Henry Jones IXL
Encyclopedia
Henry Jones IXL is a company primarily known as a manufacturer of jams, conserves and sauce
s in Australia
.
in Hobart
in 1891 as H. Jones & Company. The company derived from Jones' employment with George Peacock's jam factory from 1874. In 1895 the company purchased a building in Melbourne and commenced manufacture of jams and spreads. The Building became known as The Jam Factory
. IXL formed as a limited liability company in 1903. The IXL brand – 'I excel in everything I do' was Henry Jones’s personal motto.
Throughout most of the twentieth century Henry Jones IXL thrived as a food processing company with IXL a leading brand. In 2004 the Henry Jones IXL business was the leading manufacturer of fruit spreads in Australia, with 30.2 per cent of the market, ahead of Cadbury Schweppes
's Monbulk and Cottee's labels.
In 1974 Elder Smith Goldsbrough Mort & Co Ltd merged with Henry Jones IXL to form Elders IXL under the managing directorship of prominent businessman, John Dorman Elliott. It was subsequently sold in 1989 to The J.M. Smucker Co.
based in the USA. In 2004 Australian food company SPC Ardmona
Ltd, based in Shepparton
, bought the Henry Jones IXL business for $51 million.
The primary processing plant of the Henry Jones Foods business was located in Kyabram
, in Victoria's Goulburn Valley and is close to SPC Ardmona's manufacturing sites at Shepparton and Mooroopna
.
Products produced and marketed under the IXL brand by SPC Ardmona include fruit bars, fruit snacks, and a wide range of fruit spreads, including gourmet, low sugar, and tumbler ranges.
On 25 February 2005, IXL, as part of SPC Ardmona, was bought by Coca-Cola Amatil
.
n brand name, associated with jams and other fruit based products. A familiar feature of many Australian kitchens are the glass tumblers in which IXL brand jams are often sold.
IXL was the flagship brand of Henry Michael Jones IXL, which was founded in Hobart, Tasmania
in 1891 (as H. Jones & Co.), and expanded to the mainland shortly thereafter, purchasing a building in Melbourne in 1895.
The name IXL is said to derive from the founders personal motto (variously quoted as 'I excel in everything I do' or 'I will excel in everything I do') however a manufacturer of stoves and other household appliances and fixtures based in Geelong, near Melbourne had been using the brandname IXL for some 30 years before H. Jones & Co. was established.
Sauce
In cooking, a sauce is liquid, creaming or semi-solid food served on or used in preparing other foods. Sauces are not normally consumed by themselves; they add flavor, moisture, and visual appeal to another dish. Sauce is a French word taken from the Latin salsus, meaning salted...
s in Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...
.
History
The company was first established by Henry JonesHenry Jones (entrepreneur)
Sir Henry Jones was an Australian businessman who was important in the development of industry and trade in Tasmania....
in Hobart
Hobart
Hobart is the state capital and most populous city of the Australian island state of Tasmania. Founded in 1804 as a penal colony,Hobart is Australia's second oldest capital city after Sydney. In 2009, the city had a greater area population of approximately 212,019. A resident of Hobart is known as...
in 1891 as H. Jones & Company. The company derived from Jones' employment with George Peacock's jam factory from 1874. In 1895 the company purchased a building in Melbourne and commenced manufacture of jams and spreads. The Building became known as The Jam Factory
The Jam Factory
right|thumb|250px|Jam Factory, Chapel StreetThe Jam Factory is a shopping and entertainment centre, located in cosmopolitan Chapel Street, South Yarra, a suburb of Melbourne, Australia. The centre contains a Village Cinema complex, Intencity arcade, fashion stores and numerous cafés and...
. IXL formed as a limited liability company in 1903. The IXL brand – 'I excel in everything I do' was Henry Jones’s personal motto.
Throughout most of the twentieth century Henry Jones IXL thrived as a food processing company with IXL a leading brand. In 2004 the Henry Jones IXL business was the leading manufacturer of fruit spreads in Australia, with 30.2 per cent of the market, ahead of Cadbury Schweppes
Cadbury Schweppes
Cadbury is a confectionery company owned by Kraft Foods and is the industry's second-largest globally after Mars, Incorporated. Headquartered in Uxbridge, London, United Kingdom, the company operates in more than 50 countries worldwide....
