Magic Bullet is a video editing plug-in sold by Red Giant Software

Red Giant Software

Red Giant Software sells digital video plug-ins for compositing software and NLEs such as Adobe After Effects, Apple Final Cut Pro, Adobe Premiere, Nuke and Sony Vegas....

 and originally created by visual effects company The Orphanage

The Orphanage (company)

The Orphanage was a visual effects studio located in California. It had offices in Los Angeles and San Francisco. It was co-founded in 1999 by Stu Maschwitz, Jonathan Rothbart and Scott Stewart, who all previously worked at Industrial Light and Magic. Scott Kirsner at Hollywood Reporter...

. It gives video footage a film look

Filmizing

Filmizing is a process that makes video productions seem to have been shot on film. The term is generic and informal. The process is usually electronic, although filmizing can sometimes occur as an un-intentional by-product of some optical techniques, such as telerecording.-Differences between...

. It is compatible with Adobe After Effects and NLE

NLE

NLE is an acronym. It may stand for:* Non-linear editing system* National Latin Examination* North Luzon Expressway* N.L.E. Tractors, a codename for Cultivator No. 6...

s such as Final Cut Pro

Final Cut Pro

Final Cut Pro is a non-linear video editing software developed by Macromedia Inc. and then Apple Inc. The most recent version, Final Cut Pro X, runs on Mac personal computers powered by Mac OS X version 10.6.7 or later and using Intel processors...

, Premiere Pro, Sony Vegas

Sony Vegas

Sony Vegas is a professional video editing software package for non-linear editing systems originally published by Sonic Foundry, now owned and run by Sony Creative Software. Originally developed as an audio editor, it eventually developed into an NLE for video and audio from version 2.0...

, and Avid

AVID

AVID stands for:* Advancement Via Individual Determination, a college-readiness system designed to increase the number of students who enroll in four-year colleges in the U.S....

. It is used by over 100,000 film editors worldwide as well as for professional footage on films and TV shows.