Timeline of LiveJournal
Encyclopedia

1999


2000


2001


2002


2003

  • January 16, 2003 — Style System 2 (S2
    S2 programming language
    S2 is an object-oriented programming language developed in the late 1990s by Brad Fitzpatrick, Martin "Mart" Atkins, and others for the online journaling service LiveJournal in order to allow users full control over the appearance of their pages...

    ) enters beta-test http://news.livejournal.com/61988.html
  • March 18, 2003 — Introduction of the XColibur site scheme http://news.livejournal.com/65335.html
  • April 11, 2003 — One million accounts reached http://1000000.livejournal.com/profile http://news.livejournal.com/67511.html
  • October 24, 2003 — Post by e-mail
    E-mail
    Electronic mail, commonly known as email or e-mail, is a method of exchanging digital messages from an author to one or more recipients. Modern email operates across the Internet or other computer networks. Some early email systems required that the author and the recipient both be online at the...

     http://news.livejournal.com/72431.html
  • October 29, 2003 — New support category: Style Systems http://community.livejournal.com/lj_support/427197.html
  • November 12, 2003 — Post by phone http://news.livejournal.com/73345.html
  • December 12, 2003 — Invite codes are removed http://news.livejournal.com/74165.html
  • December 12, 2003 — LiveJournal begins airing commercials in movie theatres in San Francisco, Portland
    Portland, Oregon
    Portland is a city located in the Pacific Northwest, near the confluence of the Willamette and Columbia rivers in the U.S. state of Oregon. As of the 2010 Census, it had a population of 583,776, making it the 29th most populous city in the United States...

    , Seattle
    Seattle, Washington
    Seattle is the county seat of King County, Washington. With 608,660 residents as of the 2010 Census, Seattle is the largest city in the Northwestern United States. The Seattle metropolitan area of about 3.4 million inhabitants is the 15th largest metropolitan area in the country...

    , and Denver
    Denver, Colorado
    The City and County of Denver is the capital and the most populous city of the U.S. state of Colorado. Denver is a consolidated city-county, located in the South Platte River Valley on the western edge of the High Plains just east of the Front Range of the Rocky Mountains...

    . http://community.livejournal.com/lj_biz/202653.html
  • December 17, 2003 — Unused invite codes can be used to obtain LiveJournal coupons until December 31 http://community.livejournal.com/lj_biz/205605.html

2004


2005

  • January 5, 2005Brad Fitzpatrick
    Brad Fitzpatrick
    Bradley Joseph "Brad" Fitzpatrick , is an American programmer. He is best known as the creator of LiveJournal and is the author of a variety of free software projects such as memcached....

     sells Danga Interactive
    Danga Interactive
    Danga Interactive is a software and Internet company most widely known for its LiveJournal service. The company's slogan is "We make cool stuff." The company was founded under the name Bradfitz, Inc., on August 27, 1999, by Brad Fitzpatrick, who also created LiveJournal...

     and LiveJournal to Six Apart
    Six Apart
    Six Apart Ltd., sometimes abbreviated 6A, is a software company known for creating the Movable Type blogware, TypePad blog hosting service, and Vox. The company also is the former owner of LiveJournal. Six Apart is headquartered in Tokyo and is planning to open a new, U.S.-based office in New York...

     for an undisclosed amount over $1 million http://news.livejournal.com/82926.html, http://www.sixapart.com/press/weblogging_software_leader_six_apar.shtml, http://www.oregonlive.com/news/oregonian/index.ssf?/base/front_page/110510304755450.xml
  • January 14 and January 15, 2005 — The colocation centre
    Colocation centre
    A colocation centre or colocation center , is a type of data centre where equipment space and bandwidth are available for rental to retail customers...

     company where the LiveJournal servers are stored, Internap, suffers a major power failure. This results in the entire site being unavailable for over 24 hours whilst Fitzpatrick
    Brad Fitzpatrick
    Bradley Joseph "Brad" Fitzpatrick , is an American programmer. He is best known as the creator of LiveJournal and is the author of a variety of free software projects such as memcached....

     and his fellow system administrator
    System administrator
    A system administrator, IT systems administrator, systems administrator, or sysadmin is a person employed to maintain and operate a computer system and/or network...

    s work to bring 100 servers back online. The news makes the news site Slashdot
    Slashdot
    Slashdot is a technology-related news website owned by Geeknet, Inc. The site, which bills itself as "News for Nerds. Stuff that Matters", features user-submitted and ‑evaluated current affairs news stories about science- and technology-related topics. Each story has a comments section...

     at 03:30 GMT. http://slashdot.org/article.pl?sid=05/01/15/0311214 http://community.livejournal.com/lj_dev/670215.html This event is commonly referred to as the Great LJ Blackout of 2005.
  • April 22, 2005 — 2nd annual template-design contest winners announced: A Novel Conundrum, 3 Column Style, Tranquility II, Flexible Squares and Nebula. http://news.livejournal.com/84868.html
  • June 1, 2005 — Several updates: Phone posts now default to .mp3 format, majority of winning templates from Style Contest added as options for users, one-time purging from servers of all accounts deleted for over 30 days. http://news.livejournal.com/85751.html
  • June 7, 2005 — LiveJournal holds a 24-hour permanent account sale for $150 per account. http://news.livejournal.com/85793.html
  • June 15, 2005 — LiveJournal introduces full support for tags
    Tag (metadata)
    In online computer systems terminology, a tag is a non-hierarchical keyword or term assigned to a piece of information . This kind of metadata helps describe an item and allows it to be found again by browsing or searching...

