Total Gambler
Encyclopedia
Poker Player, formerly Total Gambler, is a monthly British gambling
magazine. It was launched by the owner of Maxim
magazine, Dennis Publishing
, in August 2005. The magazine is published by Richard Downey and edited by Stephen McDowell. To capitalise on the recent surge in popularity for online gambling
, the company created Total Gambler alongside another magazine, The Sportsman
, which was scheduled to launch in early 2006. Dennis Publishing, which also owns a magazine for expert gamblers called Inside Poker, created the magazine after it was convinced that there is still significant advertising potential from online gambling companies. The goal of Total Gambler is to provide an introduction to gambling for 18- to 40-year-old men. With an initial print run of 650,000, the magazine was Britain's most widely circulated monthly men's magazine when it launched. The magazine is given away free with Maxim and other magazines published by Dennis Publishing aimed at young men, such as Bizarre
, Computer Shopper
, and Men's Fitness
. The magazine employs less than a dozen staff. Before the magazine launched, Downey predicted, "Total Gambler will bring gambling news and strategy to a mass audience in a light, 28-page entry-level magazine."
Before the magazine's launch, Charlie Methven, the former Daily Telegraph journalist who later edited The Sportsman, argued that "Dennis has enjoyed success with its existing stand-alone gambling magazine, Inside Edge, launched in April 2004, but that the new title is simply an attempt to exploit this success and get extra advertising revenues". Calling Total Gambler "Dennis's ghastly low-rent bandwagon", Methven commented, "Inside Edge is a high-quality gambling publication. This [Total Gambler] is a shitty ad-get." The magazine's first issue contained 28 pages.
The magazine was relaunched as Poker Player in 2009.
Gambling
Gambling is the wagering of money or something of material value on an event with an uncertain outcome with the primary intent of winning additional money and/or material goods...
magazine. It was launched by the owner of Maxim
Maxim (magazine)
Maxim is an international men's magazine based in the United Kingdom and known for its pictorials featuring popular actresses, singers, and female models, sometimes pictured dressed, often pictured scantily dressed but not fully nude....
magazine, Dennis Publishing
Dennis Publishing
Dennis Publishing Ltd. is an independent publisher. It was founded in 1974.As of April 2010 the company publishes 31 magazine or online titles, predominately in the UK....
, in August 2005. The magazine is published by Richard Downey and edited by Stephen McDowell. To capitalise on the recent surge in popularity for online gambling
Online gambling
Online gambling, also known as Internet gambling and iGambling, is a general term for gambling using the Internet.-Online poker:Online poker tables commonly offer Texas hold 'em, Omaha, Seven-card stud, razz, HORSE and other game types in both tournament and ring game structures...
, the company created Total Gambler alongside another magazine, The Sportsman
The Sportsman (2006 newspaper)
The Sportsman was a daily sports newspaper published in the United Kingdom for seven months during 2006.-History:It was launched on 22 March and intended to complement Dennis Publishing's gambling magazine, Total Gambler. It was the brainchild of editor-in-chief Charlie Methven...
, which was scheduled to launch in early 2006. Dennis Publishing, which also owns a magazine for expert gamblers called Inside Poker, created the magazine after it was convinced that there is still significant advertising potential from online gambling companies. The goal of Total Gambler is to provide an introduction to gambling for 18- to 40-year-old men. With an initial print run of 650,000, the magazine was Britain's most widely circulated monthly men's magazine when it launched. The magazine is given away free with Maxim and other magazines published by Dennis Publishing aimed at young men, such as Bizarre
Bizarre (magazine)
Bizarre is a British alternative magazine published from 1997 to the present. It is currently published by Dennis Publishing; it is a sister publication to the Fortean Times.-Content:...
, Computer Shopper
Computer Shopper (UK magazine)
Computer Shopper is a magazine published monthly since 1988 in the UK by Felix Dennis's company, Dennis Publishing Ltd.. It contains reviews of home computers and related hardware / software products, as well as news and features on related subjects...
, and Men's Fitness
Men's Fitness
Men's Fitness is a men's magazine published by American Media, Inc and founded in the United States in 1987. The premier issue featured Michael Pare from the television series The Greatest American Hero....
. The magazine employs less than a dozen staff. Before the magazine launched, Downey predicted, "Total Gambler will bring gambling news and strategy to a mass audience in a light, 28-page entry-level magazine."
Before the magazine's launch, Charlie Methven, the former Daily Telegraph journalist who later edited The Sportsman, argued that "Dennis has enjoyed success with its existing stand-alone gambling magazine, Inside Edge, launched in April 2004, but that the new title is simply an attempt to exploit this success and get extra advertising revenues". Calling Total Gambler "Dennis's ghastly low-rent bandwagon", Methven commented, "Inside Edge is a high-quality gambling publication. This [Total Gambler] is a shitty ad-get." The magazine's first issue contained 28 pages.
The magazine was relaunched as Poker Player in 2009.