes of the tools offered by the company.After recognizing this issue, Uniblue has sought to refine their marketing messaging style in an attempt to provide more education to their customers prior to purchasing.