John Drury (social psychologist)
Encyclopedia
Dr John Drury is a senior lecturer of Social Psychology
Social psychology
Social psychology is the scientific study of how people's thoughts, feelings, and behaviors are influenced by the actual, imagined, or implied presence of others. By this definition, scientific refers to the empirical method of investigation. The terms thoughts, feelings, and behaviors include all...

 at the University of Sussex
University of Sussex
The University of Sussex is an English public research university situated next to the East Sussex village of Falmer, within the city of Brighton and Hove. The University received its Royal Charter in August 1961....

. His core research is in the area of crowd psychology. Along with his colleagues Professor Steve Reicher
Steve Reicher
Stephen D Reicher is Professor of Social Psychology and former Head of the School of Psychology at the University of St Andrews....

 (University of St Andrews
University of St Andrews
The University of St Andrews, informally referred to as "St Andrews", is the oldest university in Scotland and the third oldest in the English-speaking world after Oxford and Cambridge. The university is situated in the town of St Andrews, Fife, on the east coast of Scotland. It was founded between...

) and Dr Clifford Stott (University of Liverpool
University of Liverpool
The University of Liverpool is a teaching and research university in the city of Liverpool, England. It is a member of the Russell Group of large research-intensive universities and the N8 Group for research collaboration. Founded in 1881 , it is also one of the six original "red brick" civic...

), he developed the Elaborated Social Identity Model (ESIM) of crowd behaviour.

Early career

Drury completed his undergraduate degree in social psychology at the University of Sussex (1992). He went on to complete his MSc (1993) and PhD (1996) in Psychology at the University of Exeter
University of Exeter
The University of Exeter is a public university in South West England. It belongs to the 1994 Group, an association of 19 of the United Kingdom's smaller research-intensive universities....

, under the supervision of Professor Steve Reicher. On completing his PhD, Drury worked as a Research Psychologist at the Trust for the Study of Adolescence (later known as Young People in Focus) from 1996 to 1998, providing research-based evidence about communication between young people and adults. He joined the faculty at the University of Sussex in 1998, where he continued his research in crowd behaviour.

Research in crowd behaviour

The core of Drury’s research is on the processes of crowd conflict and psychological change in relation to direct action events. This research stems from, and contributed to the development of, the social identity
Social identity
A social identity is the portion of an individual's self-concept derived from perceived membership in a relevant social group. As originally formulated by Henri Tajfel and John Turner in the 1970s and 80s, social identity theory introduced the concept of a social identity as a way in which to...

 tradition. His work includes research on the processes of crowd conflict and change in relation to anti-poll tax protests, anti-roads direct actions, anti-capitalist events, and football crowds. Along with his colleagues Professor Steve Reicher and Dr Clifford Stott, Drury identified causes of conflict within crowd events, and how these conflicts can escalate into riots. This research expanded on the social identity theory and Reicher’s Social Identity Model, and led to the Elaborated Social Identity Model (ESIM). The ESIM challenges the traditional notion of the crowd as being inherently violent and irrational, and suggests that people in a crowd act in relation to their shared social identity.

More recently, Drury’s research has examined how participants may feel empowered through crowd experiences, and how such positive emotions might affect other areas of their lives. A large-scale interview study led by Drury found that the act of protesting itself can be good for you, due to the to feelings of encouragement and confidence emerging from experiences of collective action. The main factors contributing to the sense of empowerment included the realization of the collective identity and shared expectations of mutual support.

From crowd events to mass emergency behaviour

Drury also has research interests in the psychology of mass emergency behaviour (MEB). Early models of MEB suggested that in situations of collective threat, the generic reaction from people is one of mass panic. However, in the research literature there are many examples of rational behaviour when escaping threatening and dangerous situations, for example co-operation and helping behaviours. Drury’s research study carried out in the aftermath of the London bombings of 7 July 2005 showed that rather than panicking or acting selfishly, the majority of survivors acted with courtesy and respect towards their fellow survivors, and in many cases also acted as the first responders to an emergency.

Discourses of crowd events

Pathologizing and/or criminalizing crowds (particularly working class crowds, protest crowds and mass emergency crowds) are commonplace, and such constructions impact on policy and practice. In his research, Drury has sought to problematize these dominant accounts of the crowd, and suggest a language for the crowd that recognizes and celebrates its positive role in the social world. To a certain extent, power is sustained through systems of meaning, and so Drury uses critical discourse analysis to understand, expose and subvert dominant discourses, therefore creating the space for ‘liberatory’ discourses.

Key publications

Journal articles
  • Barr, D., & Drury, J. (2009). Activist identity as a motivational resource: Dynamics of (dis)empowerment at the G8 direct actions, Gleneagles, 2005. Social Movement Studies, 8, 243-260.

  • Drury, J. (2009). Managing crowds in emergencies: Psychology for business continuity. Business Continuity Journal, 3, 14-24.

  • Drury, J. (2002). "When the mobs are looking for witches to burn, nobody's safe": Talking about the reactionary crowd. Discourse & Society, 13, 41-73.

  • Drury, J., Cocking, C., Beale, J., Hanson, C., & Rapley, F. (2005). The phenomenology of empowerment in collective action. British Journal of Social Psychology, 44, 309-328.

  • Drury, J., Cocking, C., & Reicher, S. (2009). Everyone for themselves? A comparative study of crowd solidarity among emergency survivors. British Journal of Social Psychology, 48, 487-506.

  • Drury, J., Cocking, C., & Reicher, S. (2009). The nature of collective resilience: Survivor reactions to the 2005 London bombings. International Journal of Mass Emergencies and Disasters, 27, 66-95.

  • Drury, J., Cocking, C., Reicher, S., Burton, A., Schofield, D., Hardwick, A., Graham, D., & Langston, P. (2009). Cooperation versus competition in a mass emergency evacuation: A new laboratory simulation and a new theoretical model. Behavior Research Methods, 41, 957-970.

  • Drury. J., & Reicher, S. (2010). Crowd control. Scientific American Mind, November/December 2010, 58-65.

  • Drury, J., & Reicher, S. (2009). Collective psychological empowerment as a model of social change: Researching crowds and power. Journal of Social Issues, 65, 707-725.

  • Drury, J., & Reicher, S. (2005). Explaining enduring empowerment: A comparative study of collective action and psychological outcomes. European Journal of Social Psychology, 35, 35-58.

  • Drury, J., & Reicher, S. (2000). Collective action and psychological change: The emergence of new social identities. British Journal of Social Psychology, 39, 579-604.

  • Drury, J., Reicher, S., & Stott, C. (2003). Transforming the boundaries of collective identity: From the "local" anti-road campaign to "global" resistance? Social Movement Studies, 2, 191-212.

  • Novelli, D., Drury, J., & Reicher, S. (2010). Come together: Two studies concerning the impact of group relations on ‘personal space’. British Journal of Social Psychology, 49, 223–236 DOI:10.1348/014466609X449377

  • Smith, A., James, C., Jones, R., Langston, P., Lester, E., & Drury, J. (2009). Modelling contra-flow in crowd dynamics DEM simulation. Safety Science, 47, 395-404.

  • Williams, R., & Drury, J. (2009). Psychosocial resilience and its influence on managing mass emergencies and disasters. Psychiatry, 8, 293-296. doi:10.1016/j.mppsy.2009.04.019

External links

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