Jim Honochick
Encyclopedia
George James John Honochick (born August 19, 1917 in Oneida, Pennsylvania
Oneida, Pennsylvania
Oneida is a census-designated place in Schuylkill County, Pennsylvania, United States. The population was 219 at the 2000 census.-Geography:Oneida is located at ....

 - March 10, 1994 in Allentown, Pennsylvania
Allentown, Pennsylvania
Allentown is a city located in Lehigh County, Pennsylvania, in the United States. It is Pennsylvania's third most populous city, after Philadelphia and Pittsburgh, and the 215th largest city in the United States. As of the 2010 census, the city had a total population of 118,032 and is currently...

) was an American League
American League
The American League of Professional Baseball Clubs, or simply the American League , is one of two leagues that make up Major League Baseball in the United States and Canada. It developed from the Western League, a minor league based in the Great Lakes states, which eventually aspired to major...

 umpire
Umpire (baseball)
In baseball, the umpire is the person charged with officiating the game, including beginning and ending the game, enforcing the rules of the game and the grounds, making judgment calls on plays, and handling the disciplinary actions. The term is often shortened to the colloquial form ump...

. His career started in 1949 and ended in 1971. During his career, he officiated six World Series
World Series
The World Series is the annual championship series of Major League Baseball, played between the American League and National League champions since 1903. The winner of the World Series championship is determined through a best-of-seven playoff and awarded the Commissioner's Trophy...

 and four All-Star games. He also called balls and strikes for three no-hitter
No-hitter
A no-hitter is a baseball game in which one team has no hits. In Major League Baseball, the team must be without hits during the entire game, and the game must be at least nine innings. A pitcher who prevents the opposing team from achieving a hit is said to have "thrown a no-hitter"...

s (the first of Virgil Trucks
Virgil Trucks
Virgil Oliver Trucks is a former starting pitcher in Major League Baseball. From 1941 through 1958, Trucks played for the Detroit Tigers , St. Louis Browns , Chicago White Sox , Kansas City Athletics and New York Yankees . He batted and threw right-handed...

' two in 1952, Jack Kralick
Jack Kralick
John Francis Kralick , is a former professional baseball player who pitched in the Major Leagues from 1959 to 1967. He participated in 235 games in the course of an eight-year career that included stints with the Washington Senators/Minnesota Twins and Cleveland Indians...

 in 1962, and Sonny Siebert
Sonny Siebert
Wilfred Charles Siebert is a former Major League Baseball pitcher from 1964 to 1975. He finished with a record of 140-114 and a 3.21 ERA. He threw a no-hitter on June 10, 1966 against the Washington Senators. He was originally drafted simultaneously by the Cleveland Indians and the St...

 in 1966). He was the crew chief who declared that the Washington Senators
Texas Rangers (baseball)
The Texas Rangers are a professional baseball team in the Dallas-Fort Worth Metroplex, based in Arlington, Texas. The Rangers are a member of the Western Division of Major League Baseball's American League, and are the reigning A.L. Western Division and A.L. Champions. Since , the Rangers have...

 forfeit
Forfeit (baseball)
In rare cases, baseball games are forfeited, usually in the event when a team is no longer able to play. In the event of forfeiture, the score is recorded as "9 to 0", as per rule 2.00 of the Major League Baseball Rules Book...

 its last game in because a mob
Crowd
A crowd is a large and definable group of people, while "the crowd" is referred to as the so-called lower orders of people in general...

, furious that the franchise
Professional sports league organization
Professional sports leagues are organized in numerous ways. The two most significant types are a European model, characterised by a tiered structure using promotion and relegation to determine participation in a hierarchy of leagues or divisions and a North American model characterized by its use...

 was going to relocate
Relocation of professional sports teams
Relocation of professional sports teams is a practice which involves a sporting franchise moving from one metropolitan area to another, although occasionally moves between municipalities in the same conurbation are also included...

 to the Dallas-Fort Worth Metroplex the next season, stormed the playing field with the team only one out
Out (baseball)
In baseball, an out occurs when the defensive, or fielding, team effects any of a number of different events, and the umpire rules a batter or baserunner out. When a player is called out, he is said to be retired...

 away from victory.

During the mid-1970s, Honochick was one of the many professional sports
Professional sports
Professional sports, as opposed to amateur sports, are sports in which athletes receive payment for their performance. Professional athleticism has come to the fore through a combination of developments. Mass media and increased leisure have brought larger audiences, so that sports organizations...

-related celebrities
Celebrity
A celebrity, also referred to as a celeb in popular culture, is a person who has a prominent profile and commands a great degree of public fascination and influence in day-to-day media...

 who became spokespeople
Spokesman
A spokesperson or spokesman or spokeswoman is someone engaged or elected to speak on behalf of others.In the present media-sensitive world, many organizations are increasingly likely to employ professionals who have received formal training in journalism, communications, public relations and...

 for Miller Lite
Miller Lite
Miller Lite is a 4.2% abv pale lager brand sold by MillerCoors of Chicago, Illinois, United States. Sibling beers include Miller Genuine Draft and Miller High Life.-History:...

 beer
Beer
Beer is the world's most widely consumed andprobably oldest alcoholic beverage; it is the third most popular drink overall, after water and tea. It is produced by the brewing and fermentation of sugars, mainly derived from malted cereal grains, most commonly malted barley and malted wheat...

. His first commercial
Television advertisement
A television advertisement or television commercial, often just commercial, advert, ad, or ad-film – is a span of television programming produced and paid for by an organization that conveys a message, typically one intended to market a product...

 played up the cliché
Cliché
A cliché or cliche is an expression, idea, or element of an artistic work which has been overused to the point of losing its original meaning or effect, especially when at some earlier time it was considered meaningful or novel. In phraseology, the term has taken on a more technical meaning,...

d notion, usually belted out by heckler
Heckler
A heckler is a person who harass and try to disconcert others with questions, challenges, or gibes.Hecklers are often known to shout disparaging comments at a performance or event, or interrupts set-piece speeches, for example at a political meeting, with intent to disturb its performers or...

s, that umpires should get glasses
Glasses
Glasses, also known as eyeglasses , spectacles or simply specs , are frames bearing lenses worn in front of the eyes. They are normally used for vision correction or eye protection. Safety glasses are a kind of eye protection against flying debris or against visible and near visible light or...

 because of questionable calls made on the field. In it, he helped to promote the product without realizing who the other pitchman in the ad was. After putting on spectacles, he immediately noticed who it was, exclaiming, "Hey! You're Boog Powell
Boog Powell
John Wesley Powell is a former major league first baseman who played for the Baltimore Orioles , Cleveland Indians and Los Angeles Dodgers...

!" This theme continued to be used in subsequent Miller Lite spots.

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