Keith Moreland
Encyclopedia
Bobby Keith "Zonk" Moreland (born May 2, 1954 in Dallas, Texas
Dallas, Texas
Dallas is the third-largest city in Texas and the ninth-largest in the United States. The Dallas-Fort Worth Metroplex is the largest metropolitan area in the South and fourth-largest metropolitan area in the United States...

) is a former outfielder
Outfielder
Outfielder is a generic term applied to each of the people playing in the three defensive positions in baseball farthest from the batter. These defenders are the left fielder, the center fielder, and the right fielder...

, catcher
Catcher
Catcher is a position for a baseball or softball player. When a batter takes his turn to hit, the catcher crouches behind home plate, in front of the umpire, and receives the ball from the pitcher. This is a catcher's primary duty, but he is also called upon to master many other skills in order to...

 and infield
Infielder
An infielder is a baseball player stationed at one of four defensive "infield" positions on the baseball field.-Standard arrangement of positions:In a game of baseball, two teams of nine players take turns playing offensive and defensive roles...

 in Major League Baseball
Major League Baseball
Major League Baseball is the highest level of professional baseball in the United States and Canada, consisting of teams that play in the National League and the American League...

 who played for the Philadelphia Phillies
Philadelphia Phillies
The Philadelphia Phillies are a Major League Baseball team. They are the oldest continuous, one-name, one-city franchise in all of professional American sports, dating to 1883. The Phillies are a member of the Eastern Division of Major League Baseball's National League...

, Chicago Cubs
Chicago Cubs
The Chicago Cubs are a professional baseball team located in Chicago, Illinois. They are members of the Central Division of Major League Baseball's National League. They are one of two Major League clubs based in Chicago . The Cubs are also one of the two remaining charter members of the National...

, and San Diego Padres
San Diego Padres
The San Diego Padres are a Major League Baseball team based in San Diego, California. They play in the National League Western Division. Founded in 1969, the Padres have won the National League Pennant twice, in 1984 and 1998, losing in the World Series both times...

. In , the final year of his career, he played for the Detroit Tigers
Detroit Tigers
The Detroit Tigers are a Major League Baseball team located in Detroit, Michigan. One of the American League's eight charter franchises, the club was founded in Detroit in as part of the Western League. The Tigers have won four World Series championships and have won the American League pennant...

, then the Baltimore Orioles
Baltimore Orioles
The Baltimore Orioles are a professional baseball team based in Baltimore, Maryland in the United States. They are a member of the Eastern Division of Major League Baseball's American League. One of the American League's eight charter franchises in 1901, it spent its first year as a major league...

. On February 16, 2011, he was named the Cubs' color analyst on WGN-AM and the Cubs Radio Network
Chicago Cubs Radio Network
The Chicago Cubs Radio Network comprises 45 stations in eleven states. It is a division of Tribune Broadcasting's Tribune Radio Network.The Cubs' flagship station is WGN, 720 AM. Pat Hughes is the play-by-play announcer, with Keith Moreland serving as color commentator as of the 2011 season...

, replacing the late Ron Santo
Ron Santo
Ronald Edward Santo was an American professional baseball player and long-time radio sports commentator. He played in Major League Baseball from 1960 to 1974, most notably as the third baseman for the Chicago Cubs. A nine-time All-Star, he was a powerful hitter who was also a good defensive...

.

Baseball career

Moreland graduated from The University of Texas at Austin
University of Texas at Austin
The University of Texas at Austin is a state research university located in Austin, Texas, USA, and is the flagship institution of the The University of Texas System. Founded in 1883, its campus is located approximately from the Texas State Capitol in Austin...

, and was drafted by the Phillies in the seventh round of the 1975 draft. He started out as a catcher
Catcher
Catcher is a position for a baseball or softball player. When a batter takes his turn to hit, the catcher crouches behind home plate, in front of the umpire, and receives the ball from the pitcher. This is a catcher's primary duty, but he is also called upon to master many other skills in order to...

, but the Phillies also played him at third base
Third Base
is a 1978 Japanese film directed by Yōichi Higashi.-External links:...

 and first base. During his time with the Cubs, he was primarily used as a corner outfielder, except in his final year. In 1989, playing for American League teams, he also made 80 appearances as a designated hitter
Designated hitter
In baseball, the designated hitter rule is the common name for Major League Baseball Rule 6.10, an official position adopted by the American League in 1973 that allows teams to designate a player, known as the designated hitter , to bat in place of the pitcher each time he would otherwise come to...

.

Moreland played twelve seasons in Major League Baseball. He helped the Cubs win the National League Eastern Division championship. His best year was in with the Cubs, when he batted .307 (14 HR, 106 RBI, 12 SB). He also had a good year in 1987, with 27 HR and 88 RBI. He is inducted in Texas Longhorn Hall of Honor.
Position: Third Base
Inducted: 1985
Hometown: Carrollton, Texas
· Career .388 hitter with UT
· Three-time All-American
· Led UT to three NCAA College World Series berths
· Co-captain of 56-6 national championship team in 1975
· Hit .410 over a 62-game schedule in 1975

Named to College World Series
College World Series
The College World Series or CWS is an annual baseball tournament held in Omaha, Nebraska that is the culmination of the NCAA Division I Baseball Championship, which determines the NCAA Division I college baseball champion. The eight teams are split into two, four-team, double-elimination brackets,...

