Lolita fashion
Encyclopedia
is a fashion
subculture
originating in Japan
that is based on Victorian-era
clothing as well as costumes from the Rococo
period, but the style has expanded greatly beyond these two. The Lolita look began primarily as one of modesty with a focus on quality in both material and manufacture of garments. The original silhouette is of a knee length skirt or dress with a 'cupcake' shape assisted by petticoats, but has expanded into various types of garments including corsets and floor lengths skirts. Blouses, knee high socks or stockings and headdresses are also worn. Lolita fashion has evolved into several different sub styles and has a subculture that is present in many parts of the world.
Although the origin of Lolita fashion is unclear, it is likely the movement started in the late 1970s when famous labels including Pink House, Milk and Pretty (later known as Angelic Pretty
) began selling clothes that would be considered "Lolita" by today's standards. Shortly after that came Baby, The Stars Shine Bright
, and Metamorphose temps de fille
.
In the 1990s, Lolita fashion became better recognized, with bands like Princess Princess
and other bands coming into popularity at the time. These bands wore intricate costumes, which fans began adopting as their own style. The style soon spread from its origins in the Kansai region
, and ultimately reached Tokyo where it became popularized throughout Japanese youth culture. Today, Lolita fashion has grown so much in popularity that it can be found even in department store
s in Japan.
or derives from the female given name, 'Lolita'.
The fashion was thought to have been partly created to react against the growing exposure of the body and skin in today's society, specifically in regard to young women. Adherents fight the current fashion with modesty presenting themselves as "cute" or "elegant" rather than "sexy". One follower of the Gothic Lolita fashion explained:
, the cross-dressing former leader and guitarist of the Visual Kei band Malice Mizer
is widely credited for having helped popularize Gothic Lolita. He coined the terms "Elegant Gothic Lolita" (EGL) and "Elegant Gothic Aristocrat" (EGA) to describe the style of his own fashion label Moi-même-Moitié
, which was founded in 1999 and quickly established itself as one of the most coveted brands of the Lolita scene.
Lolita has also influenced musical acts outside of Japan, most notably the band Razorbladekisses, who claim to be the only Visual Kei band from the UK. Major Japanese Children's franchise Pokémon
has also shown Lolita fashion influence in regards to "Trainers" as well as the actual creatures. For example, three new Pokémon include Gothita, Gothorita and Gothitelle, all based on the Gothic Lolita influence.
Gothic Lolita fashion is characterized by darker make-up and clothing. Red lipstick and smokey or neatly defined eyes, created using black eyeliner, are typical styles, although as with all Lolita sub-styles the look remains fairly natural. Though Gothic make-up is associated with a white powdered face, this is usually considered bad taste within the Lolita fashion.
Some Lolita uses dark color schemes including black, dark blues and purples, although black and white remains popular.. As with some Western Gothic
styles, cross jewelry, religious symbols
, bags and purses in shapes like bats, coffins, and crucifixes are also used to accessorize the Gothic Lolita look.
Elegant Gothic Lolita (EGL) and Elegant Gothic Aristocrat (EGA) are substyles of gothic lolita (and of aristocrat fashion
) hijacked by the visual kei
rock musician Mana
, in connection with his own fashion label Moi-même-Moitié
.
Japanese brands which exemplify the darker lolita style include Atelier-Pierrot, Atelier Boz, Black Peace Now, h. NAOTO Blood
and Moi-même-Moitié
.
Makeup used in sweet Lolita is common throughout most Lolita styles. Pink, Peach, or Pearl make up styles are highly 'sweet' and used by many Sweet Lolitas. This look, paired with a shade of bright pink, red or sometimes nude-pink lipstick, is commonly used as well.
Outfits consist of pastels, fruit themes (cherries or strawberries, or any type of sugary fruit), flowers (roses, jasmines, lily, cherry blossoms) lace, bows, animal themes (cats, bunnies, puppies) and ribbons to emphasize the cuteness of the design. Popular themes in the sweet Lolita are references to Alice in Wonderland, sweets, and classic fairy tales. Jewelry often reflects this fantasy theme. Headdresses, bonnets and bows are a popular hair accessory to the sweet Lolita look. Bags and purses usually have a princess-like design and often take the shape of strawberries, crowns, hearts, and stuffed animals.
Examples for Sweet Lolita brands are Angelic Pretty
, Baby, The Stars Shine Bright
and Metamorphose temps de fille. Emily Temple cute (sister brand of Shirley Temple, a Japanese boutique), Jane Marple, and MILK are brands that carry more clothing that would be considered more casual, and are available to purchase at department stores in Japan.
, Regency, and Victorian
styles. Colors and patterns used in classic Lolita can be seen as somewhere between the Gothic looking and sweet styles; it is not as dark Lolita, but not as cutesy as sweet Lolita. This look can be seen as the more sophisticated, mature Lolita style because of its use of small, intricate patterns, as well more muted colors on the fabric and in the overall design.