's Monbulk and Cottee's labels.
In 1974 Elder Smith Goldsbrough Mort & Co Ltd merged with Henry Jones IXL to form Elders IXL under the managing directorship of prominent businessman, John Dorman Elliott. It was subsequently sold in 1989 to The J.M. Smucker Co.
The J.M. Smucker Co.
The J. M. Smucker Company is a manufacturer of fruit spreads, ice cream toppings, beverages, shortening, natural peanut butter and other products in North America. Smucker's headquarters are located in Orrville, Ohio.- History :...
based in the USA. In 2004 Australian food company SPC Ardmona
SPC Ardmona
SPC Ardmona is an Australian-based company that specialises in large fruit packing and owns and operates a canning factory in Shepparton, Victoria. It has many workers and is one of the main sources of income for that area. It was formed in 2002 by the merger of the former Shepparton Preserving...
Ltd, based in Shepparton
Shepparton, Victoria
Shepparton is a city located on the floodplain of the Goulburn River in the north east of Victoria, Australia approximately north-east of Melbourne. It is the fifth largest city in Victoria, Australia. The estimated population of Shepparton's statistical area is 48,926.It began as a sheep station...
, bought the Henry Jones IXL business for $51 million.
The primary processing plant of the Henry Jones Foods business was located in Kyabram
Kyabram, Victoria
Kyabram is located in the centre of a rich irrigation district in the Goulburn River Valley, 200 kilometres north of Melbourne, Victoria, Australia. Kyabram, the second largest town in the Shire of Campaspe. is situated between the towns of Echuca and Shepparton and is close to the Murray River...
, in Victoria's Goulburn Valley and is close to SPC Ardmona's manufacturing sites at Shepparton and Mooroopna
Mooroopna, Victoria
Mooroopna is a rural town located north of Melbourne, Victoria, Australia. It is on the banks of the Goulburn River opposite the larger town of Shepparton. The Midland Highway crosses the river between the two towns...
.
Products produced and marketed under the IXL brand by SPC Ardmona include fruit bars, fruit snacks, and a wide range of fruit spreads, including gourmet, low sugar, and tumbler ranges.
On 25 February 2005, IXL, as part of SPC Ardmona, was bought by Coca-Cola Amatil
Coca-Cola Amatil
Coca-Cola Amatil is an Australian company that bottles and distributes The Coca-Cola Company soft drinks and other beverages in several countries...
.
Brands
IXL is an iconic AustraliaAustralia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...
n brand name, associated with jams and other fruit based products. A familiar feature of many Australian kitchens are the glass tumblers in which IXL brand jams are often sold.
IXL was the flagship brand of Henry Michael Jones IXL, which was founded in Hobart, Tasmania
Tasmania
Tasmania is an Australian island and state. It is south of the continent, separated by Bass Strait. The state includes the island of Tasmania—the 26th largest island in the world—and the surrounding islands. The state has a population of 507,626 , of whom almost half reside in the greater Hobart...
in 1891 (as H. Jones & Co.), and expanded to the mainland shortly thereafter, purchasing a building in Melbourne in 1895.
The name IXL is said to derive from the founders personal motto (variously quoted as 'I excel in everything I do' or 'I will excel in everything I do') however a manufacturer of stoves and other household appliances and fixtures based in Geelong, near Melbourne had been using the brandname IXL for some 30 years before H. Jones & Co. was established.
Timeline
- In 1891, Henry Jones established the company, "H. Jones & Company".
- In 1974, Henry Jones IXL merged with EldersElders LimitedElders Limited is an Australian based agribusiness company.It was founded in 1839 in South Australia by Alexander Lang Elder as a new arm of his family's Scottish based merchant and shipping business. Its core business was a trading company and commission agent for wool and other agricultural...
to form Elders IXL. - In 1989, Henry Jones IXL was sold to The J.M. Smucker Co.The J.M. Smucker Co.The J. M. Smucker Company is a manufacturer of fruit spreads, ice cream toppings, beverages, shortening, natural peanut butter and other products in North America. Smucker's headquarters are located in Orrville, Ohio.- History :...
based in the USA. - In 2004, Australian food company SPC Ardmona Ltd, bought the Henry Jones IXL business for $51 million.
- In 2005, Coca-Cola Amatil bought SPC Ardmona (IXL parent company).