Emerging Sounds
Encyclopedia
Emerging Sounds was a music promotions company that supported the Mid-Atlantic Music Scene
Mid-Atlantic Music Scene
The Mid-Atlantic music scene consists of mostly unsigned bands from Delaware, Maryland, New Jersey, Pennsylvania, Virginia, Washington, D.C., North Carolina, South Carolina, and West Virginia...

 in the late 90s to mid 2000s. The company was a music-first believer for unsigned bands. Emerging Sounds organized street team
Street team
A street team is a term used in marketing to describe a group of people who 'hit the streets' promoting an event or a product. 'Street Teams' are a powerful promotional tool that has been adopted industry wide as a standard line item in marketing budgets by entertainment companies, record labels,...

s, merchandising and online promotions for bands. Created in order for the musicians to focus on creating their music and leaving the business of getting the name known and out there to labels and fans.

Emerging Sounds referred bands to the now defunct website and television show Farmclub.com. Farmclub
Farmclub
- Track listing :# Alley Life - "Thats the Way we Roll"# Eminem - "The Real Slim Shady" # DMX - "Party Up" # Nelly - "Country Grammar " # Ja Rule - "Between Me and You" # Powerman 5000 - "Nobody's Real" # Mýa - "Case of the Ex"...

 was a music television show that aired on Monday nights 11pm EST after Monday night's World Wrestling Entertainment
World Wrestling Entertainment
World Wrestling Entertainment, Inc. is an American publicly traded, privately controlled entertainment company dealing primarily in professional wrestling, with major revenue sources also coming from film, music, product licensing, and direct product sales...

 (WWE) RAW
WWE RAW
WWE Raw ) is a sports entertainment television program for WWE that currently airs on the USA Network in the United States...

program. Bands such as SEV, Dog Fashion Disco, and SPiNE were three of the success stories from this venture. All three were featured as unsigned bands from the Mid-Atlantic Music scene and were subsequently signed to major labels
World music market
The music industry or music business sells compositions, recordings and performances of music. Among the many individuals and organizations that operate within the industry are the musicians who compose and perform the music; the companies and professionals who create and sell recorded music The...

.

The president and creator of Emerging Sounds, Andrea Baker, created the company in 1999 after seeing bands she liked struggling with mundane jobs such as selling merchandise and flyer promotion for their own shows. Her idea was to create a company that would do this for bands that were in need of such help. The Emerging Sounds company organized college and high school students, as well as the music faithful to become intern
Intern
Internship is a system of onthejob training for white-collar jobs, similar to an apprenticeship. Interns are usually college or university students, but they can also be high school students or post graduate adults seeking skills for a new career. They may also be as young as middle school or in...

s and branches of the organization to spread the music.

Emerging Sounds teamed up with East Coast
East Coast of the United States
The East Coast of the United States, also known as the Eastern Seaboard, refers to the easternmost coastal states in the United States, which touch the Atlantic Ocean and stretch up to Canada. The term includes the U.S...

 magazine publication, Unsung Hero
Unsung Hero (magazine)
Unsung Hero, also known as Uhero Magazine, was a music magazine publication based out of Gettysburg, Pennsylvania. It was an American magazine devoted to unsigned music and popular culture, centralized in the mid-atlantic region of the United States.The magazine focused on unsigned music artists...

, in the 2000s to support local artists at music venues and the Millennium Music Conference in Harrisburg, Pennsylvania
Harrisburg, Pennsylvania
Harrisburg is the capital of Pennsylvania. As of the 2010 census, the city had a population of 49,528, making it the ninth largest city in Pennsylvania...

. In addition to supporting local music, Emerging Sounds also created food and clothing drives during the holiday seasons to support homeless and underprivileged families.

While short lived, the success of the efforts of Emerging Sounds and their interns can still be seen today on a local and national level.

Staff

  • Andrea Baker - Washington D.C., Maryland
    Maryland
    Maryland is a U.S. state located in the Mid Atlantic region of the United States, bordering Virginia, West Virginia, and the District of Columbia to its south and west; Pennsylvania to its north; and Delaware to its east...

    , Virginia
    Virginia
    The Commonwealth of Virginia , is a U.S. state on the Atlantic Coast of the Southern United States. Virginia is nicknamed the "Old Dominion" and sometimes the "Mother of Presidents" after the eight U.S. presidents born there...

     - President and CEO
  • Ella G., Fairfax, VA - Vice President - Virginia Operations
  • Debbie, Baltimore, MD - Vice President - Maryland Operations
  • Justin Dinen, JMU - Intern and Street Teamer
  • Katie M., Montgomery County, Maryland
    Montgomery County, Maryland
    Montgomery County is a county in the U.S. state of Maryland, situated just to the north of Washington, D.C., and southwest of the city of Baltimore. It is one of the most affluent counties in the United States, and has the highest percentage of residents over 25 years of age who hold post-graduate...

