T3 is an independent integrated marketing and advertising firm

Advertising agency

An advertising agency or ad agency is a service business dedicated to creating, planning and handling advertising for its clients. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client's products or services...

 with headquarters in Austin, Texas

Austin, Texas

Austin is the capital city of the U.S. state of :Texas and the seat of Travis County. Located in Central Texas on the eastern edge of the American Southwest, it is the fourth-largest city in Texas and the 14th most populous city in the United States. It was the third-fastest-growing large city in...

 and offices in New York City

New York City

New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

 and San Francisco. The agency was founded in 1989 by CEO Gay Gaddis. Today, T3 is the largest independent advertising agency owned by a woman in the United States, with capitalized billings over $230 million.

Operating on the philosophy, "Driven by a smarter way," T3 connects people and brands. Their independence and collaborative think tank approach enables them to create unexpected ideas that resonate with audiences and drive results for clients.

Clients

T3's clients include MSN

MSN

MSN is a collection of Internet sites and services provided by Microsoft. The Microsoft Network debuted as an online service and Internet service provider on August 24, 1995, to coincide with the release of the Windows 95 operating system.The range of services offered by MSN has changed since its...

, Pfizer

Pfizer

Pfizer, Inc. is an American multinational pharmaceutical corporation. The company is based in New York City, New York with its research headquarters in Groton, Connecticut, United States...

, The Macallan

The Macallan

The Macallan is a brand of single malt Scotch whisky first distilled in 1824 at The Macallan Distillery near Easter Elchies House, at Craigellachie, in Moray...

, Conoco Phillips Lubricants, Coca-Cola

Coca-Cola

Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke...

, JCPenney, JPMorgan Chase, Marimekko

Marimekko

Marimekko is a Finnish company based in Helsinki that has made important contributions to fashion, especially in the 1960s and 1970s. They are particularly noted for brightly-colored printed fabrics and simple styles, used both in women's garments and in home furnishings.- Foundation :Marimekko was...

, UPS

United Parcel Service

United Parcel Service, Inc. , typically referred to by the acronym UPS, is a package delivery company. Headquartered in Sandy Springs, Georgia, United States, UPS delivers more than 15 million packages a day to 6.1 million customers in more than 220 countries and territories around the...

, Microsoft Windows Phone, Department of Education

Department of Education

Department of Education may refer to any of several government agencies:In Africa:* South Africa: Department of Education or the former Bantu Education DepartmentIn Asia:* Hong Kong: Education Bureau...

, Ford, Livescribe

Livescribe

The Livescribe paper-based computing platform consists of a digital pen, digital paper, software applications, and developer tools.Central to the Livescribe platform is the smartpen, a ballpoint pen with an embedded computer and digital audio recorder...

, and the Mobile Loaves & Fishes.

Work and awards

T3 ranks among AdWeek's Top 100 Agencies and Advertising Age's 2006 Top 100 U.S. Marketing Services Agencies lists.

T3 has experience in both traditional and digital media across various verticals: Automotive, consumer goods, financial, government, healthcare, non-profit, retail, service, technology and travel. Within the digital realm, T3 offers analytics, application development, mobile, online advertising, web architecture and development, video, social and email. T3 created Coca-Cola Freestyle's first mobile app, PUSH! + Play for the iPhone and Android.

Noteworthy work includes Wall Street Journals "Every Journey Needs a Journal" site, JCPenney's desktop application, JCPToday, Dell's Virtual Office, and Marriott's Plug-In Site.

August 2011: CEO, Gay Gaddis was named one of the Top 10 Hottest Digital Marketers by iMedia.

Leadership

President & CEO: Gay Gaddis

Chief Operating Officer: Lee Gaddis

Chief Technology Officer: Bernard Briggs

SVP, Chief Creative Officer: Jay Suhr

SVP, Executive Creative Director: Glen Sheehan

SVP, Managing Director (SF): Yumi Prentice

VP, Executive Media Director: Brian Noguchi

VP, Innovation & Growth: Ben Gaddis

Family-friendly policies

"T3 and Under" is the agency's in-house childcare program that allows new parents to bring their babies to work until they are nine months old. Dogs are an important part of the team too. T3's family-friendly workplace programs have been recognized by the White House

White House

The White House is the official residence and principal workplace of the president of the United States. Located at 1600 Pennsylvania Avenue NW in Washington, D.C., the house was designed by Irish-born James Hoban, and built between 1792 and 1800 of white-painted Aquia sandstone in the Neoclassical...

, The Today Show, The New York Times

The New York Times

The New York Times is an American daily newspaper founded and continuously published in New York City since 1851. The New York Times has won 106 Pulitzer Prizes, the most of any news organization...

, Fortune Small Business

Fortune Small Business

Fortune Small Business ' was a magazine published ten times each year. The publication was a joint venture by The Fortune Group at Time Inc. and American Express Small Business Services...

 and Good Morning America

Good Morning America

Good Morning America is an American morning news and talk show that is broadcast on the ABC television network; it debuted on November 3, 1975. The weekday program airs for two hours; a third hour aired between 2007 and 2008 exclusively on ABC News Now...

.