Golden Gate Theater
Encyclopedia
Golden Gate Theater is a Spanish Baroque Revival Churrigueresque
Churrigueresque
Churrigueresque refers to a Spanish Baroque style of elaborate sculptural architectural ornament which emerged as a manner of stucco decoration in Spain in the late 17th century and was used up to about 1750, marked by extreme, expressive and florid decorative detailing, normally found above the...

-style movie palace built in 1927 on Whittier Boulevard in East Los Angeles
East Los Angeles, California
East Los Angeles is an unincorporated area and census-designated place in Los Angeles County, California, United States...

, California
California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...

. In 1982, it was listed on the National Register of Historic Places
National Register of Historic Places
The National Register of Historic Places is the United States government's official list of districts, sites, buildings, structures, and objects deemed worthy of preservation...

. The theater closed in 1986; the retail building built around it was damaged in the 1987 Whittier Narrows earthquake and demolished in 1992. The remaining theater building has been left vacant for more than 20 years as preservationists have fought with owners and developers over the future of the building.

Theater building

The theater seated nearly 1,500 people and was located at one of the major intersections on the east side of Los Angeles, at the corner of Whittier
California State Route 72
State Route 72 is a state highway in the U.S. state of California. The route runs from Puente Street in Brea to Atlantic Boulevard in East Los Angeles. It forms part of El Camino Real.-Route description:...

 and Atlantic Boulevards. The theater was built by Peter Snyder, known as the "Father of the East Side," and designed by architects William and Clifford A. Balch, creators of the El Rey Theater
El Rey Theatre
El Rey Theatre is currently a live music venue in the Miracle Mile area of the Mid-Wilshire region in Los Angeles, California. "El Rey" means "The King" in Spanish....

 on Wilshire Boulevard
Wilshire Boulevard
Wilshire Boulevard is one of the principal east-west arterial roads in Los Angeles, California, United States. It was named for Henry Gaylord Wilshire , an Ohio native who made and lost fortunes in real estate, farming, and gold mining. Henry Wilshire initiated what was to become Wilshire...

 and the Pomona Fox Theater
Pomona Fox Theater
The Fox Theater Pomona is a fully restored Art Deco movie palace from Hollywood’s golden age in Pomona, Los Angeles County, California. Today the Fox Theater Pomona is a state-of-the-art venue for concerts, cinema, performances, and parties...

 in Pomona, California
Pomona, California
-2010:The 2010 United States Census reported that Pomona had a population of 149,058, a slight decline from the 2000 census population. The population density was 6,491.2 people per square mile...

. It was designed in the ornate Churrigueresque
Churrigueresque
Churrigueresque refers to a Spanish Baroque style of elaborate sculptural architectural ornament which emerged as a manner of stucco decoration in Spain in the late 17th century and was used up to about 1750, marked by extreme, expressive and florid decorative detailing, normally found above the...

 style, and the entrance replicated the portal of Spain's University of Salamanca
University of Salamanca
The University of Salamanca is a Spanish higher education institution, located in the town of Salamanca, west of Madrid. It was founded in 1134 and given the Royal charter of foundation by King Alfonso IX in 1218. It is the oldest founded university in Spain and the third oldest European...

. When plans for the theater were announced in 1927, the Los Angeles Times
Los Angeles Times
The Los Angeles Times is a daily newspaper published in Los Angeles, California, since 1881. It was the second-largest metropolitan newspaper in circulation in the United States in 2008 and the fourth most widely distributed newspaper in the country....

reported:
"This week will mark the beginning of building operations on the theater project on Whittier Boulevard in Golden Gate Square. The theater proper will seat about 1500 persons, it is declared and will contain thirteen stores. There will also be several apartment units. It is planned as a legitimate playhouse, but will be equipped for motion pictures as well."


The theater was originally located in the courtyard of the L-shaped Vega Building, a retail structure that wrapped around the theater. The Vega Building was known for its four-story octagon tower.

Los Angeles County records describing the basis for the landmark designation describe the complex as one with "a sense of time and place. The majority of its structural features, including its conformation, detailing and decorative elements, have been unaltered. As a result, the building has clearly retained a sense of architectural integrity and original design."

Closure and earthquake damage

The theater stopped showing movies in 1986, and in 1987 the Vega Building was damaged in the Whittier Narrows earthquake. From 1986-1988 a non-denominational Christian church named Praise Chapel Christian Fellowship occupied the building and held regular services with over 1,000 people. In 1987 the pastors, Mike and Donna Neville were forced to move their church because, according to the owner, the building was condemned following the Whittier earthquake. The Vega Building was demolished in 1992 after officials determined it to be a hazard. The remaining theater building was left sitting vacant in the middle of an otherwise empty lot. One writer notes that the remaining shell "only hints at what this theater was like in its heyday."

