Monday Magazine
Encyclopedia
Monday Magazine is a free alternative weekly newspaper in Victoria, British Columbia
Victoria, British Columbia
Victoria is the capital city of British Columbia, Canada and is located on the southern tip of Vancouver Island off Canada's Pacific coast. The city has a population of about 78,000 within the metropolitan area of Greater Victoria, which has a population of 360,063, the 15th most populous Canadian...

, Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

. Contrary to what the name suggests, Monday is distributed throughout greater Victoria area every Thursday. The publication features articles on politics and art in Victoria but is most widely used as an event listing and classified ads distribution.

Monday was founded in 1975 by Gene Miller, a native New Yorker who had arrived in Victoria the previous year [Miller, in fact, arrived in Victoria in 1970, five years before founding Monday.] Miller aspired to create a publication for the Victoria readership that was rooted in the social consciousness of the Village Voice but written in the style of The New Yorker
The New Yorker
The New Yorker is an American magazine of reportage, commentary, criticism, essays, fiction, satire, cartoons and poetry published by Condé Nast...

.

Shortly after establishing the paper, Miller was joined by Andrew Lynch
Andrew Burchill Lynch
Andrew Burchill Lynch was an early partner and, later, publisher of Monday Magazine, a left-wing alternative weekly newspaper in Victoria, British Columbia, Canada....

 and George Heffelfinger and the three divided ownership equally. In 1988, Miller - disheartened with his creation - sold his one third interest to Lynch and Heffelfinger. Andrew Lynch continued in his role as publisher of Monday until it was taken over by David Black's Island Publishers Ltd. in 1996. It is currently published by Black Press Group Ltd.

Today, Monday Magazine continues its tradition of providing a critical voice in Victoria's political and cultural communities. The paper targets educated, active adults and youth and currently reaches approximately 45,000 households (according to the publisher) .

Monday routinely receives awards for investigative features on the environment, social and political justice, arts, culture and the outdoors. Monday Magazine tends to the left of the political spectrum and is often critical of centre and right wing politicians and policies at the city, provincial and national levels.

External links

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