Designs containing a-lines, as well as Empire waist
s are also used to add to the more mature look of the classic style. Most classic Lolita outfits, however, still stick to the basic Lolita silhouette. Shoes and accessories are less whimsical and more functional. Jewelry with intricate designs is also common. The makeup used in classic Lolita is often a more muted version of the sweet Lolita makeup, with an emphasis placed on natural coloring. Classical Lolita brands include Juliette et Justine, Innocent World, Victorian Maiden, Triple Fortune, and Mary Magdalene.
elements to Lolita fashion. Motifs that are usually found in punk clothing, such as tattered fabric, ties, safety pins and chains, screen-printed fabrics, plaids, and short, androgynous hairstyles are incorporated into the Lolita look. The most popular garments are blouses or cutsew
s and skirts, although dresses and jumper skirts are also worn. Common footwear includes boots, Mary Janes or oxfords with platforms.
Common Punk Lolita brands are A+Lidel, Putumayo, h. NAOTO and Na+H. Many of the Japanese punk Lolita fashion brands take influence from London's famous Camden Town
Markets. Vivienne Westwood
, who, though not a Lolita designer, has items and collections that reflect Lolita sensibilities, especially in her Japanese collections, is popular in the punk Lolita scene. Males have known to take up Punk Lolita fashion, and as well as Victorian style Lolita fashion.
style bustle back skirt. The style is often credited as being influenced by the Hime Gyaru trend that boomed in the late 2000s.
Shiro and Kuro Lolita can be taken from any style of Lolita, whether it be Gothic, Sweet, or Classic. If the co-ordination is completely white, then it is accepted as Shiro Lolita, while if it is entirely black it is accepted as Kuro.
", is a Japanese fashion that is considered the male version of Lolita fashion. It does not follow the typical lolita silhouette but instead takes its influence from the Victorian era
of young boys. Though it is considered a "boy style", it may be worn by both genders.
Ōji Includes blouses and shirts, knickerbockers and other styles of short trousers, knee high socks, top hats, and newsboy caps. The colors usually used are black, white, blue and burgundy, though there are feminine versions of the fashion with a broader palette. Good examples would be some of the outfits sold through Baby, the Stars Shine Bright's line Alice and the Pirates.
Though in Japan this fashion is typically referred to as ouji, outside of Japan it is common to hear it referred to as "Kodona".
styles with the Lolita fashion. Wa Lolita usually consists of kimono
or hakama
modified to fit with common Lolita garments. The bottom half of the garment is altered to accommodate a petticoat, or a kimono-style blouse is used as a top to accompany a plain Lolita skirt. Outerwear can include haori or adult-sized hifu-vests. The shoes and accessories used in this style are typical of traditional Japanese garb including kanzashi
flowers, and geta
, zori
, or Okobo
. These shoes are often used in place of the normal Lolita platform and high-heeled shoe
s. The origin of the prefix Wa in Wa Lolita is the kanji , which is used to denote many things of Japanese origin.
dresses modified to accommodate a petticoat. Accessories include platform-slippers for footwear and bun-covers as hair accessories.
and other Japanese cultural phenomena, can sometimes be seen at concerts and anime conventions throughout North America (see Anime North
), the UK, Ireland, Germany, Australia, Mexico, New Zealand, Brazil, Argentina, Chile, France, Belgium, Italy, Russia, Sweden, Denmark, the Netherlands, and the rest of the planet. It is, however, becoming increasingly popular as an everyday subculture style. The style is not mass marketed outside of Japan, though small stores have emerged, including "One Day in Paradise" in central Melbourne. Baby, The Stars Shine Bright
and Angelic Pretty
both have stores in Paris and San Francisco, there is also a shop called Mirai Fashion in the Netherlands that sells several brands.
Major brands, such as Metamorphose temps de fille, Angelic Pretty, h. Naoto, Baby, The Stars Shine Bright and Moi-même-Moitié have recently shipped goods to the international market. This is still not widespread, however, and many of the clothes produced by non-Japanese designers are not accepted by the Lolita community for being inaccurate in portraying the style and not being as high-quality as the Japanese brand clothes. However, there is a growing group of dedicated western Lolita fans who wear Lolita clothing on a semi-regular or even a day-to-day basis. Celebrity author Novala Takemoto
, an important figure within Lolita culture, traveled to America in 2006 and remarked at a panel on the resourcefulness of western Lolitas, who often make or adapt their own clothing. Outside of Japan there are numerous Lolita groups that will come together and have tea parties, talk and have fun. Lolita magazines are a widely available resource, purchased on the internet and at Japanese bookstores which also deal in anime and manga. The Gothic and Lolita Bible briefly had an American version which featured translated content from the original magazine alongside content from a small but growing group of western Lolita designers from around the world such as Candy Violet, Fanplusfriend, In the Starlight, Blasphemina's Closet, Sweet Rococo, and Megan Maude.
Monster High
in the doll line Monster High by Mattle Draculaura wears outfits in the Lolita style, specifically her 2ed outfit which is Black, Pink, Yelloqw and White
Ophelia, one of the main characters in the Carnival Diablo
sideshow dresses in Gothic Lolita.
, has played an instrumental role in promoting and standardizing the style. First published in early 2001, the 100+ page magazine includes fashion tips, photos, sewing patterns, catalog descriptions, decorating ideas, and recipes. Tokyopop
released an English-language version of the magazine in February 2008, but discontinued it after it failed to garner many sales.
