Moores
Encyclopedia
Moores, Clothing for Men, is a Canadian
brand specialized in tailor-made clothing for men similar to Tip Top Tailors
or Classys. It is an affiliate to Men's Wearhouse
, from the U.S.
The store was founded by Martin Prosserman in 1980 when it opened its first in Mississauga in the Greater Toronto Area
. Moores is owned by the Moores Retail Group who also owns GoldenBrand clothing in Montreal
. In 1999 the Moores Retail Group was bought by Men's Wearhouse. Today, in Canada Moores has 117 retail locations situated all over Canada
and employs over 1200 people. Its current headquarters are in Toronto.
The stores sell a wide variety of footwear, tuxedo rentals, office wear, outerwear, ties and many more articles for workers or special occasions.
Its ad slogan is: "Well made, Well Priced, Well Dressed"
In September 2008 Men's Wearhouse selected the New York advertising agency DeVito/Verdi
to handle its national advertising and marketing communications account. The assignment calls for the agency to provide full service marketing support and to develop strategic planning, advertising, public relations, market planning, promotions, and P-O-S programs. In addition to the Men’s Wearhouse brand, DeVito/Verdi will also handle marketing for the company’s other retail brands: K&G, MW Tux, Moores Clothing For Men (Canada), as well as new projects in development.
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...
brand specialized in tailor-made clothing for men similar to Tip Top Tailors
Tip Top Tailors
Tip Top Tailors is a Canadian retail clothing chain, selling primarily menswear: suits, tuxedo rentals, casual wear, sportswear and outerwear; as well, each store has an in-house tailor...
or Classys. It is an affiliate to Men's Wearhouse
Men's Wearhouse
Men's Wearhouse is a men's dress apparel retailer in the United States. The company is based in the Westchase area of Houston, Texas, and it is publicly traded on the New York Stock Exchange...
, from the U.S.
The store was founded by Martin Prosserman in 1980 when it opened its first in Mississauga in the Greater Toronto Area
Greater Toronto Area
The Greater Toronto Area is the largest metropolitan area in Canada, with a 2006 census population of 5.5 million. The Greater Toronto Area is usually defined as the central city of Toronto, along with four regional municipalities surrounding it: Durham, Halton, Peel, and York...
. Moores is owned by the Moores Retail Group who also owns GoldenBrand clothing in Montreal
Montreal
Montreal is a city in Canada. It is the largest city in the province of Quebec, the second-largest city in Canada and the seventh largest in North America...
. In 1999 the Moores Retail Group was bought by Men's Wearhouse. Today, in Canada Moores has 117 retail locations situated all over Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...
and employs over 1200 people. Its current headquarters are in Toronto.
The stores sell a wide variety of footwear, tuxedo rentals, office wear, outerwear, ties and many more articles for workers or special occasions.
Its ad slogan is: "Well made, Well Priced, Well Dressed"
In September 2008 Men's Wearhouse selected the New York advertising agency DeVito/Verdi
DeVito/Verdi
-External links:* * * , Adweek* , Reuters* , Adweek* , Adweek* , Adweek* , Adweek* , Business Wire* , American Association of Advertising Agencies* , Reuters...
to handle its national advertising and marketing communications account. The assignment calls for the agency to provide full service marketing support and to develop strategic planning, advertising, public relations, market planning, promotions, and P-O-S programs. In addition to the Men’s Wearhouse brand, DeVito/Verdi will also handle marketing for the company’s other retail brands: K&G, MW Tux, Moores Clothing For Men (Canada), as well as new projects in development.