Dolly Magazine
Encyclopedia
Dolly is a monthly teen magazine started in 1970 by Fairfax Ltd. in Australia
, and purchased by ACP in 1988. The current editor is Gemma Crisp, former features editor at Cleo
, who was made editor of Dolly magazine in September 2007. The previous editor was Bronwyn McCahon who has been editor since 2004 and is now the editor of Australian Cosmopolitan
.
Dolly was the basis and inspiration for Sassy Magazine
(1987-1996) in the United States.
The magazine is aimed at older teenage girls (14-17 age group) and covers celebrity news and gossip, fashion and beauty and various feature articles attractive to female teenagers and dealing with issues that are faced by this age group and gender. The magazine also has a website containing games, information on upcoming issues, quizzes and downloads. The magazine has now produced over 400 issues and in as of 2007 has a readership of 505,000.
.
In Dolly's May 2007 issue featuring Christina Aguilera
on the cover, controversy reigned supreme when a picture of a runway
model's genitalia was published on page 24 in a section called Dollywood Gossip. The accompanying caption
which included an arrow
pointing to the model's genital region said "Look Closer, Eww! Not that close" and "Umm, we think you forgot something". Editor
McCahon claimed that "It's a long story involving mag terms like "dyelines" and "corrupted PDFs", but we did cover the area originally, and the little spot we used somehow fell off the page just before printing and we didn't notice". Approximately 50,000 issues were pulled off the shelves from major supermarket
chains. Copies were later returned to the newsstands with a sticker
covering the model's genitals. As a direct result of this error, newsagents across Australia
reported a spike in sales. Although photographs of models and celebrities are often printed in various degrees of exposure, this particular photograph
was the most controversial.
In an unrelated occasion, McCahon had been quoted saying "Vagina
is not a rude or derogatory word and suggesting it should be censored only sends a message that our sexuality
is something to be ashamed of".
Past Winners
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...
, and purchased by ACP in 1988. The current editor is Gemma Crisp, former features editor at Cleo
Cleo
Cleo is a given name that is short for Cleopatra or Cleophalus and an alternate spelling of Clio. It is a Greek prefix often translated to mean 'pride', 'fame' or 'glory'.Cleo may refer to:-People:...
, who was made editor of Dolly magazine in September 2007. The previous editor was Bronwyn McCahon who has been editor since 2004 and is now the editor of Australian Cosmopolitan
Cosmopolitan (magazine)
Cosmopolitan is an international magazine for women. It was first published in 1886 in the United States as a family magazine, was later transformed into a literary magazine and eventually became a women's magazine in the late 1960s...
.
Dolly was the basis and inspiration for Sassy Magazine
Sassy Magazine
Sassy magazine is a defunct teen magazine, aimed at teenage female fans of alternative and indie rock music. It was founded in March 1988 by an Australian feminist, Sandra Yates, CEO of Matilda Publications, who based it on the teen magazine Dolly, which is still in publication in...
(1987-1996) in the United States.
The magazine is aimed at older teenage girls (14-17 age group) and covers celebrity news and gossip, fashion and beauty and various feature articles attractive to female teenagers and dealing with issues that are faced by this age group and gender. The magazine also has a website containing games, information on upcoming issues, quizzes and downloads. The magazine has now produced over 400 issues and in as of 2007 has a readership of 505,000.
Controversy
In 2005 Dolly came into media attention for taking advantage of young people wanting to get into the magazine industry. Dolly was accused of soliciting, publishing and ridiculing unpaid articles from hopeful young women looking for a job in magazine journalismJournalism
Journalism is the practice of investigation and reporting of events, issues and trends to a broad audience in a timely fashion. Though there are many variations of journalism, the ideal is to inform the intended audience. Along with covering organizations and institutions such as government and...
.
In Dolly's May 2007 issue featuring Christina Aguilera
Christina Aguilera
Christina María Aguilera is an American recording artist and actress. Aguilera first appeared on national television in 1990 as a contestant on the Star Search program, and went on to star in Disney Channel's television series The Mickey Mouse Club from 1993–1994...
on the cover, controversy reigned supreme when a picture of a runway
Runway
According to ICAO a runway is a "defined rectangular area on a land aerodrome prepared for the landing and take-off of aircraft." Runways may be a man-made surface or a natural surface .- Orientation and dimensions :Runways are named by a number between 01 and 36, which is generally one tenth...
model's genitalia was published on page 24 in a section called Dollywood Gossip. The accompanying caption
Caption
Caption may refer to:*Caption , a small press and independent comic convention held annually in Oxford, England*Closed captioning, used to provide the text of a show's audio portion to those who may have trouble hearing it...
which included an arrow
Arrow
An arrow is a shafted projectile that is shot with a bow. It predates recorded history and is common to most cultures.An arrow usually consists of a shaft with an arrowhead attached to the front end, with fletchings and a nock at the other.- History:...
pointing to the model's genital region said "Look Closer, Eww! Not that close" and "Umm, we think you forgot something". Editor
Editing
Editing is the process of selecting and preparing written, visual, audible, and film media used to convey information through the processes of correction, condensation, organization, and other modifications performed with an intention of producing a correct, consistent, accurate, and complete...
