Guiseppe Pinot-Gallizio
Encyclopedia
Giuseppe Pinot-Gallizio (1902 – 1964) was an Italian painter, the formulator of Industrial Painting
Industrial Painting
Industrial Painting is defined by the "Manifesto of Industrial Painting: For a unitary applied art", a text by Giuseppe Pinot-Gallizio which was originally published in Notizie Arti Figurative No. 9 . A French translation was soon published in Internationale Situationniste no.3...

, and a founding member of the Situationist International. He was also a scholar of popular culture, archaeology, nomadism, and botany.

Life

Pinot-Gallizio was born in Alba
Alba, Italy
Alba is a town and comune of Piedmont, Italy, in the province of Cuneo. It is considered the capital of the hilly area of Langhe, and is famous for its white truffle, peach and wine production...

, Piedmont
Piedmont
Piedmont is one of the 20 regions of Italy. It has an area of 25,402 square kilometres and a population of about 4.4 million. The capital of Piedmont is Turin. The main local language is Piedmontese. Occitan is also spoken by a minority in the Occitan Valleys situated in the Provinces of...

, where he became an independent Left councilman and a chemist. In 1955, he met Asger Jorn
Asger Jorn
Asger Oluf Jorn was a Danish painter, sculptor, ceramic artist, and author. He was a founding member of the avant-garde movement COBRA and the Situationist International...

, with whom he co-founded the Experimental Laboratory of the Imaginist Bauhaus in Alba, which was part of the International Movement for an Imaginist Bauhaus
International Movement for an Imaginist Bauhaus
The International Movement for an Imaginist Bauhaus was a small European avant-garde artistic tendency that arose out of the breakup of COBRA, and was initiated by contact between former COBRA member Asger Jorn and Enrico Baj and Sergio Dangelo of the Nuclear Art Movement.-Timeline:*December 1953:...

, in opposition to the return to productivism
Productivism
Productivism is the belief that measurable economic productivity and growth is the purpose of human organization , and that "more production is necessarily good".-Arguments for productivism:...

 by others in the Bauhaus
Bauhaus
', commonly known simply as Bauhaus, was a school in Germany that combined crafts and the fine arts, and was famous for the approach to design that it publicized and taught. It operated from 1919 to 1933. At that time the German term stood for "School of Building".The Bauhaus school was founded by...

 school, in particular Max Bill
Max Bill
Max Bill was a Swiss architect, artist, painter, typeface designer, industrial designer and graphic designer.Bill was born in Winterthur...

. It was held in Pinot-Gallizio's studio, a monastery from the seventeenth century, and was attended by such artists as Enrico Baj who experimented with nuclear painting techniques, Walter Olmo, who experimented with musical interventions, Ettore Sottsass, Elena Verrone, and Piero Simondo.

Pinot-Gallizio drew from his background as a chemist in developing new painting techniques. In 1956 he, along with Jorn, organized the First World Congress of Free Artists, at which a representative from the Lettrist International
Lettrist International
The Letterist International was a Paris-based collective of radical artists and theorists between 1952 and 1957. It was created by Guy Debord as a schism from Isidore Isou's Letterist group...

 spoke, foreshadowing the foundation of the Situationist International in 1957 by members of both groups, including Pinot-Gallizio. At this conference the Italian artists withdrew from the Laboratory, and after the formation of the SI only Pinot-Gallizio and his son, Giors Melanotte, remained. He helped to make the SI known in the art world with an exhibition in Paris in 1959.

He left the SI in 1960 as it became focused on political, rather than artistic, action. He died in Alba in 1964, and the laboratory continued its work until his death.

Works

Many of Pinot-Gallizio's works were industrial paintings. Rather than a small image to be interpreted, these huge canvases were intended to cover a large area. The first of these was the cavern of anti-matter, prepared in 1957 after the formation of the SI. It was composed of 145 meter canvases which were painted by hand or with the aid of spray guns and machines using resins invented by Pinot-Gallizio himself. It was displayed at the Galerie René Drouin in 1959, draped around the gallery and sold by the meter.
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