KQMR
Encyclopedia
KQMR is a radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...

 licensed
City of license
A city of license or community of license, in American and Canadian broadcasting, is the community that a radio station or television station is officially licensed to serve by that country's broadcast regulator....

 to serve in Globe, Arizona
Globe, Arizona
Globe has an arid climate, characterized by hot summers and moderate to warm winters. Globe's arid climate is somewhat tempered by its elevation, however, leading to slightly cooler temperatures and slightly more precipitation than Phoenix or Yuma....

, USA. The station is owned by Univision Communications, Inc., and licensed to Univision Radio License Corporation. It airs a Spanish language
Spanish language
Spanish , also known as Castilian , is a Romance language in the Ibero-Romance group that evolved from several languages and dialects in central-northern Iberia around the 9th century and gradually spread with the expansion of the Kingdom of Castile into central and southern Iberia during the...

 Latin Pop
Latin pop
Latin pop generally refers to pop music that has what may be perceived a Latin American influence...

 music format.

The station was assigned the KQMR call letters by the Federal Communications Commission
Federal Communications Commission
The Federal Communications Commission is an independent agency of the United States government, created, Congressional statute , and with the majority of its commissioners appointed by the current President. The FCC works towards six goals in the areas of broadband, competition, the spectrum, the...

 on September 16, 2005
2005 in radio
The year 2005 in radio involved some significant events.-Events:*April 29 - KFRC 610 AM in San Francisco, switches formats as a result of ownership change. KFRC becomes KEAR, the "Sound of the New Life", a listener-supported, gospel/religious only station. It had been previously KFRC from...

.

History

100.3 was activated in the mid seventies as KIKO-FM owned by Willard "Willy" Shoecraft owner of KIKO (AM) in Globe. Willy began operating his FM station from a ridge above Globe (the east end used by the local two way users).

100.3 ran in the 30 kW range from a 3,700 foot above avareg terrain site. In the late 80's it was decided that it would be good to reduce height and increase power toward the 100,000 limit usually allowed this class of station. A site on the west side of the ridge, required new roads, and special construction. The site was miles from commercial power so no power lines were available. The site went on with locally generated power.

KQMR was originally KEYX when it began targeting Phoenix in 1988 and went from Adult Alternative
Adult alternative
Adult alternative may refer to:*Adult album alternative, a radio format*Modern adult contemporary, a radio format*Smooth jazz, a radio format...

 to Smooth Jazz
Smooth jazz
Smooth jazz is a genre of music that grew out of jazz fusion and is influenced by R&B, funk, rock, and pop music styles ....

 in 1990 to Active Rock
Active rock
Active rock is a radio format used by many commercial radio stations across the United States and Canada. Active rock plays contemporary rock artists with a mix of songs common in the classic rock radio format.-Format background:...

 KZRX in 1991 to simulcasting KEDJ in 1995.

KZRX was a hard rock
Hard rock
Hard rock is a loosely defined genre of rock music which has its earliest roots in mid-1960s garage rock, blues rock and psychedelic rock...

 format, which was at the height of its success in 1992-1993. The station went head to head with KUPD, with high profile jocks like "Dangerous Dave" Olson who pulled a mammoth 24 share 12+ men on Saturday Nights (the highest ratings at the station) with his over the top on air antics and metal music madness, Madd Maxx Hammer, The G-Ster, Jan Williams, KC Kennedy, Larry Mac, Rob Trygg, Twisted Tim, Tracy Lea and many other veteran KUPD jocks. On-air slogans included "Get Hard", "Arizona's Rockradio Superstation", "Arizona's Hardest", and "Z-Rock" in its first year.

In 2001 Univision (when it was Hispanic Broadcasting Corporation) acquired the station and flipped it to a Spanish-language Adult Contemporary station called "Amor". In October 2005, Univision made adjustments to the "Amor" format making it more Oldies
Oldies
Oldies is a term commonly used to describe a radio format that concentrates on music from a period of about 15 to 55 years before the present day....

-driven, and changed the name to "Recuerdo".

As of September 3, 2010 at 4:30pm KQMR 100.3 signed on as "LA KALLE" a Latin pop station. Recuerdo is still heard on KOMR
KOMR
KOMR , "Recuerdo 100.3 - 106.3 FM") in Sun City, Arizona, is a Spanish Adult Hits music formatted radio station serving the Phoenix area. The Univision station, along with satellite sisters KQMR in Globe and KKMR in Arizona City, is known on-air as "Recuerdo 100.3 - 106.3 FM".-History:The 106.3...

106.3 FM.

External links

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