Rumi Neely
Encyclopedia
Rumi Neely is a fashion blogger popular for her style and photography and is of Japanese, Dutch, and Scottish descent. Neely began her site Fashiontoast.com in 2008 and combined it with an eBay
vintage store called "Treasure Chest Vintage". By 2009, it was receiving over 35,000 hits per day. She is represented by NEXT modeling agency's Los Angeles branch and Les Pros Entertainment in Japan. Rumi designed two pieces for RVCA
and has also modeled for the company. In late April 2010, she modeled for a Forever 21
campaign and attended Forever 21's opening event at New York's Times Square in June. On September 12, 2010, she modeled for Rebecca Minkoff's Spring/Summer 2011 Presentation at Lincoln Center during Mercedes-Benz Fashion Week. She is featured in the October 2010 catalog for Free People. In November 2010, she had partnered up with Dannijo for a six-piece jewelry collection exclusive available on Tobi.com. Rumi also collaborated with REVOLVEclothing.com by creating her own online boutique via their new myREVOLVE feature. In December 2010, she collaborated with Shopbop to create her Christmas Wishlist now available to view to the public.In February 2011, she won both Best Personal Style Blog and Blogger of the Year at the Bloglovin' Awards. In May 2011, Neely participated in Bulgari
's Save the Children
campaign with Kristin Prim
, which supported the fashion house's philanthropic efforts in conjunction with the charitable organization.
Rumi gets much of her fashion inspiration from models Erin Wasson and Daria Werbowy.
EBay
eBay Inc. is an American internet consumer-to-consumer corporation that manages eBay.com, an online auction and shopping website in which people and businesses buy and sell a broad variety of goods and services worldwide...
vintage store called "Treasure Chest Vintage". By 2009, it was receiving over 35,000 hits per day. She is represented by NEXT modeling agency's Los Angeles branch and Les Pros Entertainment in Japan. Rumi designed two pieces for RVCA
RVCA
RVCA is a clothing company based in Costa Mesa, California. The logotype for RVCA portrays the letter A without a crossbar. This leaves it looking like an arrow pointing up while the letter V is an arrow pointing down. The R and the C stand for Recession Collection...
and has also modeled for the company. In late April 2010, she modeled for a Forever 21
Forever 21
Forever 21 is an American chain of clothing retailers with branches in major cities in The United States, Puerto Rico, Canada, Europe, Asia, and the Middle East that offers fashion and accessories for young women and men....
campaign and attended Forever 21's opening event at New York's Times Square in June. On September 12, 2010, she modeled for Rebecca Minkoff's Spring/Summer 2011 Presentation at Lincoln Center during Mercedes-Benz Fashion Week. She is featured in the October 2010 catalog for Free People. In November 2010, she had partnered up with Dannijo for a six-piece jewelry collection exclusive available on Tobi.com. Rumi also collaborated with REVOLVEclothing.com by creating her own online boutique via their new myREVOLVE feature. In December 2010, she collaborated with Shopbop to create her Christmas Wishlist now available to view to the public.In February 2011, she won both Best Personal Style Blog and Blogger of the Year at the Bloglovin' Awards. In May 2011, Neely participated in Bulgari
Bulgari
Bulgari is an Italian jeweler and luxury goods retailer which has been owned by the French firm LVMH since October 2011. The trademark is usually written "BVLGARI" in the classical Latin alphabet , and is derived from the surname of the company's Greek founder, Sotirio Voulgaris...
's Save the Children
Save the Children
Save the Children is an internationally active non-governmental organization that enforces children's rights, provides relief and helps support children in developing countries...
campaign with Kristin Prim
Kristin Prim
Kristin Prim is an American fashion blogger, model, and the ex-editor in chief and founder of Prim Magazine. In June 2011 it was announced that Prim will be attending Parsons The New School for Design, majoring in Design and Management. She founded her eponymous fashion blog, "Kristin Prim" in...
, which supported the fashion house's philanthropic efforts in conjunction with the charitable organization.
Rumi gets much of her fashion inspiration from models Erin Wasson and Daria Werbowy.