Outspoken Media
Encyclopedia
Outspoken Media is a New York City
based full-service entertainment and marketing company, founded and run by an African-American entrepreneur, Terry L. Cyrus. Outspoken Media specializes in film distribution, film finance, and consulting. The Company also provides digital strategy, marketing, publicity, measurement, and creative services that produce successful branding and marketing initiatives for entertainment and corporate brands. Outspoken Media connects brands to urban and multicultural consumers through innovative brand experiences and effective use of the latest digital technologies.
, ESPN
, BET
, New York Post
, and New York Times Magazine. In 2009, the campaign generated over 27 million media impressions.
in South Beach and debuted on the premium cable television network Showtime.
) influenced the careers of Michael Jackson
, Bruce Springstein, Barbara Streisand, and Billy Joel
. After being retired from the music industry for years, Outspoken Media helped relaunch his career by fusing his business expertise with the Hip-Hop Generation. Their consulting services led to Mr. Yetnikoff working with Grammy Award-Winning music producer Rockwilder
, among others.
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
based full-service entertainment and marketing company, founded and run by an African-American entrepreneur, Terry L. Cyrus. Outspoken Media specializes in film distribution, film finance, and consulting. The Company also provides digital strategy, marketing, publicity, measurement, and creative services that produce successful branding and marketing initiatives for entertainment and corporate brands. Outspoken Media connects brands to urban and multicultural consumers through innovative brand experiences and effective use of the latest digital technologies.
American Black Film Festival
This is the nation's largest African-American film festival. The Company provided publicity expertise that generated positive media and online mentions, increased media impressions, and created awareness for ABFF. Many major media outlets were effectively utilized such as CNNCNN
Cable News Network is a U.S. cable news channel founded in 1980 by Ted Turner. Upon its launch, CNN was the first channel to provide 24-hour television news coverage, and the first all-news television channel in the United States...
, ESPN
ESPN
Entertainment and Sports Programming Network, commonly known as ESPN, is an American global cable television network focusing on sports-related programming including live and pre-taped event telecasts, sports talk shows, and other original programming....
, BET
Bet
Bet or BET may refer to:* A wager in gambling* Basic Economics Test * Bet , the second letter in many Semitic alphabets, including Aramaic, Hebrew, Phoenician and Syriac* Brunauer-Emmett-Teller isotherm. See BET_theory...
, New York Post
New York Post
The New York Post is the 13th-oldest newspaper published in the United States and is generally acknowledged as the oldest to have been published continuously as a daily, although – as is the case with most other papers – its publication has been periodically interrupted by labor actions...
, and New York Times Magazine. In 2009, the campaign generated over 27 million media impressions.
Codeblack Entertainment
The first independent, vertically integrated African-American owned film studio that produces television programming, theatrical and DVD releases. Outspoken Media implemented a successful email marketing campaign for Shaquille O'Neil Presents: All Star Comedy Jam - Live from South Beach in order to increase consumer awareness. The comedy show was filmed during the American Black Film FestivalAmerican Black Film Festival
The American Black Film Festival is an independent film festival that focuses primarily on works by Black members of the film industry. It has been called “the nation’s most prominent film festival.” The festival is held annually and features full-length narratives, short films, mobile...
in South Beach and debuted on the premium cable television network Showtime.
Hpnotiq
The aqua blue drink was dubbed "the drink of choice of celebrities" by WNBC-TV. Outspoken Media was carefully selected to create a cross-cultural branding initiative that targeted urban and multicultural consumers. Outspoken Media hosted a red carpet film premiere in South Beach that successfully integrated their brand message into an exclusive entertainment experience.Walter Yetnikoff
The former CEO of CBS Records (Sony Music EntertainmentSony Music Entertainment
Sony Music Entertainment ' is the second-largest global recorded music company of the "big four" record companies and is controlled by Sony Corporation of America, the United States subsidiary of Japan's Sony Corporation....
) influenced the careers of Michael Jackson
Michael Jackson
Michael Joseph Jackson was an American recording artist, entertainer, and businessman. Referred to as the King of Pop, or by his initials MJ, Jackson is recognized as the most successful entertainer of all time by Guinness World Records...
, Bruce Springstein, Barbara Streisand, and Billy Joel
Billy Joel
William Martin "Billy" Joel is an American musician and pianist, singer-songwriter, and classical composer. Since releasing his first hit song, "Piano Man", in 1973, Joel has become the sixth best-selling recording artist and the third best-selling solo artist in the United States, according to...
. After being retired from the music industry for years, Outspoken Media helped relaunch his career by fusing his business expertise with the Hip-Hop Generation. Their consulting services led to Mr. Yetnikoff working with Grammy Award-Winning music producer Rockwilder
Rockwilder
Rockwilder is an American hip hop and R&B record producer, rapper, and R&B Singer. A long term friend of Def Jam rapper Redman, Rockwilder got his start producing for East Coast Hip Hop artists in the mid 1990s. In 1999 Rockwilder produced Method Man & Redman's hit single "Da Rockwilder"...
, among others.
Clients (past & present)
- American Basketball AssociationAmerican Basketball Association (2000–present)The American Basketball Association, often abbreviated as ABA, is a semi-professional men's basketball league that was founded in 1999. The current ABA has no affiliation with the original American Basketball Association that merged with the National Basketball Association in 1976...
- American Black Film FestivalAmerican Black Film FestivalThe American Black Film Festival is an independent film festival that focuses primarily on works by Black members of the film industry. It has been called “the nation’s most prominent film festival.” The festival is held annually and features full-length narratives, short films, mobile...
- Codeblack EntertainmentCodeBlack EntertainmentCodeblack Entertainment is an American entertainment conglomerate founded and run by an African-American entrepreneur, Jeff Clanagan.Codeblack Entertainment is the first independent, vertically integrated African-American-owned film studio, actively engaged in the business of feature film...
- Def PoetryDef PoetryDef Poetry, also known as Russell Simmons Presents Def Poetry or Def Poetry Jam, which was co-founded by Bruce George, Danny Simmons and Deborah Pointer, is an HBO television series produced by hip-hop music entrepreneur Russell Simmons. The series presents performances by established spoken word...
co-founder Bruce George - HpnotiqHpnotiqHpnotiq liqueur is a blend of natural fruit juices, premium vodka and a touch of cognac. It is 34 proof and is available in over 70 countries worldwide.-History:...
- Keith Beauchamp
- Tyler CollinsTyler CollinsTyler Collins an American R&B singer.-Biography:Collins was born in Harlem, New York and raised in Detroit, Michigan. Collins began taking lessons in dance and theatre, and performing with the children's theatre group, Willow Opera Workshop in Los Angeles, CA.Her professional music career began...
- Walter YetnikoffWalter YetnikoffWalter Yetnikoff is a former music executive.Yetnikoff has retired and gone on to write his memoirs, "Howling at the Moon"...