Luckie Marietta
Encyclopedia
Luckie Marietta is a district of Downtown Atlanta
Downtown Atlanta
Downtown Atlanta is the first and largest of the three financial districts in the city of Atlanta. Downtown Atlanta is the location of many corporate or regional headquarters, city, county, state and federal government facilities, sporting facilities, and is the central tourist attraction of the city...

, surrounding Centennial Olympic Park
Centennial Olympic Park
Centennial Olympic Park is a 21 acre public park located in downtown Atlanta, Georgia, USA that is owned and operated by the Georgia World Congress Center Authority. The park was built by the Atlanta Committee for the Olympic Games as part of the infrastructure improvements for the Centennial...

. The district's name has been promoted since 2007 by Legacy Properties, in support of their redevelopment projects in the district. However, "Luckie Marietta" is used by a wide range of Atlanta media to refer to the district.

The area was mostly one of industrial and warehouse use and was in decline after the mid-20th century, even after Centennial Olympic Park
Centennial Olympic Park
Centennial Olympic Park is a 21 acre public park located in downtown Atlanta, Georgia, USA that is owned and operated by the Georgia World Congress Center Authority. The park was built by the Atlanta Committee for the Olympic Games as part of the infrastructure improvements for the Centennial...

 was built for the 1996 Olympics.

Developer Legacy's goals were to create a district within Downtown Atlanta that would contain entertainment, hotel accommodations and restaurants all within walking distance of each other and of the nearby Georgia Dome
Georgia Dome
The Georgia Dome is a domed stadium located in Atlanta, Georgia, United States, between downtown to the east and Vine City to the west. It is primarily the home stadium for the NFL Atlanta Falcons and the NCAA Division I FCS Georgia State Panthers football team. It is owned and operated by the...

, Philips Arena
Philips Arena
Philips Arena is an indoor arena in Atlanta, Georgia.Completed in 1999 to replace The Omni, at a cost of $213.5 million, it is home to the Atlanta Hawks, of the National Basketball Association, and the Atlanta Dream, of the Women's National Basketball Association...

, Georgia World Congress Center
Georgia World Congress Center
The Georgia World Congress Center or GWCC is the major convention center in Atlanta. It is the fourth-largest convention center in the United States at 3.9 million ft2 and hosts more than a million visitors each year. At the time opened in 1976 the Georgia World Congress Center was the first state...

, CNN Center
CNN Center
The CNN Center is the world headquarters of the Cable News Network . The main newsrooms and studios for several of CNN's news channels are located in the building...

, World of Coca-Cola
World of Coca-Cola
The World of Coca-Cola is a permanent exhibition featuring the history of The Coca-Cola Company and its well-known advertising as well as a host of entertainment areas and attractions...

 and Georgia Aquarium
Georgia Aquarium
The Georgia Aquarium, located in Atlanta, Georgia, United States, at Pemberton Place, is the world's largest aquarium with more than of marine and fresh water housing more than 120,000 animals of 500 different species...

. It would lure visitors to stay, dine, and be entertained near those facilities and attractions instead of in the Peachtree Center
Peachtree Center
Peachtree Center is a multi-block neighborhood located in Downtown Atlanta, Georgia. Most of the buildings that make up the district were designed by Atlanta architect John C. Portman, Jr.. Many of the buildings are connected by a network of enclosed pedestrian sky bridges...

 area of Downtown or even Buckhead. Whereas a few years prior, few facilities existed in the area, by 2011, the district counted 25 restaurants and 6 hotels, the Ventana events center and a helipad.

College Football Hall of Fame

The College Football Hall of Fame
College Football Hall of Fame
The College Football Hall of Fame is a hall of fame and museum devoted to college football. Located in South Bend, Indiana, it is connected to a convention center and situated in the city's renovated downtown district, two miles south of the University of Notre Dame campus. It is slated to move...

is to move to a new facility on the southwest side of Marietta Street, between Foundry and Baker Streets.

285 Marietta

In October 2011, Legacy Properties announced plans to build a "Times Square of the South" at the corner of Baker and Marietta streets, in the form of a dynamic video wall along two sides of a new multi-use building: 285 Marietta Street. The project would have 350000 ft2 of class A office space and 75000 ft2 of retail/entertainment attraction space. 285 Marietta would sit across the street from the College Football Hall of Fame.

Geography

The Luckie Marietta district defines its boundaries as Centennial Olympic Park Drive and Baker, Luckie, Marietta and Latimer streets. The Georgia Dome, Philips Arena and Georgia World Congress Center are included because of their proximity.
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