Fashion
Fashion, a general term for a currently popular style or practice, especially in clothing, foot wear, or accessories. Fashion references to anything that is the current trend in look and dress up of a person...
subculture
Subculture
In sociology, anthropology and cultural studies, a subculture is a group of people with a culture which differentiates them from the larger culture to which they belong.- Definition :...
originating in Japan
Japan
Japan is an island nation in East Asia. Located in the Pacific Ocean, it lies to the east of the Sea of Japan, China, North Korea, South Korea and Russia, stretching from the Sea of Okhotsk in the north to the East China Sea and Taiwan in the south...
that is based on Victorian-era
Victorian fashion
Victorian fashion comprises the various fashions and trends in British culture that emerged and grew in province throughout the Victorian era and the reign of Queen Victoria, a period which would last from June 1837 to January 1901. Covering nearly two thirds of the 19th century, the 63 year reign...
clothing as well as costumes from the Rococo
Rococo
Rococo , also referred to as "Late Baroque", is an 18th-century style which developed as Baroque artists gave up their symmetry and became increasingly ornate, florid, and playful...
period, but the style has expanded greatly beyond these two. The Lolita look began primarily as one of modesty with a focus on quality in both material and manufacture of garments. The original silhouette is of a knee length skirt or dress with a 'cupcake' shape assisted by petticoats, but has expanded into various types of garments including corsets and floor lengths skirts. Blouses, knee high socks or stockings and headdresses are also worn. Lolita fashion has evolved into several different sub styles and has a subculture that is present in many parts of the world.
Although the origin of Lolita fashion is unclear, it is likely the movement started in the late 1970s when famous labels including Pink House, Milk and Pretty (later known as Angelic Pretty
Angelic Pretty
Angelic Pretty is the name of a Japanese fashion company specializing in lolita fashion, created in 1979.Angelic Pretty sells an assortment of sweet lolita clothing: Accessories, coats, dresses, jumper skirts, blouses, cutsews, skirts, headdresses, petticoats and bloomers, shoes, socks, bags and...
) began selling clothes that would be considered "Lolita" by today's standards. Shortly after that came Baby, The Stars Shine Bright
Baby, The Stars Shine Bright
is the name of a Japanese clothing boutique chain created in 1988 by Akinori Isobe and his wife, Fumiyo. The original fashion house is located in Shibuya, Tokyo, Japan. Baby, The Stars Shine Bright specializes in Lolita fashion, and like Manifesteange Metamorphose temps de fille, their main focus...
, and Metamorphose temps de fille
Manifesteange Metamorphose temps de fille
Manifesteange Metamorphose temps de fille is the name of a Japanese clothing boutique chain created in 1997 by the current president of Metamorphose and its designer, Kuniko Kato...
.
In the 1990s, Lolita fashion became better recognized, with bands like Princess Princess
Princess Princess (band)
was a five-piece Japanese Rock/Pop girl band from 1983-1996. They were previously known as "Julian Mama" and "Akasaka Komachi" ....
and other bands coming into popularity at the time. These bands wore intricate costumes, which fans began adopting as their own style. The style soon spread from its origins in the Kansai region
Kansai
The or the lies in the southern-central region of Japan's main island Honshū. The region includes the prefectures of Mie, Nara, Wakayama, Kyoto, Osaka, Hyōgo, and Shiga. Depending on who makes the distinction, Fukui, Tokushima and even Tottori Prefecture are also included...
, and ultimately reached Tokyo where it became popularized throughout Japanese youth culture. Today, Lolita fashion has grown so much in popularity that it can be found even in department store
Department store
A department store is a retail establishment which satisfies a wide range of the consumer's personal and residential durable goods product needs; and at the same time offering the consumer a choice of multiple merchandise lines, at variable price points, in all product categories...
s in Japan.
The Term 'Lolita'
In the context of fashion, the term 'Lolita' does not have to relate to sex. The usage of the word may also be considered wasei-eigoWasei-eigo
are Japanese pseudo-Anglicisms: English constructions not used in the English-speaking world or by native English speakers, but that appear in Japanese. This should not be confused for foreign words gairaigo, which generally refer to words from European languages, especially American English...
or derives from the female given name, 'Lolita'.
The fashion was thought to have been partly created to react against the growing exposure of the body and skin in today's society, specifically in regard to young women. Adherents fight the current fashion with modesty presenting themselves as "cute" or "elegant" rather than "sexy". One follower of the Gothic Lolita fashion explained:
Influence and popularity
Lolita was influenced and popularized by the imagery of more feminine Visual Kei (or "visual art") bands. Visual Kei is a Japanese form of rock music defined by bands featuring performers in elaborate costumes but whose musical style varies. ManaMana (musician)
Mana is a Japanese musician and fashion designer, best known for his role as leader and guitarist of the visual kei band Malice Mizer. His clothing label, Moi-même-Moitié, helped popularize Japan's Gothic Lolita fashion movement. Mana is currently working on his solo project Moi dix...
, the cross-dressing former leader and guitarist of the Visual Kei band Malice Mizer
Malice Mizer
Malice Mizer was a visual kei rock band from Japan. They were active from August 1992 to December 2001. Formed by Mana and Közi, the band's name stands for "malice and misery", extracted from "nothing but a being of malice and misery" — their reply to the question "what is human?"...
is widely credited for having helped popularize Gothic Lolita. He coined the terms "Elegant Gothic Lolita" (EGL) and "Elegant Gothic Aristocrat" (EGA) to describe the style of his own fashion label Moi-même-Moitié
Moi-même-Moitié
Moi-même-Moitié is the Gothic Lolita fashion label of Mana, the co-founder and former guitarist of the Visual Kei Malice Mizer. It was founded in 1999 and features the specific styles of Elegant Gothic Lolita, which blends the innocence and cuteness of the Lolita fashion with the darkness and...