 All-Decade Team for the 1970s. Has second most career hits in College World Series history with 25 in 3 years ('73-'75), behind only Sam Fuld of Stanford. On May 1, 2010, Moreland's Longhorn number 3 was retired by The University of Texas.

Career Hitting
G
Games played
Games played is a statistic used in team sports to indicate the total number of games in which a player has participated ; the statistic is generally applied irrespective of whatever portion of the game is contested.-Baseball:In baseball, the statistic applies also to players who, prior to a game,...

AB
At bat
In baseball, an at bat or time at bat is used to calculate certain statistics, including batting average, on base percentage, and slugging percentage. It is a more restricted definition of a plate appearance...

H 2B
Double (baseball)
In baseball, a double is the act of a batter striking the pitched ball and safely reaching second base without being called out by the umpire, without the benefit of a fielder's misplay or another runner being put out on a fielder's choice....

3B
Triple (baseball)
In baseball, a triple is the act of a batter safely reaching third base after hitting the ball, with neither the benefit of a fielder's misplay nor another runner being put out on a fielder's choice....

HR
Home run
In baseball, a home run is scored when the ball is hit in such a way that the batter is able to reach home safely in one play without any errors being committed by the defensive team in the process...

R RBI SB
Stolen base
In baseball, a stolen base occurs when a baserunner successfully advances to the next base while the pitcher is delivering the ball to home plate...

BB
Base on balls
A base on balls is credited to a batter and against a pitcher in baseball statistics when a batter receives four pitches that the umpire calls balls. It is better known as a walk. The base on balls is defined in Section 2.00 of baseball's Official Rules, and further detail is given in 6.08...

SO
Strikeout
In baseball or softball, a strikeout or strike-out occurs when a batter receives three strikes during his time at bat. A strikeout is a statistic recorded for both pitchers and batters....

AVG
Batting average
Batting average is a statistic in both cricket and baseball that measures the performance of cricket batsmen and baseball hitters. The two statistics are related in that baseball averages are directly descended from the concept of cricket averages.- Cricket :...

OBP
On base percentage
In baseball statistics, on-base percentage is a measure of how often a batter reaches base for any reason other than a fielding error, fielder's choice, dropped/uncaught third strike, fielder's obstruction, or catcher's interference In baseball statistics, on-base percentage (OBP) (sometimes...

SLG OPS
On-base plus slugging
On-base plus slugging is a sabermetric baseball statistic calculated as the sum of a player's on-base percentage and slugging percentage. The ability of a player to both get on base and to hit for power, two important hitting skills, are represented. An OPS of .900 or higher in Major League...

1,306 4,581 1,279 214 14 121 511 674 28 405 515 .279 .335 .411 .746


Broadcasting career

Moreland has worked as a color analyst for the radio broadcasts of Texas Longhorn
Texas Longhorn Athletics
Texas Longhorns athletics programs include the extramural and intramural sports teams of The University of Texas at Austin. These teams are referred to as the Texas Longhorns , taking their name from the Longhorn cattle that were an important part of the development of Texas, and are now the...

 football and baseball, as he is a former player for both teams. He has also worked as an occasional fill-in analyst for the Cubs telecasts on WGN-TV
WGN-TV
WGN-TV, virtual channel 9 , is the CW-affiliated television station in Chicago, Illinois built, signed on, and owned by the Tribune Company. WGN-TV's studios and offices are located at 2501 W...

, WCIU-TV
WCIU-TV
WCIU-TV is an independent television station located in Chicago, Illinois. It operates on UHF digital channel 27 and is Chicago's oldest UHF station, signing on the air in 1964. WCIU-TV is the flagship station of Weigel Broadcasting, a locally-based broadcaster which has owned the station since...

, and Comcast SportsNet Chicago when regular analyst Bob Brenly
Bob Brenly
Robert Earl Brenly is an American former professional baseball player, coach and manager in Major League Baseball. He played the majority of his career as a catcher with the San Francisco Giants and played half a season for the Toronto Blue Jays...

 wasn't available.

On February 16, 2011, it was announced that Moreland would be the Cubs' full-time radio color analyst on WGN-AM
WGN (AM)
WGN is a radio station in Chicago, Illinois, USA. It is the only radio station owned by the Tribune Company, which also owns the flagship television station WGN-TV, the Chicago Tribune newspaper and Chicago magazine locally. WGN's transmitter is located in Elk Grove Village, Illinois...

 and the Cubs Radio Network
Chicago Cubs Radio Network
The Chicago Cubs Radio Network comprises 45 stations in eleven states. It is a division of Tribune Broadcasting's Tribune Radio Network.The Cubs' flagship station is WGN, 720 AM. Pat Hughes is the play-by-play announcer, with Keith Moreland serving as color commentator as of the 2011 season...

, replacing the late Ron Santo
Ron Santo
Ronald Edward Santo was an American professional baseball player and long-time radio sports commentator. He played in Major League Baseball from 1960 to 1974, most notably as the third baseman for the Chicago Cubs. A nine-time All-Star, he was a powerful hitter who was also a good defensive...

.

External links

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