Deanne Cheuk
Encyclopedia
Deanne Cheuk is an illustrator
Illustrator
An Illustrator is a narrative artist who specializes in enhancing writing by providing a visual representation that corresponds to the content of the associated text...

, designer
Designer
A designer is a person who designs. More formally, a designer is an agent that "specifies the structural properties of a design object". In practice, anyone who creates tangible or intangible objects, such as consumer products, processes, laws, games and graphics, is referred to as a...

, art director
Art director
The art director is a person who supervise the creative process of a design.The term 'art director' is a blanket title for a variety of similar job functions in advertising, publishing, film and television, the Internet, and video games....

 and artist
Artist
An artist is a person engaged in one or more of any of a broad spectrum of activities related to creating art, practicing the arts and/or demonstrating an art. The common usage in both everyday speech and academic discourse is a practitioner in the visual arts only...

. She was born in Perth
Perth, Western Australia
Perth is the capital and largest city of the Australian state of Western Australia and the fourth most populous city in Australia. The Perth metropolitan area has an estimated population of almost 1,700,000....

, Western Australia
Western Australia
Western Australia is a state of Australia, occupying the entire western third of the Australian continent. It is bounded by the Indian Ocean to the north and west, the Great Australian Bight and Indian Ocean to the south, the Northern Territory to the north-east and South Australia to the south-east...

, and currently resides in New York
New York
New York is a state in the Northeastern region of the United States. It is the nation's third most populous state. New York is bordered by New Jersey and Pennsylvania to the south, and by Connecticut, Massachusetts and Vermont to the east...

.

Cheuk was labeled one of 34 "Young Guns" under the age of 30 by The Art Directors Club NY, one of "20 under 30" by Print Magazine and one of "The best people of 2004" by Time Magazine.

She is a contributor to Nippon Vogue, and Dazed & Confused
Dazed & Confused (magazine)
Dazed & Confused is a British style magazine, that was set up in 1992 and published monthly. Its founding editors were Jefferson Hack and Rankin...

magazine. Her work has been commissioned by numerous magazines including Nylon, BlackBook
BlackBook Magazine
BlackBook is an American arts and culture magazine published 8x a year. Founded in 1996 as a quarterly publication, BlackBook has now expanded to a circulation of roughly 150,000. The magazine covers topics ranging from art, music, and literature to politics, popular culture, and travel guides....

, The Fader, Flaunt and The New York Times Magazine
The New York Times Magazine
The New York Times Magazine is a Sunday magazine supplement included with the Sunday edition of The New York Times. It is host to feature articles longer than those typically in the newspaper and has attracted many notable contributors...

, She has art directed and designed numerous magazines including Tokion
Tokion
Tokion is a New York-based magazine covering art, fashion, music and film. It publishes separate US, UK, and Japanese editions. Tokion also produces the annual Creativity Now Conference, a weekend-long seminar of panel discussions with speakers from across the creative spectrum.- History :Tokion...

.

Her work has been commissioned by such companies as Nike
Nike, Inc.
Nike, Inc. is a major publicly traded sportswear and equipment supplier based in the United States. The company is headquartered near Beaverton, Oregon, which is part of the Portland metropolitan area...

, Converse, Sprint
Sprint Nextel
Sprint Nextel Corporation is an American telecommunications company based in Overland Park, Kansas. The company owns and operates Sprint, the third largest wireless telecommunications network in the United States, with 53.4 million customers, behind Verizon Wireless and AT&T Mobility...

, Target Corp, The Gap and MTV2
MTV2
MTV2 is a cable network that is widely available in the United States on digital cable and satellite television, and is progressively being added to analogue cable lineups across the nation...

.

As an art director and illustrator, Cheuk pioneered the use of illustrative typography
Typography
Typography is the art and technique of arranging type in order to make language visible. The arrangement of type involves the selection of typefaces, point size, line length, leading , adjusting the spaces between groups of letters and adjusting the space between pairs of letters...

 in magazine
Magazine
Magazines, periodicals, glossies or serials are publications, generally published on a regular schedule, containing a variety of articles. They are generally financed by advertising, by a purchase price, by pre-paid magazine subscriptions, or all three...

 design. Her often copied style of watercolor titles and hand drawn letterforms can be attributed to her background in illustration and her experiments with psychedelic
Psychedelic
The term psychedelic is derived from the Greek words ψυχή and δηλοῦν , translating to "soul-manifesting". A psychedelic experience is characterized by the striking perception of aspects of one's mind previously unknown, or by the creative exuberance of the mind liberated from its ostensibly...

 art
Art
Art is the product or process of deliberately arranging items in a way that influences and affects one or more of the senses, emotions, and intellect....

.

She is renowned for her self-published graphic 'zine of inspiration called Neomuhttp://www.neomu.com — which she funds and donates the proceeds from to charities worldwide. Neomu has been described as the smallest magazine in the world and was the first publication of its kind to feature no words and only images from contributors.

2005 saw the release of her first book called Mushroom Girls Virushttp://www.mushroomgirlsvirus.com.

Cheuk served on the Board of the New York Chapter of the AIGA
Aiga
‘Aiga is a word in the Samoan language which means 'family.' The aiga is the family unit of Samoan society and differs from the Western sense in that it consists more than just a mother, father and children. The Samoan family, also referred to as an 'extended family' is based on the culture's...

from 2008-2010. She is one of the founding members of the Transitionist art movement.

External links

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