, which was founded in 1999 and quickly established itself as one of the most coveted brands of the Lolita scene.
Lolita has also influenced musical acts outside of Japan, most notably the band Razorbladekisses, who claim to be the only Visual Kei band from the UK. Major Japanese Children's franchise Pokémon
Pokémon
is a media franchise published and owned by the video game company Nintendo and created by Satoshi Tajiri in 1996. Originally released as a pair of interlinkable Game Boy role-playing video games developed by Game Freak, Pokémon has since become the second most successful and lucrative video...
has also shown Lolita fashion influence in regards to "Trainers" as well as the actual creatures. For example, three new Pokémon include Gothita, Gothorita and Gothitelle, all based on the Gothic Lolita influence.
Gothic Lolita
Gothic lolita, sometimes shortened to , is a combination of the Gothic and Lolita fashion. The fashion originated in the late 1990s in Harajuku.Gothic Lolita fashion is characterized by darker make-up and clothing. Red lipstick and smokey or neatly defined eyes, created using black eyeliner, are typical styles, although as with all Lolita sub-styles the look remains fairly natural. Though Gothic make-up is associated with a white powdered face, this is usually considered bad taste within the Lolita fashion.
Some Lolita uses dark color schemes including black, dark blues and purples, although black and white remains popular.. As with some Western Gothic
Goth subculture
The goth subculture is a contemporary subculture found in many countries. It began in England during the early 1980s in the gothic rock scene, an offshoot of the post-punk genre. The goth subculture has survived much longer than others of the same era, and has continued to diversify...
styles, cross jewelry, religious symbols
Religious symbolism
Religious symbolism is the use of symbols, including archetypes, acts, artwork, events, or natural phenomena, by a religion. Religions view religious texts, rituals, and works of art as symbols of compelling ideas or ideals...
, bags and purses in shapes like bats, coffins, and crucifixes are also used to accessorize the Gothic Lolita look.
Elegant Gothic Lolita (EGL) and Elegant Gothic Aristocrat (EGA) are substyles of gothic lolita (and of aristocrat fashion
Aristocrat (fashion)
Aristocrat is a Japanese street fashion that is inspired by what is thought to have been worn by Middle Class and higher social status Europeans in the Middle Ages, as well as the upper class in the 19th century...
) hijacked by the visual kei
Visual Kei
is a movement among Japanese musicians, that is characterized by the use of make-up, elaborate hair styles and flamboyant costumes, often, but not always, coupled with androgynous aesthetics. Some sources state that visual kei refers to a music genre, or to a sub-genre of Japanese rock, with its...
rock musician Mana
Mana (musician)
Mana is a Japanese musician and fashion designer, best known for his role as leader and guitarist of the visual kei band Malice Mizer. His clothing label, Moi-même-Moitié, helped popularize Japan's Gothic Lolita fashion movement. Mana is currently working on his solo project Moi dix...
, in connection with his own fashion label Moi-même-Moitié
Moi-même-Moitié
Moi-même-Moitié is the Gothic Lolita fashion label of Mana, the co-founder and former guitarist of the Visual Kei Malice Mizer. It was founded in 1999 and features the specific styles of Elegant Gothic Lolita, which blends the innocence and cuteness of the Lolita fashion with the darkness and...
.
Japanese brands which exemplify the darker lolita style include Atelier-Pierrot, Atelier Boz, Black Peace Now, h. NAOTO Blood
H. Naoto
Naoto Hirooka, better known as H. Naoto is a Japanese avant-garde fashion designer. H. Naoto's style of clothing and accessories could be classified under Japanese punk and gothic lolita, and he has been called the "most visible and successful of the labels fixated on that style."He graduated from...
and Moi-même-Moitié
Moi-même-Moitié
Moi-même-Moitié is the Gothic Lolita fashion label of Mana, the co-founder and former guitarist of the Visual Kei Malice Mizer. It was founded in 1999 and features the specific styles of Elegant Gothic Lolita, which blends the innocence and cuteness of the Lolita fashion with the darkness and...
.
Sweet Lolita
Sweet Lolita, also known as in Japanese, is heavily influenced by Rococo styles as well as Victorian and Edwardian clothing. Focusing on the child and fantasy aspects of Lolita, the Sweet Lolita style adopts the basic Lolita format and uses lighter colors and childlike motifs in its design.Makeup used in sweet Lolita is common throughout most Lolita styles. Pink, Peach, or Pearl make up styles are highly 'sweet' and used by many Sweet Lolitas. This look, paired with a shade of bright pink, red or sometimes nude-pink lipstick, is commonly used as well.
Outfits consist of pastels, fruit themes (cherries or strawberries, or any type of sugary fruit), flowers (roses, jasmines, lily, cherry blossoms) lace, bows, animal themes (cats, bunnies, puppies) and ribbons to emphasize the cuteness of the design. Popular themes in the sweet Lolita are references to Alice in Wonderland, sweets, and classic fairy tales. Jewelry often reflects this fantasy theme. Headdresses, bonnets and bows are a popular hair accessory to the sweet Lolita look. Bags and purses usually have a princess-like design and often take the shape of strawberries, crowns, hearts, and stuffed animals.