    . http://news.livejournal.com/86492.html
  • July 19, 2005 — New support category Issue Investigation, while Embedding and Press are closed. http://community.livejournal.com/lj_support/572324.html
  • November 18–19, 2005 — Data center is moved from Internap at Seattle to Six Apart
    Six Apart
    Six Apart Ltd., sometimes abbreviated 6A, is a software company known for creating the Movable Type blogware, TypePad blog hosting service, and Vox. The company also is the former owner of LiveJournal. Six Apart is headquartered in Tokyo and is planning to open a new, U.S.-based office in New York...

     Headquarters at San Francisco.
  • December 15, 2005 — Holiday gifts (permanent upgrades) given to users: 10 GB of storage space to permanent account holders, 1 GB of storage space to paid accounts, twice as many userpics (from 3 to 6) for free accounts

2006

  • January 19, 2006 — Due to web browser
    Web browser
    A web browser is a software application for retrieving, presenting, and traversing information resources on the World Wide Web. An information resource is identified by a Uniform Resource Identifier and may be a web page, image, video, or other piece of content...

     related security concerns, the URL scheme for users' content was changed, making what used to be an optional Paid only feature a standard feature for all users.
  • February 10, 2006 — Introduced Virtual Gifts. For a small cost, users can now send "gifts" such as roses or balloons to a friend's userpage, where they will remain for two weeks before fading away. The feature was originally introduced for Valentine's Day, but is to continue after the holiday has passed.
  • March 15, 2006 — In a gift to paid account users, the userpic limit was raised to 30. Also, loyalty userpics were added, giving extra userpics to paid users who have supported the site over the years. Permanent account holders were given the maximum of 132. Two new Virtual Gifts were added, a Good Luck Clover and Bubbly Brew, to celebrate the St. Patrick's Day holiday. A Flash player was added to voiceposts, assisting users by allowing them to play posts in .mp3
    MP3
    MPEG-1 or MPEG-2 Audio Layer III, more commonly referred to as MP3, is a patented digital audio encoding format using a form of lossy data compression...

     format right in the post. Finally, a new intern, user burr86, was added to assist with the site bug and issue database.
  • April 10, 2006 — Site reaches 10 million accounts.
  • April 18, 2006 — "Sponsored+" accounts are introduced, which feature ads. http://news.livejournal.com/91919.html
  • May/June, 2006 — Controversy arises when LJ Abuse team warns several users to remove default user pictures containing images of breastfeeding. The owners of some of the user pictures feel that they should be permitted to keep them because they depict breastfeeding rather than "explicitly sexual content", the latter being the phrase used in the Terms of Service. LiveJournal changes its long-standing policy on inappropriate default user pictures, but some users, feeling the policy is wrong, elect to allow their journals to be suspended or delete them themselves. Others start to display protest userpics, write letters to LJ Abuse and Six Apart. http://www.thebloggingtimes.com/content/index.php/2006/06/01/livejournal-restricts-breastfeeding-photos/ http://sf.indymedia.org/news/2006/05/1728673.php
  • June 6, 2006 — A number of users staged a one day boycott of LiveJournal in concern about LJ's abuses policy on breastfeeding images and about the broader issues of ToS and Customer Service. Participating users temporarily deleted their journal for a time spanning from 12:01 am to 11:59 pm in hopes that the drastic drop in journals on that day would bring attention to their cause.
  • August 25, 2006 — With help from parent company Six Apart
    Six Apart
    Six Apart Ltd., sometimes abbreviated 6A, is a software company known for creating the Movable Type blogware, TypePad blog hosting service, and Vox. The company also is the former owner of LiveJournal. Six Apart is headquartered in Tokyo and is planning to open a new, U.S.-based office in New York...

    , LiveJournal offers new layout options to both "Plus" and paid accounts. "Plus" users receive partial access to the new Expressive themes (paid accounts may use any), as well as the previously paid-account-only Component. "The Boxer" layout remains the sole Paid-account only layout.
  • August 28, 2006 — Site reaches 11 million accounts.
  • September 29, 2006 — LiveJournal announces "sponsored communities" and "sponsored features" http://community.livejournal.com/lj_biz/237534.html.
  • October 11, 2006TxtLJ, a feature for interacting with LiveJournal through SMS text messages
    Text messaging
    Text messaging, or texting, refers to the exchange of brief written text messages between fixed-line phone or mobile phone and fixed or portable devices over a network...

     sponsored by Amp'd Mobile
    Amp'd Mobile
    Amp'd Mobile was a mobile phone service launched in the United States in late 2005, and shortly in Canada in early 2007. The company was a Mobile Virtual Network Operator.Its primary non-Venture Capital investors were MTV Networks and Universal Music Group...

