No Games
Encyclopedia
"No Games" is a single by singer and producer Serani
, released in 2008.
According to Serani, No Games was inspired by a need for mutual respect from females. "It's a real life thing. If I take something serious like a relationship, I would like mutual respect. I would like her to take me seriously. I am not into playing any games."
He pointed out that Dancehall
selectors took a while to catch on to the song, but he knew it had the potential to be a hit. "From the girls like the song, I knew it was going to be something big," said Serani.
A new video for No Games - which is one of the songs on the Tads Records recently released compilation, Reggae Jammin Vol One - will be shot on film shortly to capitalize on the mainstream success.
"I am not sure if we are going to shoot the video in Jamaica
or overseas, but it won't be a Jamaican director," Serani added.
"No Games" is a very popular song among young Britons and is often played in nightclubs in the UK.
in June 2008, within its first 7 months on YouTube the song got over 1.4 million views. Since then, over 2 years and 6 months later, the video got over 10.4 million views.
No Games not only figured high on several charts here in Jamaica, but it reached the number one spot in the British Virgin Islands
, Trinidad
and Tobago
, and St Lucia. It is currently making major moves on the New York
Reggae chart.
Serani
Craig Serani Marsh, a.k.a. Serani is a dancehall artist signed to JVC Entertainment. He is best known for his involvement in Sean Paul's album The Trinity and his 2008 single No Games. Serani also released the singles Doh and She Loves Me....
, released in 2008.
Background
"No Games" was produced by Linton 'TJ' White and featured on the Unfinished Business Riddim. The song made its debut at number 55 on Billboard's Hot R&B Hip Hop Singles and Tracks chart. Over on Billboard's Hot R&B Hip Hop Airplay chart, it is the hot shot debut at number 53.According to Serani, No Games was inspired by a need for mutual respect from females. "It's a real life thing. If I take something serious like a relationship, I would like mutual respect. I would like her to take me seriously. I am not into playing any games."
He pointed out that Dancehall
Dancehall
Dancehall is a genre of Jamaican popular music that originated in the late 1970s. Initially dancehall was a more sparse version of reggae than the roots style, which had dominated much of the 1970s. In the mid-1980s, digital instrumentation became more prevalent, changing the sound considerably,...
selectors took a while to catch on to the song, but he knew it had the potential to be a hit. "From the girls like the song, I knew it was going to be something big," said Serani.
A new video for No Games - which is one of the songs on the Tads Records recently released compilation, Reggae Jammin Vol One - will be shot on film shortly to capitalize on the mainstream success.
"I am not sure if we are going to shoot the video in Jamaica
Jamaica
Jamaica is an island nation of the Greater Antilles, in length, up to in width and 10,990 square kilometres in area. It is situated in the Caribbean Sea, about south of Cuba, and west of Hispaniola, the island harbouring the nation-states Haiti and the Dominican Republic...
or overseas, but it won't be a Jamaican director," Serani added.
"No Games" is a very popular song among young Britons and is often played in nightclubs in the UK.
Video
A big budget video for No Games will be shot by director Max Nichols in New York this Sunday and will be ready for the small screen in early February. Serani’s current low budget video for ‘No Games’ was posted on YouTubeYouTube
YouTube is a video-sharing website, created by three former PayPal employees in February 2005, on which users can upload, view and share videos....
in June 2008, within its first 7 months on YouTube the song got over 1.4 million views. Since then, over 2 years and 6 months later, the video got over 10.4 million views.
Future plans
The success of No Games has fast forwarded plans for the release of Serani's debut album. The album according to the artiste, is almost complete. "We haven't yet decided on the next single, but the album is almost complete. Right now, we are in discussions with major record labels with the view of hammering out a deal soon. But we are not yet finished with No Games because right now its locking down the North East in America and we still have the rest of the world to deal with," said Serani.No Games not only figured high on several charts here in Jamaica, but it reached the number one spot in the British Virgin Islands
British Virgin Islands
The Virgin Islands, often called the British Virgin Islands , is a British overseas territory and overseas territory of the European Union, located in the Caribbean to the east of Puerto Rico. The islands make up part of the Virgin Islands archipelago, the remaining islands constituting the U.S...
, Trinidad
Trinidad
Trinidad is the larger and more populous of the two major islands and numerous landforms which make up the island nation of Trinidad and Tobago. It is the southernmost island in the Caribbean and lies just off the northeastern coast of Venezuela. With an area of it is also the fifth largest in...
and Tobago
Tobago
Tobago is the smaller of the two main islands that make up the Republic of Trinidad and Tobago. It is located in the southern Caribbean, northeast of the island of Trinidad and southeast of Grenada. The island lies outside the hurricane belt...
, and St Lucia. It is currently making major moves on the New York
New York
New York is a state in the Northeastern region of the United States. It is the nation's third most populous state. New York is bordered by New Jersey and Pennsylvania to the south, and by Connecticut, Massachusetts and Vermont to the east...
Reggae chart.