Examples for Sweet Lolita brands are Angelic Pretty
Angelic Pretty
Angelic Pretty is the name of a Japanese fashion company specializing in lolita fashion, created in 1979.Angelic Pretty sells an assortment of sweet lolita clothing: Accessories, coats, dresses, jumper skirts, blouses, cutsews, skirts, headdresses, petticoats and bloomers, shoes, socks, bags and...
, Baby, The Stars Shine Bright
Baby, The Stars Shine Bright
is the name of a Japanese clothing boutique chain created in 1988 by Akinori Isobe and his wife, Fumiyo. The original fashion house is located in Shibuya, Tokyo, Japan. Baby, The Stars Shine Bright specializes in Lolita fashion, and like Manifesteange Metamorphose temps de fille, their main focus...
and Metamorphose temps de fille. Emily Temple cute (sister brand of Shirley Temple, a Japanese boutique), Jane Marple, and MILK are brands that carry more clothing that would be considered more casual, and are available to purchase at department stores in Japan.
Classic Lolita
Classic Lolita is a more mature style of Lolita that focuses on RococoRococo
Rococo , also referred to as "Late Baroque", is an 18th-century style which developed as Baroque artists gave up their symmetry and became increasingly ornate, florid, and playful...
, Regency, and Victorian
Victorian
Victorian may mean:*Of or relating to Queen Victoria of the United Kingdom*Victorian era , a term derived from the lengthy 19th-century reign of Queen Victoria and particularity various styles, ideas, and trends associated with that era:...
styles. Colors and patterns used in classic Lolita can be seen as somewhere between the Gothic looking and sweet styles; it is not as dark Lolita, but not as cutesy as sweet Lolita. This look can be seen as the more sophisticated, mature Lolita style because of its use of small, intricate patterns, as well more muted colors on the fabric and in the overall design.
Designs containing a-lines, as well as Empire waist
Empire silhouette
An Empire silhouette is created by a woman wearing a high-waisted dress, gathered near or just under the bust with a long, loose skirt, which skims the body. The outline is especially flattering to pear shapes wishing to disguise the stomach area or emphasise the bust. The shape of the dress also...
s are also used to add to the more mature look of the classic style. Most classic Lolita outfits, however, still stick to the basic Lolita silhouette. Shoes and accessories are less whimsical and more functional. Jewelry with intricate designs is also common. The makeup used in classic Lolita is often a more muted version of the sweet Lolita makeup, with an emphasis placed on natural coloring. Classical Lolita brands include Juliette et Justine, Innocent World, Victorian Maiden, Triple Fortune, and Mary Magdalene.
Punk Lolita
Punk Lolita (or Lolita Punk) adds punk fashionPunk fashion
Punk fashion is the clothing, hairstyles, cosmetics, jewelry, and body modifications of the punk subculture. Punk fashion varies widely, ranging from Vivienne Westwood designs to styles modeled on bands like The Exploited. The distinct social dress of other subcultures and art movements, including...
elements to Lolita fashion. Motifs that are usually found in punk clothing, such as tattered fabric, ties, safety pins and chains, screen-printed fabrics, plaids, and short, androgynous hairstyles are incorporated into the Lolita look. The most popular garments are blouses or cutsew
Cutsew
A Cutsew is a garment that is styled like a blouse or dress shirt, yet is made out of jersey and can feature embellishments such as lace...
s and skirts, although dresses and jumper skirts are also worn. Common footwear includes boots, Mary Janes or oxfords with platforms.
Common Punk Lolita brands are A+Lidel, Putumayo, h. NAOTO and Na+H. Many of the Japanese punk Lolita fashion brands take influence from London's famous Camden Town
Camden Town
-Economy:In recent years, entertainment-related businesses and a Holiday Inn have moved into the area. A number of retail and food chain outlets have replaced independent shops driven out by high rents and redevelopment. Restaurants have thrived, with the variety of culinary traditions found in...
Markets. Vivienne Westwood
Vivienne Westwood
Dame Vivienne Westwood, DBE, RDI is a British fashion designer and businesswoman, largely responsible for bringing modern punk and new wave fashions into the mainstream.-Early life:...
, who, though not a Lolita designer, has items and collections that reflect Lolita sensibilities, especially in her Japanese collections, is popular in the punk Lolita scene. Males have known to take up Punk Lolita fashion, and as well as Victorian style Lolita fashion.
Other styles and themes
Because of the 'do-it-yourself' nature of Lolita fashion, many other themes have come out of the basic Lolita frame. These styles are often not as well known as the ones mentioned above, but they do showcase the creative nature of the Lolita fashion, and illustrate how people make the fashion their own. Listed below are just a few examples of the smaller subtypes of Lolita fashion.Princess Lolita
, or "Princess," Lolita is characterized by a princess-style look based upon the European aristocratic style. This typically includes a tiara and a rococoRococo
Rococo , also referred to as "Late Baroque", is an 18th-century style which developed as Baroque artists gave up their symmetry and became increasingly ornate, florid, and playful...
style bustle back skirt. The style is often credited as being influenced by the Hime Gyaru trend that boomed in the late 2000s.