Preservation battles

The property has been vacant and the subject of attempted demolitions for many years. When the Whittier earthquake damaged the Vega Building, demolition efforts accelerated. County inspectors declared the building unsafe for occupancy, and businesses operating in the building, including a jewelry store, a shoe repair shop, and a bowling alley, were evicted.

In 1988, demolition commenced before officials led by then County Supervisor Ed Edelman
Edmund D. Edelman
Edmund D. Edelman was a member of the Los Angeles City Council from 1965 to 1974 and of the Los Angeles County Board of Supervisors from 1975 to 1994...

 halted the work with a stop-work order. Demolition crews had already begun to dismantle the walls when Edelman, then Los Angeles City Councilwoman Gloria Molina
Gloria Molina
Jesus Gloria Molina is an American politician, a member of the Los Angeles County Board of Supervisors, and the current chairwoman of the Los Angeles County Metropolitan Transportation Authority.-Background and career:...

, sheriff's deputies and more than 50 concerned community members showed up at the site to ensure the demolition work was halted. Edelman blamed a "foul-up" in the Public Works Department
Los Angeles County Department of Public Works
The Los Angeles County Department of Public Works is responsible for the construction and operation of Los Angeles County's roads, building safety, sewerage, and flood control...

 for issuing the demolition permit and assured the gathered crowd that heads were going to roll and that he would "try and stop this damn demolition before it happens."

In 1992, the Vega Building was razed, and in 1994, the family that had owned the property for 20 years sought to have the building removed from the National Register of Historic Places to clear the way for potential demolition of the theater. The Mothers of East Los Angeles and the Los Angeles Conservancy
Los Angeles Conservancy
The Los Angeles Conservancy is an historic preservation organization in Los Angeles, California. It works to document, rescue and revitalize historic buildings, places and neighborhoods in the city. The Conservancy is the largest membership based historic preservation organization in the country...

 fought the demolition plans. The Conservancy noted that the theatre was one of fewer than two dozen buildings in Los Angeles in the Spanish Churrigueresque style. In August 1994, the Los Angeles County Board of Supervisors, on a motion by Supervisor Gloria Molina
Gloria Molina
Jesus Gloria Molina is an American politician, a member of the Los Angeles County Board of Supervisors, and the current chairwoman of the Los Angeles County Metropolitan Transportation Authority.-Background and career:...

, designated the theatre as a "historical resource." The State Historical Resources Commission also rejected the owner's request to remove the theatre from the National Register of Historic Places.

In 2003, the property was acquired by M&A Gabaee, an affiliate of the Charles Co. Rumors spread that the new owner planned to convert the property into a Walgreens
Walgreens
Walgreen Co. , doing business as Walgreens , is the largest drugstore chain in the United States of America. As of August 31st, the company operates 8,210 locations across all 50 states, the District of Columbia and Puerto Rico. Founded in Chicago, Illinois in 1901, and has since expanded...

 Drug Store. A representative of the owner told the Los Angeles Times: "We're in negotiations so everything is preliminary. We plan to keep the structure. The building is absolutely gorgeous. We want to maintain that but we also want to find what's going to work. We're looking forward to rejuvenating it." Preservationists expressed concerns that the new plans would preserve the outer shell of the building but gut or significantly alter the building's interior. In particular, concerns were raised that the theatre's soaring interior and proscenium
Proscenium
A proscenium theatre is a theatre space whose primary feature is a large frame or arch , which is located at or near the front of the stage...

 arch would be replaced with a dropped ceiling
Dropped ceiling
A dropped ceiling is a secondary ceiling, hung below the main ceiling. They may also be referred to as a drop ceiling, false ceiling, or suspended ceiling, and are a staple of modern construction and architecture. The area above the dropped ceiling is called the plenum space, as it is sometimes...

. The founder of the East Los Angeles Center for the Performing Arts proposed converting the theatre into a performing arts venue: "It's an amazing theater. We were trying to get support to renovate and turn it into a performing arts venue. There's a drugstore on every corner here. I'd love to see the developer team up with us to preserve it."

As of 2008, the proposed conversion of the theatre was still the subject of ongoing preservation efforts by the Los Angeles Conservancy. The Conservancy stated that it sought to preserve historic interior features, including the proscenium
Proscenium
A proscenium theatre is a theatre space whose primary feature is a large frame or arch , which is located at or near the front of the stage...

, lobby, clamshell-shaped concession stand, and mezzanine level, while "encouraging the adaptive reuse of this long-vacant historic property."

On May 25, 2010, the Los Angeles County Board of Supervisors
Los Angeles County Board of Supervisors
The Los Angeles County Board of Supervisors is the five-member nonpartisan governing board of Los Angeles County, California. Members of the board of supervisors are elected by district. They were as of December 2, 2008:*District 1: Gloria Molina...

approved the conversion of the theater into a 24-hour drug store.

External links

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