Redscout
Encyclopedia
Redscout, a member of publicly-traded MDC Partners
MDC Partners
MDC Partners Inc. is a holding company based in Toronto, Canada and New York. It was founded by Miles Nadal who is also the CEO of MDC Partners.The company is primarily known for its holdings in advertising companies, especially Crispin Porter and Bogusky....

 (MDCA), is a strategy and design firm with offices in New York and San Francisco and approximately 50 employees.

Redscout works with brands to identify areas for growth, design consumer experiences, and create new products and services. Their client list includes companies such as PepsiCo
PepsiCo
PepsiCo Inc. is an American multinational corporation headquartered in Purchase, New York, United States, with interests in the manufacturing, marketing and distribution of grain-based snack foods, beverages, and other products. PepsiCo was formed in 1965 with the merger of the Pepsi-Cola Company...

, Diageo
Diageo
Diageo plc is a global alcoholic beverages company headquartered in London, United Kingdom. It is the world's largest producer of spirits and a major producer of beer and wine....

, Domino’s Pizza, Del Monte Foods
Del Monte Foods
Del Monte Foods is an American food production and distribution company headquartered in San Francisco, California. Del Monte Foods is one of the country's largest producers, distributors and marketers of branded food and pet products for the U.S. retail market, generating approximately $3.6...

, Hyatt
Hyatt
Hyatt Hotels Corporation , is an international operator of hotels.Hyatt Center is the headquarters for Hyatt corporation...

, Hewlett-Packard
Hewlett-Packard
Hewlett-Packard Company or HP is an American multinational information technology corporation headquartered in Palo Alto, California, USA that provides products, technologies, softwares, solutions and services to consumers, small- and medium-sized businesses and large enterprises, including...

 and Kate Spade
Kate Spade
Kate Brosnahan Spade is the co-founder and namesake of the designer brand, Kate Spade New York .- Early life and beginnings :...

.

The company was founded in 2000 by Jonah Disend and joined the MDC Partner Network in 2007.

Disend was previously a Planning Director at DDB Worldwide
DDB Worldwide
DDB Worldwide Communications Group Inc., known internationally as DDB, is a worldwide marketing communications network. It is owned by Omnicom Group Inc, one of the world's largest advertising holding companies...

. He holds a Master’s degree from New York University
New York University
New York University is a private, nonsectarian research university based in New York City. NYU's main campus is situated in the Greenwich Village section of Manhattan...

 and a Bachelor’s degree from Washington University in St. Louis
Washington University in St. Louis
Washington University in St. Louis is a private research university located in suburban St. Louis, Missouri. Founded in 1853, and named for George Washington, the university has students and faculty from all fifty U.S. states and more than 110 nations...

. He has appeared in such publications as The New York Times, The Wall Street Journal, Billboard
, and WWD.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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