Jumex
Encyclopedia
Jumex is a brand of juice
Juice
Juice is the liquid that is naturally contained in fruit or vegetable tissue.Juice is prepared by mechanically squeezing or macerating fruit or vegetable flesh without the application of heat or solvents. For example, orange juice is the liquid extract of the fruit of the orange tree...

 and nectar
Nectar (drink)
Nectars are a type of non-carbonated soft drink made with fruit juice.In some countries, the beverage industry distinguishes nectars from drinks labeled as "juice"...

 in Mexico
Mexico
The United Mexican States , commonly known as Mexico , is a federal constitutional republic in North America. It is bordered on the north by the United States; on the south and west by the Pacific Ocean; on the southeast by Guatemala, Belize, and the Caribbean Sea; and on the east by the Gulf of...

. The Jumex brand is also popular among Hispanic consumers in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

. Currently, the Jumex Group (which manufactures Jumex) offers lines of fresh and preserved fruit juice
Juice
Juice is the liquid that is naturally contained in fruit or vegetable tissue.Juice is prepared by mechanically squeezing or macerating fruit or vegetable flesh without the application of heat or solvents. For example, orange juice is the liquid extract of the fruit of the orange tree...

s, nectar, children's drinks, milk
Milk
Milk is a white liquid produced by the mammary glands of mammals. It is the primary source of nutrition for young mammals before they are able to digest other types of food. Early-lactation milk contains colostrum, which carries the mother's antibodies to the baby and can reduce the risk of many...

, smoothies, energy drink
Energy drink
Energy drinks are beverages whose producers advertise that they "boost energy." These advertisements usually do not emphasize energy derived from the sugar and caffeine they contain but rather increased energy release due to a variety of stimulants and vitamins....

s, and sports drink
Sports drink
A sports drink beverage is designed to help athletes rehydrate when fluids are depleted after training or competition. Electrolyte replacement promotes proper rehydration, which is important in delaying the onset of fatigue during exercise...

s in Mexico.

History

The origins of Jumex lie with Fruit and Juice Packing, Inc. (Empacadora de Frutas y Jugos, S.A.) and its Frugo brand, which were founded on April 27, 1961. The first flavors were apricot
Apricot
The apricot, Prunus armeniaca, is a species of Prunus, classified with the plum in the subgenus Prunus. The native range is somewhat uncertain due to its extensive prehistoric cultivation.- Description :...

, apple
Apple
The apple is the pomaceous fruit of the apple tree, species Malus domestica in the rose family . It is one of the most widely cultivated tree fruits, and the most widely known of the many members of genus Malus that are used by humans. Apple grow on small, deciduous trees that blossom in the spring...

, guava
Guava
Guavas are plants in the myrtle family genus Psidium , which contains about 100 species of tropical shrubs and small trees. They are native to Mexico, Central America, and northern South America...

, mango
Mango
The mango is a fleshy stone fruit belonging to the genus Mangifera, consisting of numerous tropical fruiting trees in the flowering plant family Anacardiaceae. The mango is native to India from where it spread all over the world. It is also the most cultivated fruit of the tropical world. While...

, pear
Pear
The pear is any of several tree species of genus Pyrus and also the name of the pomaceous fruit of these trees. Several species of pear are valued by humans for their edible fruit, but the fruit of other species is small, hard, and astringent....

, plum
Plum
A plum or gage is a stone fruit tree in the genus Prunus, subgenus Prunus. The subgenus is distinguished from other subgenera in the shoots having a terminal bud and solitary side buds , the flowers in groups of one to five together on short stems, and the fruit having a groove running down one...

 and tamarind
Tamarind
Tamarind is a tree in the family Fabaceae. The genus Tamarindus is monotypic .-Origin:...

, today several additional flavors and blends are offered under its brands. The actual Jumex brand and its "little blue can" was introduced in 1964. The current company associated with Jumex and other popular beverage brands is the Jumex Group, which consists of Frugosa, Botemex, Jugomex, Alijumex, Vilore Services Corp., Vilore Services, and Vilore Foods, Inc. (U.S.) http://www.jumex.com.mx/BacercaJumex/fsAcerca.html Jumex is associated with the Mexican
Mexico
The United Mexican States , commonly known as Mexico , is a federal constitutional republic in North America. It is bordered on the north by the United States; on the south and west by the Pacific Ocean; on the southeast by Guatemala, Belize, and the Caribbean Sea; and on the east by the Gulf of...

 foods company La Costeña
La Costeña (food company)
Conservas La Costeña, usually called La Costeña, is a Mexican brand dedicated to the canned products market. It was founded in 1923 by Vicente López Recines. The company has become an important brand inside and outside Mexico. Nowadays, La Costeña sells its products in almost all the Mexican...

.
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