Peg Perego is an Italian manufacturer of juvenile products (i.e., strollers

Baby transport

Baby transport consists of devices for transporting and carrying infants. A "child carrier" or "baby carrier" is a device used to carry an infant or small child on the body of an adult...

, high chair

High chair

A high chair is a piece of furniture used for feeding older babies and younger toddlers. The seat is raised a fair distance from the ground, so that a person of adult height may spoon-feed the child comfortably from a standing position. It often has a wide base to increase stability...

s, car seat

Infant car seat

An infant safety seat, also known as a child safety seat, a child restraint system, a restraint car seat, and, ambiguously, commonly known as a car seat, is a restraint which is secured to the seat of an automobile equipped with safety harnesses to hold an infant or small stature people in the...

s, children’s ride-on toys). In addition to their home location in Italy, the company now has offices in Brazil, Canada, and the United States.

History

In 1949, Giuseppe Pérego decided to design a baby carriage for his son. His neighbors were impressed and requested their own custom creations. Eventually, the carriages became so popular that he started a company. After carriages, Peg Perego’s baby products have since expanded to include strollers, car seats, and high chairs.

In 1960, the company looked into a slightly more mature market: children's ride-on toys. Peg Perego designed and built plastic, pedal-operated children’s riding vehicles. These toys have become more advanced, and the company now sells battery-powered John Deere

John Deere

John Deere was an American blacksmith and manufacturer who founded Deere & Company, one of the largest and leading agricultural and construction equipment manufacturers in the world...

, Polaris

Polaris

Polaris |Alpha]] Ursae Minoris, commonly North Star or Pole Star, also Lodestar) is the brightest star in the constellation Ursa Minor. It is very close to the north celestial pole, making it the current northern pole star....

, Cub Cadet

Cub Cadet

IH Cub Cadet is a premium line of small tractors, established in 1960 as part of International Harvester. The IH Cub Cadet was an entirely new line of heavy-duty small tractors using components from the previous Cub series tractors...

, Ducati, and Vespa

Vespa

Vespa is an Italian brand of scooter manufactured by Piaggio. The name means wasp in Italian.The Vespa has evolved from a single model motor scooter manufactured in 1946 by Piaggio & Co. S.p.A...

 ride-on toys for children.

Popular culture

The Nanny Diaries

The Nanny Diaries (film)

The Nanny Diaries is a 2007 American comedy-drama film, based on the novel of the same name by Emma McLaughlin and Nicola Kraus. Written and directed by Shari Springer Berman and Robert Pulcini, it stars Scarlett Johansson, Alicia Keys, Paul Giamatti, and Laura Linney; and was produced by Richard N...

: Scarlett Johansson pushes a Pliko P3 (Freestyle Mint)

Awards

Baby and Children’s Product News: 2008 Readers’ Favorites Awards (3rd place-Carseats)

Creative Child Magazine: 2007 Top Choice of the Year (Prima Pappa Best High Chair and Primo Viaggio SIP 30/30 Car Seat)

Creative Child Magazine: 2007 Seal of Excellence (Pliko P3)

Kind + Jugend Innovation Award

Kind + Jugend Innovation Award

The Kind + Jugend Innovation Award is granted annually to the best overall baby product in the areas of design, safety, user-friendliness, degree of innovation, and quality of workmanship...

: 2007 World of Mobile Baby (Skate)