     - Street Teamer, Intern

Associated Artists

  • Margret Heater
    Margret Heater
    -Biography:Margret Heater formed in 1997 Fayetteville, North Carolina and later relocated to Baltimore, Maryland. The group had experimented with many styles in the metal and heavy metal genre. In 2000, the band toured both the East and West Coasts extensively without major label support, all...

  • Sev
    Sev
    Sev is a rock band from the Northern Virginia area who appeared in a national advertising campaign for Pepsi Blue. Sev also appeared on the website come-alive show Farmclub and the summer festival in the Washington D.C. area that typically sets off the summer concert season, the...

  • SPiNE
  • Dog Fashion Disco
    Dog Fashion Disco
    Dog Fashion Disco was an experimental metal band, from Rockville, Maryland, that was active from 1996 to 2007.- Biography :Combining many different music styles Dog Fashion Disco was primarily considered an avant-garde metal band...

  • Undermine
  • Jepetto
    Jepetto
    Jepetto was a popular band from 1994 to 2004 from Annapolis, Maryland. The band was managed by Adam Wheatley of Funkstarr Entertainment. They got their "Big Break" when they won the HFStival Big Break contest in 1999. Disbanded in 2004, Jepetto had a reunion show in March 2006...

  • Live Alien Broadcast
    Live Alien Broadcast
    Live Alien Broadcast is a Baltimore-based rock band that began between the Washington D.C. suburb of Gaithersburg, Maryland and Baltimore City, as a straight up heavy band and later incorporated a DJ and samples to their sound.-Biography:...

  • 51 Peg
    51 Peg (band)
    51 Peg is an electronic/industrial rock band from the Washington D.C. area, named for a star in the Pegasus constellation. The band's unique blend of electronic, industrial, metal, and synthpop has brought it some success and a loyal fanbase in the DC/Baltimore/Northern Virginia region as well as...


Associated Companies and Events

  • Unsung Hero
    Unsung Hero (magazine)
    Unsung Hero, also known as Uhero Magazine, was a music magazine publication based out of Gettysburg, Pennsylvania. It was an American magazine devoted to unsigned music and popular culture, centralized in the mid-atlantic region of the United States.The magazine focused on unsigned music artists...

  • Millennium Music Conference
    Millennium Music Conference
    The Millennium Music Conference is an annual event that features 3 days of panels, clinics, workshops, mentoring, demo listening sessions, and a music business trade show, held in and around the city of Harrisburg, Pennsylvania. The event celebrates new music and emerging talent with 3 nights of...


Venues

  • Annapolis Music Fest - Crownsville, Maryland
    Crownsville, Maryland
    Crownsville is a census-designated place in Anne Arundel County, Maryland, United States. The population was 1,670 at the 2000 census. It hosts the Anne Arundel County Fair each September, as well as the annual Maryland Renaissance Festival for several summer weekends. A state psychiatric hospital...

  • Brass Monkey - Baltimore, Maryland
  • Fletcher's - Baltimore, Maryland
  • Recher Theatre - Towson, Maryland
    Towson, Maryland
    Towson is an unincorporated community and a census-designated place in Baltimore County, Maryland, United States. The population was 55,197 at the 2010 census...

  • Wilmer's Park - Brandywine, Maryland
    Brandywine, Maryland
    Brandywine is an unincorporated area and census-designated place in Prince George's County, Maryland, United States, although the postal delivery area includes part of Charles County as well near Malcolm....

  • Shakey's - Hershey, Pennsylvania
    Hershey, Pennsylvania
    Hershey is a census-designated place in Derry Township, Dauphin County in the Commonwealth of Pennsylvania. The community is located 14 miles east of Harrisburg and is part of the Harrisburg–Carlisle Metropolitan Statistical Area. Hershey has no legal status as an incorporated municipality...

  • Fat Daddy's - York, Pennsylvania
    York, Pennsylvania
    York, known as the White Rose City , is a city located in York County, Pennsylvania, United States which is in the South Central region of the state. The population within the city limits was 43,718 at the 2010 census, which was a 7.0% increase from the 2000 count of 40,862...

  • Jaxx - Springfield, Virginia
    Springfield, Virginia
    Springfield is a census-designated place in Fairfax County, Virginia, United States and a suburb of Washington, D.C. The Springfield CDP is recognized by the U.S. Census Bureau with a population of 30,484 as of the 2010 census. Homes and businesses in bordering CDPs including North Springfield,...

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