Deviancy amplification spiral
Encyclopedia
Deviancy amplification spiral (also simply called deviance amplification) is a media hype phenomenon defined by media critics as a cycle of increasing numbers of reports on a category of antisocial behavior or some other "undesirable" event, leading to a moral panic
. The term was coined in 1972 by Stanley Cohen
in his book, Folk Devils and Moral Panics (ISBN 0415267129).
, but it can also involve lawful acts considered morally repugnant by a large segment of society. With the new focus on the issue, hidden or borderline examples that would not themselves have been newsworthy are reported, confirming the "pattern"
.
Reported cases of such "deviance" are often presented as just "the ones we know about" or the "tip of the iceberg", an assertion that is nearly impossible to disprove immediately. For a variety of reasons, the less sensational aspects of the spiraling story that would help the public keep a rational perspective (such as statistics showing that the behavior or event is actually less common or less harmful than generally believed) tends to be ignored by the press.
As a result, minor problems begin to look serious and rare events begin to seem common. Members of the public are motivated to keep informed on these events, leading to high readership for the stories, feeding the spiral. The resulting publicity has potential to increase deviant behavior by glamorizing it or making it seem common or acceptable. In the next stage, public concern about crime typically forces the police and the law enforcement system to focus more resources on dealing with the specific deviancy than it warrants.
Judges and magistrates then come under public pressure to deal out harsher sentences and politicians pass new laws to increase their popularity by giving the impression that they are dealing with the perceived threat. The responses by those in authority tend to reinforce the public's fear, while the media continue to report police and other law enforcement activity, amplifying the spiral.
The theory does not contend that moral panics always include the deviancy amplification spiral. In modern times, however, media involvement is usual in any moral panic, making the spiral fairly common.
Eileen Barker
asserts that the controversy surrounding certain new religious movements can turn violent in a deviancy amplification spiral. In his autobiography, Lincoln Steffens
details how news reporting can be used to create the impression of a crime wave where there is none in the chapter "I Make a Crime Wave."
Moral panic
A moral panic is the intensity of feeling expressed in a population about an issue that appears to threaten the social order. According to Stanley Cohen, author of Folk Devils and Moral Panics and credited creator of the term, a moral panic occurs when "[a] condition, episode, person or group of...
. The term was coined in 1972 by Stanley Cohen
Stanley Cohen (sociologist)
Professor Stanley Cohen is Emeritus Professor of Sociology at the London School of Economics.-Life:Cohen was born in Johannesberg, South Africa in 1942. He grew up in South Africa and was an undergraduate at the University of Witwatersrand, studying Sociology and Social Work. He came to London in...
in his book, Folk Devils and Moral Panics (ISBN 0415267129).
Process
According to Cohen the spiral starts with some "deviant" act. Usually the deviance is criminalCrime
Crime is the breach of rules or laws for which some governing authority can ultimately prescribe a conviction...
, but it can also involve lawful acts considered morally repugnant by a large segment of society. With the new focus on the issue, hidden or borderline examples that would not themselves have been newsworthy are reported, confirming the "pattern"
Confirmation bias
Confirmation bias is a tendency for people to favor information that confirms their preconceptions or hypotheses regardless of whether the information is true.David Perkins, a geneticist, coined the term "myside bias" referring to a preference for "my" side of an issue...
.
Reported cases of such "deviance" are often presented as just "the ones we know about" or the "tip of the iceberg", an assertion that is nearly impossible to disprove immediately. For a variety of reasons, the less sensational aspects of the spiraling story that would help the public keep a rational perspective (such as statistics showing that the behavior or event is actually less common or less harmful than generally believed) tends to be ignored by the press.
As a result, minor problems begin to look serious and rare events begin to seem common. Members of the public are motivated to keep informed on these events, leading to high readership for the stories, feeding the spiral. The resulting publicity has potential to increase deviant behavior by glamorizing it or making it seem common or acceptable. In the next stage, public concern about crime typically forces the police and the law enforcement system to focus more resources on dealing with the specific deviancy than it warrants.
Judges and magistrates then come under public pressure to deal out harsher sentences and politicians pass new laws to increase their popularity by giving the impression that they are dealing with the perceived threat. The responses by those in authority tend to reinforce the public's fear, while the media continue to report police and other law enforcement activity, amplifying the spiral.