Shiro & Kuro Lolita
Shiro Lolita, or 'White Lolita,' is a Lolita outfit made entirely of white/cream/off-white co-ordinates, while its counterpart Kuro Lolita, or 'Black Lolita,' is an outfit made-up of entirely black co-ordinates. Shiro Lolitas often pair themselves with Kuro Lolitas in twin outfits to create an interesting contrast.Shiro and Kuro Lolita can be taken from any style of Lolita, whether it be Gothic, Sweet, or Classic. If the co-ordination is completely white, then it is accepted as Shiro Lolita, while if it is entirely black it is accepted as Kuro.
Ōji Lolita (Boystyle)
or , meaning "princePrince
Prince is a general term for a ruler, monarch or member of a monarch's or former monarch's family, and is a hereditary title in the nobility of some European states. The feminine equivalent is a princess...
", is a Japanese fashion that is considered the male version of Lolita fashion. It does not follow the typical lolita silhouette but instead takes its influence from the Victorian era
Victorian era
The Victorian era of British history was the period of Queen Victoria's reign from 20 June 1837 until her death on 22 January 1901. It was a long period of peace, prosperity, refined sensibilities and national self-confidence...
of young boys. Though it is considered a "boy style", it may be worn by both genders.
Ōji Includes blouses and shirts, knickerbockers and other styles of short trousers, knee high socks, top hats, and newsboy caps. The colors usually used are black, white, blue and burgundy, though there are feminine versions of the fashion with a broader palette. Good examples would be some of the outfits sold through Baby, the Stars Shine Bright's line Alice and the Pirates.
Though in Japan this fashion is typically referred to as ouji, outside of Japan it is common to hear it referred to as "Kodona".
Guro Lolita
Guro Lolita (Gore Lolita) is the portrayal of a 'broken doll' or "Innocent Gore" by using items such as fake blood, make-up, and bandages to give the appearance of injury. It is suggested that Guro Lolitas wear white to "emphasize the contrast between purity and their wounds" or because blood contrasts better with white.Sailor Lolita
Lolita fashion that incorporates the look of a Sailor. This can include sailor collars and ties, sailor hats, and stripes. Not to be confused with the common Japanese "seifuku" or sailor-style school uniform. Also popular is the related substyle "pirate lolita" with a similar nautical theme - this usually incorporates a more elaborate dress, styled with treasure chest bags, tricorns and eyepatches. Jewelry is heavily featured. "Alice & the Pirates" (a sub-label produced by "Baby the Stars Shine Bright") is a clothing brand which is well known for its pirate-like aesthetic.Country Lolita
Country Lolita is derived from the Sweet Lolita style, and is often a little hard to distinguish due to the use of the same sweet patterns and motifs that the Sweet Lolita style uses. However the Country Lolita style can be recognised by straw baskets, hats, fruit, and gingham patterns.Wa Lolita
, or Wa Lolita combines traditional Japanese clothingJapanese clothing
The various traditional ethnic garments worn in Japan are still in use, they are mainly worn for ceremonies and special occasions- like weddings or festivals. Both men and women favor "western-style" clothing in their daily lives- due to the comparative convenience and the influx of global...
styles with the Lolita fashion. Wa Lolita usually consists of kimono
Kimono
The is a Japanese traditional garment worn by men, women and children. The word "kimono", which literally means a "thing to wear" , has come to denote these full-length robes...
or hakama
Hakama
are a type of traditional Japanese clothing. They were originally worn only by men, but today they are worn by both sexes. Hakama are tied at the waist and fall approximately to the ankles. Hakama are worn over a kimono ....
modified to fit with common Lolita garments. The bottom half of the garment is altered to accommodate a petticoat, or a kimono-style blouse is used as a top to accompany a plain Lolita skirt. Outerwear can include haori or adult-sized hifu-vests. The shoes and accessories used in this style are typical of traditional Japanese garb including kanzashi
Kanzashi
are hair ornaments used in traditional Japanese hairstyles. Some believe they may also have been used for defence in an emergency.In the English-speaking world, the term "kanzashi" is sometimes applied to the folded cloth flowers that traditionally adorned tsumami kanzashi, or to the technique used...
flowers, and geta
Geta (footwear)
Geta are a form of traditional Japanese footwear that resemble both clogs and flip-flops. They are a kind of sandal with an elevated wooden base held onto the foot with a fabric thong to keep the foot well above the ground. They are worn with traditional Japanese clothing such as kimono or yukata,...
, zori
Zori
are flat and thonged Japanese sandals made of rice straw or other plant fibers, cloth, lacquered wood, leather, rubber, or—increasingly—synthetic materials...
, or Okobo
Okobo
, also referred to as pokkuri, bokkuri, or koppori geta from the sound made when walking, are wooden sandals worn by maiko during their apprenticeship. Okobo are very tall and usually made from a block of willow wood. Usually, the wood has either no finish or a natural finish, but during the...
. These shoes are often used in place of the normal Lolita platform and high-heeled shoe
High-heeled shoe
High-heeled footwear is footwear that raises the heel of the wearer's foot significantly higher than the toes. When both the heel and the toes are raised equal amounts, as in a platform shoe, it is technically not considered to be a high heel; however, there are also high-heeled platform shoes...
s. The origin of the prefix Wa in Wa Lolita is the kanji , which is used to denote many things of Japanese origin.
