Naza
Encyclopedia
Naza Group of Companies is a Malaysian business conglomerate associated with motor trading, automotive franchises and property development, which began operations in 1974. The group has 14 business divisions including vehicle and bike manufacturing (Kia & Peugeot), transport services, limousine services, machine tools/parts, engineering, plantation, cigarette distribution, credit & leasing, water crafts, properties, hotel operations and insurance. The group was founded and led by Malaysian business tycoon Nasimuddin Amin
until his early death of lung cancer on May 1, 2008.
Naza Group is the franchise holder for Italy
's Ferrari
and Maserati
, South Korea
's Kia
, France
's Peugeot
, German
's Brabus
, Hamann
, Ducati and Harley Davidson bikes in Malaysia. Naza markets rebadged
versions of Kia
's Carnival
, Carens
, Picanto
vehicles as Naza Ria, Naza Citra and Naza Suria respectively for Malaysian market. In April 2006, Naza developed the Naza Sutera
based on Hafei
Lobo. It was joined by a Naza-badged version of the Peugeot 206
called the Naza 206 Bestari in May 2006, and a Naza-badged version of the Kia Picanto
called Naza Picanto in November 2006. Naza also have a badged version of Peugeot Speedfight
called Naza Flash scooter series.
In August 2005, Naza opened its doors to a new automotive showroom which became the company's landmark - Naza Auto Mall. It has won a mention in the Malaysia Book of Records for being the largest motor showroom in the country.
A total of 15 vendors are located in Gurun. 11 more are located in the areas surrounding Gurun (Jitra, Sg. Petani & Kulim). Other Malaysian vendors amount to 58, bringing the total to 84. Of these, 63 are established vendors and 21 were newly developed to support NAM.
, Naza Kia Academy (NKA) is a US$5.3 million investment by Naza Kia Sdn. Bhd. & Naza Automotive Manufacturing Sdn. Bhd.. Its primary role is to provide training for Naza Kia & Naza Corporation sales & aftersales staff. A secondary role is to provide strategic support to Kia Motors Corp. (KMC) as an Asia-Pacific Regional Overseas Training Centre (OTC). NKA is the 5th KMC regional OTC after Germany, UAE, USA and Russia.
The facilities include 24 service bays, 45 twin-sharing hostel rooms, an operational sales showroom, service training rooms (body & paint, electrical, powertrain, etc.), sales & administrative/management training classrooms and a library.
Nasimuddin Amin
Tan Sri SM Nasimuddin SM Amin was the founder, chairman and chief executive officer of the Naza Group of Malaysia....
until his early death of lung cancer on May 1, 2008.
Naza Group is the franchise holder for Italy
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...
's Ferrari
Ferrari
Ferrari S.p.A. is an Italian sports car manufacturer based in Maranello, Italy. Founded by Enzo Ferrari in 1929, as Scuderia Ferrari, the company sponsored drivers and manufactured race cars before moving into production of street-legal vehicles as Ferrari S.p.A. in 1947...
and Maserati
Maserati
Maserati is an Italian luxury car manufacturer established on December 1, 1914, in Bologna. The company's headquarters is now in Modena, and its emblem is a trident. It has been owned by the Italian car giant Fiat S.p.A. since 1993...
, South Korea
South Korea
The Republic of Korea , , is a sovereign state in East Asia, located on the southern portion of the Korean Peninsula. It is neighbored by the People's Republic of China to the west, Japan to the east, North Korea to the north, and the East China Sea and Republic of China to the south...
's Kia
Kia Motors
Kia Motors , headquartered in Seoul, is South Korea's second-largest automobile manufacturer, following the Hyundai Motor Company, with sales of over 1.4 million vehicles in 2010...
, France
France
The French Republic , The French Republic , The French Republic , (commonly known as France , is a unitary semi-presidential republic in Western Europe with several overseas territories and islands located on other continents and in the Indian, Pacific, and Atlantic oceans. Metropolitan France...
's Peugeot
Peugeot
Peugeot is a major French car brand, part of PSA Peugeot Citroën, the second largest carmaker based in Europe.The family business that precedes the current Peugeot company was founded in 1810, and manufactured coffee mills and bicycles. On 20 November 1858, Emile Peugeot applied for the lion...
, German
Germany
Germany , officially the Federal Republic of Germany , is a federal parliamentary republic in Europe. The country consists of 16 states while the capital and largest city is Berlin. Germany covers an area of 357,021 km2 and has a largely temperate seasonal climate...
's Brabus
BRABUS
Brabus, founded 1977 in Bottrop , Germany , is a high-performance aftermarket tuning company which specializes in Mercedes-Benz, Smart and Maybach vehicles....
, Hamann
Hamann
People with the German surname Hamann include:*A. P. Hamann , American politician*Brigitte Hamann , historian*Dietmar Hamann , footballer*Evelyn Hamann , actress...
