Microsoft pubCenter
Encyclopedia
Microsoft pubCenter is a publisher's ad serving
Ad serving
Ad serving describes the technology and service that places advertisements on web sites. Ad serving technology companies provide software to web sites and advertisers to serve ads, count them, choose the ads that will make the website or advertiser most money, and monitor progress of different...

 application developed by Microsoft
Microsoft
Microsoft Corporation is an American public multinational corporation headquartered in Redmond, Washington, USA that develops, manufactures, licenses, and supports a wide range of products and services predominantly related to computing through its various product divisions...

 in addition to Microsoft adCenter
Microsoft adCenter
Microsoft adCenter , is the division of the Microsoft Network responsible for MSN's advertising services. Microsoft adCenter provides pay per click advertisements. This is a service aimed at people who want to advertise a product...

, which allows advertisers to place ads on search engines as well as select MSN web sites or applications. Currently, in its beta version, Microsoft pubCenter is only available for the Windows Phone 7
Windows Phone 7
Windows Phone is a mobile operating system developed by Microsoft, and is the successor to its Windows Mobile platform, although incompatible with it. Unlike its predecessor, it is primarily aimed at the consumer market rather than the enterprise market...

 and web applications developers in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

. Incidentally, pubCenter is closed to new web publishers, which is expected to revive in the near future. Publishers or owners can register in this program using Windows Live ID
Windows Live ID
Windows Live ID is a single sign-on web service developed and provided by Microsoft that allows users to log in to many websites using one account...

 to earn revenue while enabling their application's audience with valuable ads experience on their websites and WP7 applications. These advertisements are administered by Microsoft
Microsoft
Microsoft Corporation is an American public multinational corporation headquartered in Redmond, Washington, USA that develops, manufactures, licenses, and supports a wide range of products and services predominantly related to computing through its various product divisions...

 and produce revenue on a per-click basis.

On February 23, 2009, Publisher Leadership Council was created under the umbrealla of Microsoft Advertising. The council was responsible to deliver the next-generation advertising platform for the publishers of digital media.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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