Seabrook Potato Crisps
Encyclopedia
Seabrook Crinkle Cut Potato Crisps (often shortened to Seabrook's) are a brand of crisps in the United Kingdom
. They are produced in the Northern English
city of Bradford
and are extremely popular in the north, and distribution is increasing in the south. The company does offer a mail order service, where customers can buy boxes of 48 packets of crisps, and can mix flavours. They are best known for the use of sea salt on their crisps and for offering a list of unusual flavours, together with more traditional ones. These have included cream cheese
and chive, Wasabi and Desi Curry. Seabrook Crisps offers the largest range of clean-label, crinkle cut flavours in Britain.
Seabrook Crisps introduced healthier sunflower oil to the cooking process in the 1980s and was the first everyday crisp brand to remove MSG from all its crisps in 2007.
The company was founded in 1945 by Charles Brook, and the name arose due to an error in a photo processing shop; instead of writing C. Brook on his film, the clerk wrote Seabrook, and the name stuck. The original Seabrook factory
was in the Allerton
area of Bradford, opening a larger factory in the Princeville area during 1979/80, however, production continued at the Allerton factory until 2004.
Each crisp packet contains 30 grams, and was once made from the traditional crisp packet plastic, that allows for a window to view the crisps, and emblazoned with the words "See What You Buy" on the front. The Seabrook company has since changed its packaging to foil to ensure high quality and freshness.
In addition to its core range of flavours and the Hot & Spicy range, earlier this year Seabrook Crisps launched its Goodbye salt Hello flavour range 'with at least 90% less salt* but 100% great taste'. This is inline with government objectives of encouraging the nation to slash its salt intake.
The salt is, however, substituted with sugar so these crisp are sweet instead of salty and so not necessarily more healthly unless you are hypertensive, and more problematic if you are diabetic or suffer from Metabolic Syndrome X. With calorific values ranging from 529 per 100gms for Caramelised Onion flavour to 537 per 100gms for Creamy Butter flavour, these snacks are more calorific weight for weight than most sweets, chocolates and ice creams. (Mars Bar 448 per 100gms, Haagen Daas Belgium chocolate Ice Cream 318 per 100gms).
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...
. They are produced in the Northern English
Northern England
Northern England, also known as the North of England, the North or the North Country, is a cultural region of England. It is not an official government region, but rather an informal amalgamation of counties. The southern extent of the region is roughly the River Trent, while the North is bordered...
city of Bradford
Bradford
Bradford lies at the heart of the City of Bradford, a metropolitan borough of West Yorkshire, in Northern England. It is situated in the foothills of the Pennines, west of Leeds, and northwest of Wakefield. Bradford became a municipal borough in 1847, and received its charter as a city in 1897...
and are extremely popular in the north, and distribution is increasing in the south. The company does offer a mail order service, where customers can buy boxes of 48 packets of crisps, and can mix flavours. They are best known for the use of sea salt on their crisps and for offering a list of unusual flavours, together with more traditional ones. These have included cream cheese
Cream cheese
Cream cheese is a soft, mild-tasting, white cheese with a high fat content. Traditionally, it is made from unskimmed milk enriched with additional cream....
and chive, Wasabi and Desi Curry. Seabrook Crisps offers the largest range of clean-label, crinkle cut flavours in Britain.
Seabrook Crisps introduced healthier sunflower oil to the cooking process in the 1980s and was the first everyday crisp brand to remove MSG from all its crisps in 2007.
The company was founded in 1945 by Charles Brook, and the name arose due to an error in a photo processing shop; instead of writing C. Brook on his film, the clerk wrote Seabrook, and the name stuck. The original Seabrook factory
Factory
A factory or manufacturing plant is an industrial building where laborers manufacture goods or supervise machines processing one product into another. Most modern factories have large warehouses or warehouse-like facilities that contain heavy equipment used for assembly line production...
was in the Allerton
Allerton, West Yorkshire
Allerton is a former village in Bradford, West Yorkshire, England, now increasingly part of the Bradford conurbation.Chellow Dene is a local beauty spot. This is a wooded valley with two Victorian reservoirs and is a haven for local wildlife....
area of Bradford, opening a larger factory in the Princeville area during 1979/80, however, production continued at the Allerton factory until 2004.
Each crisp packet contains 30 grams, and was once made from the traditional crisp packet plastic, that allows for a window to view the crisps, and emblazoned with the words "See What You Buy" on the front. The Seabrook company has since changed its packaging to foil to ensure high quality and freshness.
In addition to its core range of flavours and the Hot & Spicy range, earlier this year Seabrook Crisps launched its Goodbye salt Hello flavour range 'with at least 90% less salt* but 100% great taste'. This is inline with government objectives of encouraging the nation to slash its salt intake.
The salt is, however, substituted with sugar so these crisp are sweet instead of salty and so not necessarily more healthly unless you are hypertensive, and more problematic if you are diabetic or suffer from Metabolic Syndrome X. With calorific values ranging from 529 per 100gms for Caramelised Onion flavour to 537 per 100gms for Creamy Butter flavour, these snacks are more calorific weight for weight than most sweets, chocolates and ice creams. (Mars Bar 448 per 100gms, Haagen Daas Belgium chocolate Ice Cream 318 per 100gms).