, Ducati and Harley Davidson bikes in Malaysia. Naza markets rebadged
Badge engineering
Badge engineering is an ironic term that describes the rebadging of one product as another...
versions of Kia
Kia Motors
Kia Motors , headquartered in Seoul, is South Korea's second-largest automobile manufacturer, following the Hyundai Motor Company, with sales of over 1.4 million vehicles in 2010...
's Carnival
Kia Carnival
The Kia Carnival is a minivan manufactured by Kia Motors, introduced in September 1998, now in its second generation and marketed globally under various nameplates – prominently as the Kia Sedona....
, Carens
Kia Carens
The Kia Carens is a compact MPV launched in 1999 by the Korean manufacturer Kia and marketed worldwide under various nameplates, prominently as the Kia Rondo....
, Picanto
Kia Picanto
The Kia Picanto, known as the Kia Morning in South Korea and Chile, Kia EuroStar in Taiwan, Kia New Morning in Vietnam and the Naza Suria or Naza Picanto in Malaysia, is a low cost city car produced by Kia Motors....
vehicles as Naza Ria, Naza Citra and Naza Suria respectively for Malaysian market. In April 2006, Naza developed the Naza Sutera
Naza Sutera
The Naza Sutera is a city car from Malaysian manufacturer Naza, and is distributed and sold by the Naza Group's new subsidiary company Naza Corporation....
based on Hafei
Hafei Motor
Hafei, officially the Harbin HF Automobile Industry Group Co Ltd , is a Chinese holding company whose subsidiaries make automobile engines; sedans; MPVs; and mini vehicles, small trucks and vans that see commercial use...
Lobo. It was joined by a Naza-badged version of the Peugeot 206
Peugeot 206
The Peugeot 206 is a supermini car, manufactured by the French automaker Peugeot from 1998 to 2010.Even though the 206 has finished production in most markets as of 2010, in Europe since 2009, it is available the 206+, with a back and especially a front design that resembles the Peugeot 207.-The...
called the Naza 206 Bestari in May 2006, and a Naza-badged version of the Kia Picanto
Kia Picanto
The Kia Picanto, known as the Kia Morning in South Korea and Chile, Kia EuroStar in Taiwan, Kia New Morning in Vietnam and the Naza Suria or Naza Picanto in Malaysia, is a low cost city car produced by Kia Motors....
called Naza Picanto in November 2006. Naza also have a badged version of Peugeot Speedfight
Peugeot Speedfight
Peugeot Speedfight is a PIE made by French car-maker Peugeot. This scooter has become one of the most popular made. It is available in 50 cc and 100 cc models, with the 50 cc moped model being popular with teenagers worldwide...
called Naza Flash scooter series.
In August 2005, Naza opened its doors to a new automotive showroom which became the company's landmark - Naza Auto Mall. It has won a mention in the Malaysia Book of Records for being the largest motor showroom in the country.
Automotive
- Naza Motor Trading Sdn Bhd
- Naza Premier Auto (Porsche)
- Naza Italia (Ferrari and Maserati distributor)
- Naza Wheels Sdn Bhd (Mazda)
- Nasim Sdn Bhd (Malaysia Peugeot distributor)
- Naza Kia Sdn Bhd (Asia Pacific's largest Kia distributor)
- Naza Corporation Sdn Bhd
- Naza-Brabus Motor Sdn Bhd
- Naza-Hamann Motor Sdn Bhd
- Naza Automotive Manufacturing Sdn Bhd (Manufacturing arm, producing Kia & non-Kia based models)
- Naza Bikes Sdn Bhd
- Next Bike Sdn Bhd (Ducati & Others)
- Naza Marine Sdn Bhd (Sea Doo)
- El Hyosung Bikes Sdn Bhd
- Naza Mekar Sdn Bhd (Perodua Dealership)
- Naza Bikers Dream Sdn Bhd
- Prestige Limo (Luxury limousine services)
- NZ Galaxy Sdn. Bhd.(Cars Accessories & Parts)
Property development and hotels
- TTDI Development Sdn Bhd
- Naza Properties Sdn. Bhd.
- Naza Hotels Malaysia
- Howard Johnson, Torrance, CA
- Crowne Plaza Hotel, San Pedro, CA
Transportation/Insurances/Financial Services
- NAZA Transport Sdn. Bhd.(UnReg. Cars Movers)
- NAZA Coverages Sdn. Bhd.(Motor Insurance Agent-Kurnia Ins./Takaful Ikhlas)
- NAZA Credit & Leasing Sdn. Bhd.
- ZALNAS Credit & Leasing Sdn. Bhd.