McCahon claimed that "It's a long story involving mag terms like "dyelines" and "corrupted PDFs", but we did cover the area originally, and the little spot we used somehow fell off the page just before printing and we didn't notice". Approximately 50,000 issues were pulled off the shelves from major supermarket
Supermarket
A supermarket, a form of grocery store, is a self-service store offering a wide variety of food and household merchandise, organized into departments...
chains. Copies were later returned to the newsstands with a sticker
Sticker
A sticker is a type of a piece of paper or plastic, adhesive, sticky on one side, and usually with a design on the other. They can be used for decoration, depending on the situation. They can come in many different shapes, sizes and colours and are put on things such as lunchboxes, in children's...
covering the model's genitals. As a direct result of this error, newsagents across Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...
reported a spike in sales. Although photographs of models and celebrities are often printed in various degrees of exposure, this particular photograph
Photograph
A photograph is an image created by light falling on a light-sensitive surface, usually photographic film or an electronic imager such as a CCD or a CMOS chip. Most photographs are created using a camera, which uses a lens to focus the scene's visible wavelengths of light into a reproduction of...
was the most controversial.
In an unrelated occasion, McCahon had been quoted saying "Vagina
Vagina
The vagina is a fibromuscular tubular tract leading from the uterus to the exterior of the body in female placental mammals and marsupials, or to the cloaca in female birds, monotremes, and some reptiles. Female insects and other invertebrates also have a vagina, which is the terminal part of the...
is not a rude or derogatory word and suggesting it should be censored only sends a message that our sexuality
Human sexuality
Human sexuality is the awareness of gender differences, and the capacity to have erotic experiences and responses. Human sexuality can also be described as the way someone is sexually attracted to another person whether it is to opposite sexes , to the same sex , to either sexes , or not being...
is something to be ashamed of".
Dolly Model Competition
The Dolly Model Competition is a branch from the Dolly Magazine. It is a competition held for teen readers to enter to have the chance to win a modelling career. The competition started in 1992 and ended in 2002.Past Winners
| Year | Winner | Finalists |
|---|---|---|
| 2002 | ? | Eunice Ward |
| 2001 | Jessica Elsegood | ? |
| 2000 | Jessica Hart Jessica Hart (model) Jessica Hart is an Australian model who appeared in the 2009 Sports Illustrated Swimsuit Issue. She was born in Sydney, Australia... |
Shadae Magdson, Emma, Kate |
| 1999 | Cassidy Light | Lisa Johnston, Paloma |
| 1998 | Pia Loyola | Pia Loyola, Gemma Sanderson Gemma Sanderson Gemma Sanderson is an Australian model, best known for winning the first cycle of the reality television show Australia's Next Top Model.-Early career:... , Joline Lootsma, Sally Winnett, Anna Rawson, Kathy Zachweija |
| 1997 | Miranda Kerr Miranda Kerr Miranda May Kerr is an Australian model. She is best known as one of the Victoria's Secret Angels since mid-2007. She is the first Australian to participate in the Victoria's Secret campaign and also represents Australian fashion chain David Jones... |
Kirsty Lee, Abbie Cornish Abbie Cornish Abbie Cornish is an Australian actress. She is well known in Australia for a number of film and television roles, particularly her award-winning lead performance in 2004's Somersault, and internationally for her role as Fanny Brawne in Bright Star and her appearance as Sweet Pea in Sucker Punch.-... , Bekky Buchannan |
| 1996 | Renee Schwab | Gemma Hamilton, Heather Pennell, Amber Lee |
| 1995 | Melissa Taylor | Natalie Decorte, Natasha Norton, Nikki Okunev, Lydia Simunovic |
| 1994 | Shannan Camilleri | Amy Erbacher, Bianca Denham |
| 1993 | Emma Gorrod | Emma-Kate Harrison, Amanda Tacey, Joanna Stanaway-Becker |
| 1992 | Olivia Trick | Kate Lillicrap, Daniela Bej, Amanda, Valerie, Tasha |