FedMart
Overview
 
FedMart was a chain of discount department store
Discount store
A discount store is a type of department store, which sells products at prices lower than those asked by traditional retail outlets. Most discount department stores offer a wide assortment of goods; others specialize in such merchandise as jewelry, electronic equipment, or electrical appliances...

s started by Sol Price
Sol Price
Sol Price was the founder of FedMart and Price Club . He is considered a pioneer of the "warehouse store" retail model....

, who later founded Price Club
Price Club
Price Club was the pioneer of the warehouse store. Founded by Sol Price in San Diego, California in 1976, the company charged shoppers a $25 annual membership fee to purchase bulk products at discount prices in a no-frills warehouse setting. Price Club's high sales volume enabled Price to give his...

. His first location in San Diego, California
San Diego, California
San Diego is the eighth-largest city in the United States and second-largest city in California. The city is located on the coast of the Pacific Ocean in Southern California, immediately adjacent to the Mexican border. The birthplace of California, San Diego is known for its mild year-round...

 was in a converted airport hangar. It was originally a discount department store open to government employees, who paid a membership fee of $2 per family. FedMart's first year was highly successful. Over the next 20 years Fedmart grew to include 45 stores in a chain that generated more than $300 million in annual sales.
 
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