    , was opened up to paid and permanent members.http://community.livejournal.com/paidmembers/18587.html
  • October 12, 2006 — LiveJournal officially announces its integrated XMPP
    Extensible Messaging and Presence Protocol
    Extensible Messaging and Presence Protocol is an open-standard communications protocol for message-oriented middleware based on XML . The protocol was originally named Jabber, and was developed by the Jabber open-source community in 1999 for near-real-time, extensible instant messaging , presence...

     service LJ Talk, with the ability to post journal entries through instant messaging, username icon Contextual Hover Menus for LJ Talk login status and user links, and optimized XMPP
    Extensible Messaging and Presence Protocol
    Extensible Messaging and Presence Protocol is an open-standard communications protocol for message-oriented middleware based on XML . The protocol was originally named Jabber, and was developed by the Jabber open-source community in 1999 for near-real-time, extensible instant messaging , presence...

     client Gizmo5 for LJ Talk.http://news.livejournal.com/94350.html
  • November 4, 2006 — Servers managing LiveJournal blogs suffer a massive power outage. Six Apart makes an "offline" page visible through the entire LiveJournal network, which some users considered to be crude. http://community.livejournal.com/lj_maintenance/114884.html

2007

  • January 9, 2007 — Site reaches 12 million accounts.

  • February 2007 — LiveJournal schools team remove military schools from their Schools Directory in accordance with the policy of listing only degree-granting and/or accredited institutions, irritating those users who went to such schools. http://community.livejournal.com/suggestions/680132.html

  • March 12, 2007 - LiveJournal establishes a new support category, SUP Services for handling requests pertaining to SUP. Users cannot submit requests directly into this category, but rather requests are moved from other categories to it. http://community.livejournal.com/lj_support/691374.html

  • May 24, 2007 - Site reaches 13 million accounts.
  • May 29, 2007 - LiveJournal Abuse suspends roughly 500 accounts (0.004% of its network) for perceived Terms of Service Violations. http://news.com.com/Mass+deletion+sparks+LiveJournal+revolt/2100-1025_3-6187619.html
  • May 31, 2007 - Barak Berkowitz, CEO of Six Apart, issues statements on the suspensions and indicates some of them will be reversed.http://news.livejournal.com/99159.html
  • June 21, 2007 - LJ has a rare, week-long Permanent Account sale for the same price as previous $150. (The last offering was in June 2005). $25 from every sale, for the first 36 hours, goes to one (or some to all) of four charities the purchaser could select.
  • July 24, 2007 - Servers managing LiveJournal blogs suffer a massive power outage. Again Six Apart makes an "offline" page visible through the entire LiveJournal network.
  • August 2, 2007 - LiveJournal users are banned without notice for depicting art "depicting minors in explicit sexual situations". Outraged users spam and protest until LiveJournal addresses the deletion on August 7.
  • October 11, 2007 - Site reaches 14 million accounts.
  • December 2, 2007 - Six Apart
    Six Apart
    Six Apart Ltd., sometimes abbreviated 6A, is a software company known for creating the Movable Type blogware, TypePad blog hosting service, and Vox. The company also is the former owner of LiveJournal. Six Apart is headquartered in Tokyo and is planning to open a new, U.S.-based office in New York...

     announces the sale of LiveJournal to SUP Services and the founding of LiveJournal, Inc http://www.sixapart.com/about/news/2007/12/six_apart_annou.html

2008

  • March 12, 2008 - SUP Services (the site owner) remove Basic accounts from the new registration forms.
  • March 15, 2008 - LJ users notice certain interests being blocked from the "Top 100" list. These interests include bisexuality, depression, faeries, girls, boys, and fanfiction.
  • March 17, 2008 - The filter on the Top 100 list is removed, returning the blocked interests to the list.
  • July 11, 2008 - Beta testing and feedback begins on a possible redesign of the profile layout. http://community.livejournal.com/lj_design/14502.html
  • July 17, 2008 - LJ announces the return of Basic accounts by the end of the northern hemisphere's summer. http://news.livejournal.com/109461.html
  • October 26, 2008 LJ servers down starting around 10 Am EST
  • November 18, 2008 - LJ servers move to new home in Billings, Montana
    Billings, Montana
    Billings is the largest city in the U.S. state of Montana, and is the principal city of the Billings Metropolitan Area, the largest metropolitan area in over...

    USA. http://community.livejournal.com/lj_maintenance/122058.html http://teamlj.livejournal.com/30648.html
  • December 4, 2008 - LJ has a rare, week-long Permanent Account sale - price goes up to $175. (The last offering was in June 2007 for $150). $25 from every sale, for the first 36 hours, can be directed to one of select thousands of charities through its new partner, Razoo. Userpics for both new and existing permanent account holders are raised to 150, and disk space for these folks is raised to 15GB. http://news.livejournal.com/111831.html

2009

  • January 6, 2009 - LiveJournal lays off around a dozen staff in San Francisco and Moscow, including its vice-president.
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