Li Lolita
Li Lolita is a similar style but uses Chinese clothing and accessories in place of Japanese. Usually this includes qipaoQipao
The cheongsam is a body-hugging one-piece Chinese dress for women; the male version is the changshan. It is known in Mandarin Chinese as the qípáo Wade-Giles ch'i-p'ao, and is also known in English as a mandarin gown...
dresses modified to accommodate a petticoat. Accessories include platform-slippers for footwear and bun-covers as hair accessories.
Casual Lolita
Casual Lolita is less of a style in and of itself but is used to describe a 'toned down' approach to the lolita fashion. While the basic lolita elements are still adhered to, the key element in the casual lolita co-ordination is simplicity. An example being a simple cut-sew with a motif of some sort paired with a lolita skirt and hair accessory. Casual Lolita styles can be compiled out of any colours, so long as one remembers to match styles, colours and prints appropriately. Casual Lolita can best be described as what a Lolita would wear when not 'dressing up': Still modest and elegant, but not to the degree of most other Lolita styles.Outside Japan
Outside Japan, the Lolita fashion, along with cosplayCosplay
, short for "costume play", is a type of performance art in which participants don costumes and accessories to represent a specific character or idea. Characters are often drawn from popular fiction in Japan, but recent trends have included American cartoons and science fiction...
and other Japanese cultural phenomena, can sometimes be seen at concerts and anime conventions throughout North America (see Anime North
Anime North
Anime North is a non-profit, fan-run anime convention, held every year in Toronto, Ontario, Canada. Its major attractions, activities and events include a Masquerade, a Dealers Room, an Artists Alley, Guest of Honor presentations, Gaming , Panel Discussions, Video Presentations, Contests, and Dances...
), the UK, Ireland, Germany, Australia, Mexico, New Zealand, Brazil, Argentina, Chile, France, Belgium, Italy, Russia, Sweden, Denmark, the Netherlands, and the rest of the planet. It is, however, becoming increasingly popular as an everyday subculture style. The style is not mass marketed outside of Japan, though small stores have emerged, including "One Day in Paradise" in central Melbourne. Baby, The Stars Shine Bright
Baby the Stars Shine Bright
Baby, the Stars Shine Bright is the third album by Everything but the Girl, released in 1986.- Track listing :All tracks composed by Tracey Thorn and Ben Watt; except where indicated# "Come on Home"# "Don't Leave Me Behind"# "A Country Mile"...
and Angelic Pretty
Angelic Pretty
Angelic Pretty is the name of a Japanese fashion company specializing in lolita fashion, created in 1979.Angelic Pretty sells an assortment of sweet lolita clothing: Accessories, coats, dresses, jumper skirts, blouses, cutsews, skirts, headdresses, petticoats and bloomers, shoes, socks, bags and...
both have stores in Paris and San Francisco, there is also a shop called Mirai Fashion in the Netherlands that sells several brands.
Major brands, such as Metamorphose temps de fille, Angelic Pretty, h. Naoto, Baby, The Stars Shine Bright and Moi-même-Moitié have recently shipped goods to the international market. This is still not widespread, however, and many of the clothes produced by non-Japanese designers are not accepted by the Lolita community for being inaccurate in portraying the style and not being as high-quality as the Japanese brand clothes. However, there is a growing group of dedicated western Lolita fans who wear Lolita clothing on a semi-regular or even a day-to-day basis. Celebrity author Novala Takemoto
Novala Takemoto
is a Japanese author and fashion designer. His real name is . His pen name is translatable as "The Wild Rose."Known as the "Lolitas' Bard," he is a heterosexual man self-described as having the charisma of a young maiden. He has been one of the most active promoters of the Lolita lifestyle...
, an important figure within Lolita culture, traveled to America in 2006 and remarked at a panel on the resourcefulness of western Lolitas, who often make or adapt their own clothing. Outside of Japan there are numerous Lolita groups that will come together and have tea parties, talk and have fun. Lolita magazines are a widely available resource, purchased on the internet and at Japanese bookstores which also deal in anime and manga. The Gothic and Lolita Bible briefly had an American version which featured translated content from the original magazine alongside content from a small but growing group of western Lolita designers from around the world such as Candy Violet, Fanplusfriend, In the Starlight, Blasphemina's Closet, Sweet Rococo, and Megan Maude.
In popular culture
These lists display stories which have either characters wearing some form of Lolita fashion or character designs influenced by the fashion.Anime
- Le Portrait de Petit CossetteLe Portrait de Petit Cossetteis an original video animation produced by Aniplex. It spanned 3 episode OVA series and ran in 2004. It was licensed for North American distribution by Geneon and released as Le Portrait de Petite Cossette. Fuse TV has broadcast the anime as part of their Anime Explosion Weekend on December 15, 2007...
- Paradise KissParadise Kiss, abbreviated to "ParaKiss", is a manga series written and illustrated by Ai Yazawa. It appeared as a serial in the Japanese manga magazine Zipper. Shodensha collected the chapters into five volumes...
- Princess PrincessPrincess Princess (manga)is the title of a fictional series written and illustrated by Japanese author Mikiyo Tsuda about the lives of three high school boys and the school they attend. The series is contained within multiple media pieces which began as a manga first serialized in the manga magazine Wings starting in 2002...
