TMN – Telecomunicações Móveis Nacionais, S.A., headquartered in Lisbon

Lisbon

Lisbon is the capital city and largest city of Portugal with a population of 545,245 within its administrative limits on a land area of . The urban area of Lisbon extends beyond the administrative city limits with a population of 3 million on an area of , making it the 9th most populous urban...

, is Portugal

Portugal

Portugal , officially the Portuguese Republic is a country situated in southwestern Europe on the Iberian Peninsula. Portugal is the westernmost country of Europe, and is bordered by the Atlantic Ocean to the West and South and by Spain to the North and East. The Atlantic archipelagos of the...

's first mobile communications company, both chronologically and in market share.

Chronology

1991

• Created on March 22, to take on the only existing mobile service in Portugal, based on an analogue network launched in 1989 by TLP (Lisbon and Oporto's phone service) and CTT (Portuguese Postal Service/national phone service), both State companies. The network prefix was 0676.
• In December, Marconi (Portuguese international phone service, also a State company) bought into the company; ownership became equally split among the three partners.

1992

• In March, regulatory agency ICP-Instituto das Comunicações de Portugal (Communications Institute of Portugal) announced the winners of the public bids for two licenses for mobile services through GSM. One winner was TMN; the second winner was a private consortium formed for the bid, called Telecel
  Vodafone Portugal
  Vodafone Portugal, a full subsidiary of the Vodafone Group, is the second mobile operator in Portugal, both chronologically and in market share...
  
   (later bought by Vodafone).
• In May, the first GSM call was placed. Prefix was 0936.
• On October 8, the GSM service was commercially launched.

1993

• In May, the first roaming
  Roaming
  In wireless telecommunications, roaming is a general term referring to the extension of connectivity service in a location that is different from the home location where the service was registered. Roaming ensures that the wireless device is kept connected to the network, without losing the...
  
   call was made.
• In October, TMN launched the voice mail service for free to all customers.

1994

• TMN was incorporated into Portugal Telecom
  Portugal Telecom
  Portugal Telecom is the largest telecommunications service provider in Portugal. Although it operates mainly in Portugal and Brazil, it has also a significant presence in Guinea-Bissau, Cape Verde, Mozambique, Timor-Leste, Angola, Kenya, the People's Republic of China, and São Tomé and...
  
  , the State-run telecom born from the merger of TLP, Marconi and Telecom Portugal (spin-off from CTT).

1995

• Inauguration, in February, of the digital network in the Madeira
  Madeira
  Madeira is a Portuguese archipelago that lies between and , just under 400 km north of Tenerife, Canary Islands, in the north Atlantic Ocean and an outermost region of the European Union...
  
   island.
• In September, launch of MIMO, the world's first prepaid mobile service.

1996

• In April, a new logo was presented.
• In June, launch of SPOT, a prepaid tariff for younger customers.
• In July, inauguration of the digital network in the Azores
  Azores
  The Archipelago of the Azores is composed of nine volcanic islands situated in the middle of the North Atlantic Ocean, and is located about west from Lisbon and about east from the east coast of North America. The islands, and their economic exclusion zone, form the Autonomous Region of the...
  
  .

1998

• In April, TMN was the first Portuguese operator to adopt billing by the second as imposed by law.
• TMN reached one million customers.
• In September, third GSM competitor was launched: Optimus
  Optimus Telecomunicações, S.A.
  Optimus Telecomunicações, S.A. is a Portuguese GSM/UMTS mobile operator. The company was incorporated at the end of 1997 after winning the bid for Portugal's third GSM license...
  
  

1999

• TMN reached two million customers. It got its second million customers in just one year, as opposed to nine years for the first million.
• ICP granted to TMN a license for Fixed phone services, with prefix 1096. TMN would only offer this service to its corporate customers, backed on its parent company's landline
  Landline
  A landline was originally an overland telegraph wire, as opposed to an undersea cable. Currently, landline refers to a telephone line which travels through a solid medium, either metal wire or optical fibre, as distinguished from a mobile cellular line, where transmission is via radio waves...
  
   network.

2000

• Prefix of TMN was changed to 96 as part of an overall restructuring of the national numbering system.

2003

• In June, TMN launched a mobile portal, i9 , on the trail of Vodafone live!
  Vodafone live!
  Vodafone live! was the brand name for the multimedia portal service of mobile phone operator Vodafone, which was initially developed by Japan's J-Phone under the J-Sky brand...
  
  , launched in November 2005.

2005

• On September 28, TMN introduced a new logo, shown above.

Football Sponsoring

From the start of the 2008–2009 Season of the Liga Sagres, tmn has been the shirt sponsor for SL Benfica, FC Porto & Sporting Lisbon.

Slogan

• Until 2005: "Mais perto do que é importante" (Closer to what is important)
• 2005–present: "Até já" (See you soon).

CEOs

• 1992–1996: Romão Mateus
• 1996–2005: Iriarte Esteves
• 2005–present: Zeinal Bava