- NAZA Ventures Sdn. Bhd.(Airport LIMO & TAXI (Executive))
CKD models produced at Naza Automotive Manufacturing
- Kia ForteKia ForteThe Kia Forte is a compact car manufactured by Kia Motors since mid-2008 to replace the Cerato, available in two-door coupe, four-door sedan, five-door hatchback variants...
- Kia SpectraKia SpectraThe Kia Spectra is a compact car produced by Kia Motors between 2000 and 2009.- First generation :- Second generation :...
- Kia OptimaKia OptimaThe Kia Optima is a mid-size four-door sedan manufactured by Kia Motors since 2000 and marketed globally through various nameplates. First generation cars were mostly marketed as the Optima, although the Kia Magentis name was used in Europe and Canada when sales began there in 2002...
- Kia SportageKia SportageThe Kia Sportage is a compact crossover SUV built by the Korean automaker Kia Motors since July 1993.- First generation :...
- Kia Spectra5
- Naza Ria (rebadged Kia CarnivalKia CarnivalThe Kia Carnival is a minivan manufactured by Kia Motors, introduced in September 1998, now in its second generation and marketed globally under various nameplates – prominently as the Kia Sedona....
) - Naza Citra (rebadged Kia CarensKia CarensThe Kia Carens is a compact MPV launched in 1999 by the Korean manufacturer Kia and marketed worldwide under various nameplates, prominently as the Kia Rondo....
(second generation)) - Naza Citra II Rondo (rebadged Kia CarensKia CarensThe Kia Carens is a compact MPV launched in 1999 by the Korean manufacturer Kia and marketed worldwide under various nameplates, prominently as the Kia Rondo....
(third generation)) - Naza Sorento (rebadged Kia SorentoKia SorentoThe Kia Sorento is a mid-size crossover SUV produced since 2002 by the South Korean automaker Kia Motors.- First generation :...
) - Naza Forza (rebadged Hafei LoboHafei LoboThe Hafei Lobo is a city car based on the Lubao design by Pininfarina produced by the Chinese manufacturer Hafei Motor since 2002.Its chassis is sourced from British company Lotus....
, previously known as Naza SuteraNaza SuteraThe Naza Sutera is a city car from Malaysian manufacturer Naza, and is distributed and sold by the Naza Group's new subsidiary company Naza Corporation....
) - Naza 206 Bestari (rebadged Peugeot 206Peugeot 206The Peugeot 206 is a supermini car, manufactured by the French automaker Peugeot from 1998 to 2010.Even though the 206 has finished production in most markets as of 2010, in Europe since 2009, it is available the 206+, with a back and especially a front design that resembles the Peugeot 207.-The...
) - Naza Picanto (rebadged Kia PicantoKia PicantoThe Kia Picanto, known as the Kia Morning in South Korea and Chile, Kia EuroStar in Taiwan, Kia New Morning in Vietnam and the Naza Suria or Naza Picanto in Malaysia, is a low cost city car produced by Kia Motors....
, previously known as Naza Suria)
Naza Vendor Park development (Gurun, Kedah)
A host of vendors have been appointed in a vendor park opposite Naza Automotive Manufacturing (NAM) in Gurun, Kedah. These include:- Ace Polymers
- CNA Manufacturing (seats)
- Hicom Teck See (plastic injection)
- Sapura Brake Tech
- DK Leather
- Jackspeed
- United Vehicle Industries (exhaust and tubing)
- Combat Coating
- RQ Engineering
- KPNK Automotive
- Nawabel Coating Sdn Bhd (Kopong Bin Hormon & Tuan Haji Satari Bin Sadak)
- Sipro plastic Industries
A total of 15 vendors are located in Gurun. 11 more are located in the areas surrounding Gurun (Jitra, Sg. Petani & Kulim). Other Malaysian vendors amount to 58, bringing the total to 84. Of these, 63 are established vendors and 21 were newly developed to support NAM.
Naza Kia Academy
Also located in Gurun, KedahKedah
Kedah is a state of Malaysia, located in the northwestern part of Peninsular Malaysia. The state covers a total area of over 9,000 km², and it consists of the mainland and Langkawi. The mainland has a relatively flat terrain, which is used to grow rice...
, Naza Kia Academy (NKA) is a US$5.3 million investment by Naza Kia Sdn. Bhd. & Naza Automotive Manufacturing Sdn. Bhd.. Its primary role is to provide training for Naza Kia & Naza Corporation sales & aftersales staff. A secondary role is to provide strategic support to Kia Motors Corp. (KMC) as an Asia-Pacific Regional Overseas Training Centre (OTC). NKA is the 5th KMC regional OTC after Germany, UAE, USA and Russia.
The facilities include 24 service bays, 45 twin-sharing hostel rooms, an operational sales showroom, service training rooms (body & paint, electrical, powertrain, etc.), sales & administrative/management training classrooms and a library.