- Shiki
- Tsukuyomi: Moon Phase
- Death NoteDeath Noteis a manga created by writer Tsugumi Ohba and manga artist Takeshi Obata. The main character is Light Yagami, a high school student who discovers a supernatural notebook, the "Death Note", dropped on Earth by a god of death, or a shinigami, named Ryuk...
Manga
- Doors of ChaosDoors of Chaosis a manga written and illustrated by Ryoko Mitsuki. SoftBank Creative has released the manga's first tankōbon volume on June 30, 2008. , SoftBank Creative has released the third tankōbon volume on February 2, 2009...
- IC in a SunflowerIC in a Sunfloweris a science fiction josei manga written and illustrated by Mitsukazu Mihara. It is a collection of seven, unrelated short stories which appeared in the Japanese manga magazine Feel Young from 1994 to 1997. The stories were then published in Japan by Shodensha on October 18, 1997...
- OthelloOthello (manga)is a shōjo manga series by Satomi Ikezawa. It was originally serialized by Kodansha in Bessatsu Friend and collected in seven tankōbon volumes. It is distributed by Del Rey Manga in North America. The story is about a shy, naive Japanese teenager with a split personality.The manga is titled after...
- R.I.P.: Requiem in PhonybrianR.I.P.: Requiem in PhonybrianR.I.P.: Requiem in Phonybrian is a manga written and illustrated by Mitsukazu Mihara.-Release:Written and illustrated by Mitsukazu Mihara, the chapters of R.I.P.: Requiem in Phonybrian were collected into one tankōbon volume and published in November 2000.Tokyopop licensed the manga for an...
- Rozen MaidenRozen Maidenis a manga series created by Peach-Pit. The story centers on Jun Sakurada, a young hikikomori boy that forms a bond with Shinku, a living doll of the "Rozen Maiden" series, who was created by the mysterious dollmaker Rozen hundreds of years ago...
- The EmbalmerThe Embalmeris a manga series written and illustrated by Mitsukazu Mihara. It is serialized within the magazine magazine Feel Young, and currently has been collected into 6 volumes by Shodensha. The Embalmer was previously licensed for English release by Tokyopop, and four volumes have been released. The...
Video Games
- Touhou ProjectTouhou ProjectThe , also known as Toho Project or Project Shrine Maiden, is a Japanese dōjin game series focused on bullet hell shooters made by the one-man developer Team Shanghai Alice, whose sole member, known as ZUN, is responsible for all the graphics, music, and programming for the most part...
- DeathsmilesDeathSmilesis a horizontal side scrolling shoot 'em up arcade game by Japanese developer Cave, released in late 2007. It is notable for its aesthetic style, featuring heavy occult and gothic influences. It is the second Cave shoot 'em up to be played using a horizontally-oriented monitor...
- Tekken 6Tekken 6is a fighting game developed and published by Namco Bandai. It is the eighth game in the Tekken franchise. It was released in Japanese arcades on November 26, 2007 as the first game running on the PlayStation 3-based System 357 arcade board. The game received an update, subtitled Bloodline...
- Soulcalibur IVSoulcalibur IVis the fourth installment in Namco's Soul series of fighting games. The game was released for the PlayStation 3 and Xbox 360 on July 29, 2008, in North America, on July 31, 2008, in Japan, Europe, and Australia, and on August 1, 2008, in the United Kingdom and New Zealand.The game is notable for...
Monster High
in the doll line Monster High by Mattle Draculaura wears outfits in the Lolita style, specifically her 2ed outfit which is Black, Pink, Yelloqw and White
Ophelia, one of the main characters in the Carnival Diablo
Carnival Diablo
Carnival Diablo the Ultimate Sideshow is an award winning traveling sideshow operating primarily in Ontario, Canada. Performances by the troupe follow a traditional Ten-in-One format featuring such acts as fire-eating, sword swallowing and a human blockhead, with show times lasting two and a half...
sideshow dresses in Gothic Lolita.
Gothic & Lolita Bible
One magazine in particular, the seasonally published Gothic & Lolita BibleGothic & Lolita Bible
is a quarterly Japanese fashion "mook", a combination of a magazine and book, which focuses on the Gothic and Lolita fashions. It was first published in 2001 by Index Communications, and is a spin-off of the Japanese fashion magazine Kera....
, has played an instrumental role in promoting and standardizing the style. First published in early 2001, the 100+ page magazine includes fashion tips, photos, sewing patterns, catalog descriptions, decorating ideas, and recipes. Tokyopop
Tokyopop
Tokyopop, styled TOKYOPOP, and formerly known as Mixx, is a distributor, licensor, and publisher of anime, manga, manhwa, and Western manga-style works. The existing German publishing division produces German translations of licensed Japanese properties and original English-language manga, as well...
released an English-language version of the magazine in February 2008, but discontinued it after it failed to garner many sales.
External links
- Hello Lace—Lolita resources and style guides
- Avant Gauche—Lolita Shop Reference and Image Galleries (Somewhat outdated.)
- Lolita Fashion—Lolita Fashion in Asia
- Lolita Tips-Tips and Advice for those interested in Lolita
- Lolita Handbook—Guide to Lolita fashion on Livejournal