Priceminister
Encyclopedia
PriceMinister is the French
company behind the online
electronic commerce
website
PriceMinister.com, ranking 2nd amongst French e-shopping sites.
Created in August 2000, the company is headquartered in Paris
at 57, Boulevard de la Villette, a former airship factory back in the late 19th century.
PriceMinister stands as a "3rd party", assuring the safety of the transaction for both parties: PriceMinister guarantees a total refund to the buyer if the product is not delivered, or found to be damaged on delivery; as well as ensuring payment to the seller.
Today, the site claims to attract more than 23 million visitors per month, offering around 127 million discounted products. The PriceMinister community numbers more than 10 million members since summer 2009, and the site has seen a three-digit growth since its foundation, enabling the company to challenge its competitors for the title of the premier e-commerce site in France.
PriceMinister is built around 4 axes:
Key Statistics about PriceMinister.com
France
The French Republic , The French Republic , The French Republic , (commonly known as France , is a unitary semi-presidential republic in Western Europe with several overseas territories and islands located on other continents and in the Indian, Pacific, and Atlantic oceans. Metropolitan France...
company behind the online
ONLINE
ONLINE is a magazine for information systems first published in 1977. The publisher Online, Inc. was founded the year before. In May 2002, Information Today, Inc. acquired the assets of Online Inc....
electronic commerce
Electronic commerce
Electronic commerce, commonly known as e-commerce, eCommerce or e-comm, refers to the buying and selling of products or services over electronic systems such as the Internet and other computer networks. However, the term may refer to more than just buying and selling products online...
website
Website
A website, also written as Web site, web site, or simply site, is a collection of related web pages containing images, videos or other digital assets. A website is hosted on at least one web server, accessible via a network such as the Internet or a private local area network through an Internet...
PriceMinister.com, ranking 2nd amongst French e-shopping sites.
Created in August 2000, the company is headquartered in Paris
Paris
Paris is the capital and largest city in France, situated on the river Seine, in northern France, at the heart of the Île-de-France region...
at 57, Boulevard de la Villette, a former airship factory back in the late 19th century.
PriceMinister
Founded by Pierre Kosciusko-Morizet, Pierre Krings, Justin Ziegler, Olivier Mathiot and Nathalie Gaveau in August 2000, PriceMinister is a private company dedicated to linking buyers and sellers on the internet.PriceMinister stands as a "3rd party", assuring the safety of the transaction for both parties: PriceMinister guarantees a total refund to the buyer if the product is not delivered, or found to be damaged on delivery; as well as ensuring payment to the seller.
- 2001 Launch of the site in the cultural goods market: books, CD, DVDDVDA DVD is an optical disc storage media format, invented and developed by Philips, Sony, Toshiba, and Panasonic in 1995. DVDs offer higher storage capacity than Compact Discs while having the same dimensions....
, video games. - 2002 New categories added: phones & PDAPDAA PDA is most commonly a Personal digital assistant, also known as a Personal data assistant, a mobile electronic device.PDA may also refer to:In science, medicine and technology:...
, computing. - 2003 New categories added: video and sound & vision.
- 2004 New categories added: domestic appliances, childcare, fashionFashionFashion, a general term for a currently popular style or practice, especially in clothing, foot wear, or accessories. Fashion references to anything that is the current trend in look and dress up of a person...
, home & garden products, wineWineWine is an alcoholic beverage, made of fermented fruit juice, usually from grapes. The natural chemical balance of grapes lets them ferment without the addition of sugars, acids, enzymes, or other nutrients. Grape wine is produced by fermenting crushed grapes using various types of yeast. Yeast...
and cuisineCuisineCuisine is a characteristic style of cooking practices and traditions, often associated with a specific culture. Cuisines are often named after the geographic areas or regions that they originate from...
, sport. - 2005 Launch of PriceMinisterAuto: Classified ads dedicated to cars, which quickly became the market leader.
- 2006 PriceMinister grows in Europe and launches its Spanish subsidiary, PriceMinister.es.
- 2007 The company starts its external growth with its first acquisition: Mixad/321Auto. Priceminister then acquires AVendreALouer, one of the biggest players in the online French real estate market, and diversifies its services by purchasing Planetanoo and VoyagerMoinsCher, two low-cost travel sites.
- 2008 The site launches the Mobile-phone Plans category. At the end of December, the English version of the website was launched in the UK.
- 2009 PriceMinister sells Mixad to L'Argus.
- 2010 On June 17, RakutenRakutenoperates and manages business to consumer electronic commerce site, Rakuten Ichiba, and consumer to consumer auction site, Rakuten Freemarket. Its business is centered in Japan, although it has began international expansion through acquisitions. The chief executive officer is Hiroshi Mikitani...
announced the purchase of PriceMinister for €200,000,000. - 2011 PriceMinister closes its UK website; parent company Rakuten seeks to transfer customers to its recently acquired Play.comPlay.comPlay Ltd., trading as Play.com, is a Jersey-based online retailer of DVDs, CDs, books, gadgets, video games, DRM-free MP3 downloads, and other electronic products, as well as clothes and accessories. It is a wholly owned subsidiary of the Rakuten Group....
Today, the site claims to attract more than 23 million visitors per month, offering around 127 million discounted products. The PriceMinister community numbers more than 10 million members since summer 2009, and the site has seen a three-digit growth since its foundation, enabling the company to challenge its competitors for the title of the premier e-commerce site in France.
PriceMinister is built around 4 axes:
- Products: PriceMinister.com, PriceMinister.es, PriceMinister.co.uk
- Automotive: PriceMinisterAuto.com
- Real Estate: AVendreALouer.fr, LeSiteImmobilier.com, 123immo.com
- Travel: Planetanoo.com, VoyagerMoinsCher.com, BilletMoinsCher.com
Key Statistics about PriceMinister.com
- Workforce: 200
- Absolute unique visitors: 7.4 million (Nielsen NetRatings, June 2011)
- Registered members: 10 million
- Products available: 127 million
- Visits/day: nearly two million
- Pages views/month: 230 million (Nielsen Netratings, June 2011)
See also
- Consumer-to-Consumer in electronic commerce