The theory does not contend that moral panics always include the deviancy amplification spiral. In modern times, however, media involvement is usual in any moral panic, making the spiral fairly common.
Eileen Barker
Eileen Barker
Eileen Vartan Barker OBE, born in Edinburgh, UK, is a professor in sociology, an emeritus member of the London School of Economics , and a consultant to that institution's Centre for the Study of Human Rights...
asserts that the controversy surrounding certain new religious movements can turn violent in a deviancy amplification spiral. In his autobiography, Lincoln Steffens
Lincoln Steffens
-Biography:Steffens was born April 6, 1866, in San Francisco. He grew up in a wealthy family and attended a military academy. He studied in France and Germany after graduating from the University of California....
details how news reporting can be used to create the impression of a crime wave where there is none in the chapter "I Make a Crime Wave."
See also
- Availability heuristicAvailability heuristicThe availability heuristic is a phenomenon in which people predict the frequency of an event, or a proportion within a population, based on how easily an example can be brought to mind....
- Representativeness heuristicRepresentativeness heuristicThe representativeness heuristic is a psychological term describing a phenomenon wherein people judge the probability or frequency of a hypothesis by considering how much the hypothesis resembles available data as opposed to using a Bayesian calculation. While often very useful in everyday life, it...
- Yellow journalismYellow journalismYellow journalism or the yellow press is a type of journalism that presents little or no legitimate well-researched news and instead uses eye-catching headlines to sell more newspapers. Techniques may include exaggerations of news events, scandal-mongering, or sensationalism...
- Mass hysteria
- SensationalismSensationalismSensationalism is a type of editorial bias in mass media in which events and topics in news stories and pieces are over-hyped to increase viewership or readership numbers...
- Folk devilFolk devilA folk devil is a person or group of people who are portrayed in folklore or the media as outsiders and deviant, and who are blamed for crimes or other sorts of social problems ....
- Mean world syndromeMean World Syndrome"Mean world syndrome" is a term coined by George Gerbner to describe a phenomenon whereby violence-related content of mass media makes viewers believe that the world is more dangerous than it actually is. Mean world syndrome is one of the main conclusions of cultivation theory...
- Mass mediaMass mediaMass media refers collectively to all media technologies which are intended to reach a large audience via mass communication. Broadcast media transmit their information electronically and comprise of television, film and radio, movies, CDs, DVDs and some other gadgets like cameras or video consoles...
- Social controlSocial controlSocial control refers generally to societal and political mechanisms or processes that regulate individual and group behavior, leading to conformity and compliance to the rules of a given society, state, or social group. Many mechanisms of social control are cross-cultural, if only in the control...
- Crowd psychologyCrowd psychologyCrowd psychology is a branch of social psychology. Ordinary people can typically gain direct power by acting collectively. Historically, because large groups of people have been able to bring about dramatic and sudden social change in a manner that bypasses established due process, they have also...
- Culture of fearCulture of fearCulture of fear is a term used by certain scholars, writers, journalists and politicians who believe that some in society incite fear in the general public to achieve political goals, for example......
- Missing white woman syndromeMissing white woman syndromeMissing white woman syndrome or missing pretty girl syndrome is a term used by some media and social critics to describe the seemingly disproportionate degree of coverage in television, radio, newspaper and magazine reporting of a misfortune, most often a missing person case, involving a young,...
- Junk food newsJunk food newsJunk food news is a sardonic term for news stories that deliver "sensationalized, personalized, and homogenized inconsequential trivia",especially when such stories appear at the expense of serious investigative journalism...
- JenkemJenkemJenkem is a purportedly hallucinogenic inhalant created from fermented human waste. In the mid-1990s, it was reported to be a popular street drug among Zambian street children....
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Further reading
- Cohen, Stanley. Folk devils and moral panics. London: Mac Gibbon and Kee, 1972. ISBN 0-415-26712-9.
- Section 3.4 Interpreting the crime problem of Free OpenLearn LearningSpace Unit DD100_1 originally written for the Open UniversityOpen UniversityThe Open University is a distance learning and research university founded by Royal Charter in the United Kingdom...
Course, DD100.