David Zinczenko
Encyclopedia
David Zinczenko (born December 1969) is the editor-in-chief of Men's Health
magazine and editorial director of Women's Health, Prevention, and Organic Gardening. He authors the bestselling series, Eat This, Not That!
and the Abs Diet. He is also co-owner of the New York City restaurant, The Lion.
, and attended Liberty High School
in Bethlehem. He entered the military after high school, serving in the Naval Reserve while he attended Moravian College
, also in Bethlehem, for his undergraduate degree. He served as editor-in-chief of the student newspaper, The Comenian. He lives in New York City and Allentown, Pennsylvania
.
, a men's magazine being launched by Rolling Stone founder Jann Wenner
and editor-in-chief John Rasmus.
In 2000, Zinczenko was named editor-in-chief of Men's Health
(at age 30), where he oversees the editorial content of its 39 international editions as well as the U.S. edition. In 2008, he was named Ad Week's Editor of the Year. Under Zinczenko's leadership, Men's Health has been nominated for 12 National Magazine Awards, and has had two wins: "General Excellence" in 2010 and "Personal Service" in 2004. In 2010, Min awarded Zinczenko and Men's Health with the title: The #1 Most Notable Launch of the Past 25 Years. He served as Chairman of the 2007 American Magazine Conference and is credited with coining the term "Magabrand," to describe magazines that expand beyond their regular formats into a variety of media and businesses.
He also served as editorial director of the now folded magazine Best Life
, and was named editorial director of Women's Health magazine, which was spun off from Men's Health in 2005. In 2008, as the editorial director of Women's Health, Zinczenko oversaw the magazine's redesign, bringing celebrities (such as Ashley Greene, Brooklyn Decker, and Olivia Wilde) to the cover. In 2009, Advertising Age deemed Women's Health "Magazine of the Year." In 2011, he was named editorial director of both Organic Gardening and Prevention .
Beyond the publishing world, Zinczenko helped pass legislation in 1994 establishing the week of Father's Day as "National Men's Health Week." He has also pushed legislators in Congress to create an official "Office of Men's Health" within the National Institutes of Health.
In 2007, Zinczenko launched FitSchools, a national campaign to reinvigorate physical education programs in America's elementary schools and get children healthy and active. He continued his fight against childhood obesity by writing, with Matt Goulding, Eat this, Not That! For Kids, published in August 2008. The two co-wrote 10 books altogether in the series: Eat This, Not That!, Eat This, Not That! For Kids, Eat This, Not That! Supermarket Survival Guide, Eat This, Not That! Best & Worst Foods in America, Eat This, Not That! Restaurant Survival Guide, Eat This, Not That! 2010,Eat This, Not That! 2011, Cook This, Not That! Kitchen Survival Guide, Cook This, Not That! Easy & Awesome 350-Calorie Meals, and Drink This, Not That!. He is also the author of the Abs Diet series, which has two new releases: The New Abs Diet and The New Abs Diet Cookbook.
Zinczenko also contributes regularly to The Today Show, where according to The New York Times, he is "trotted out as a spokesman for Everyman." He has also appeared on The Oprah Winfrey Show, The Ellen DeGeneres Show, 20/20, The Biggest Loser, Rachel Ray, and Good Morning America. In 2002, he penned a New York Times op-ed on fast food and obesityhttp://www.nytimes.com/2002/11/23/opinion/don-t-blame-the-eater.html?pagewanted=1, and in 2011 wrote another in support of MMA fighting. He also wrote two columns for USA Today, one on the obesity epidemic and another on the decline of American men.
Men's Health (magazine)
Men's Health , published by Rodale Inc. in Emmaus, Pennsylvania, United States, is the world’s largest men’s magazine brand, with 44 editions around the world. It is also the best-selling men's magazine on U.S. newsstands. It covers fitness, nutrition, sexuality, lifestyle and other aspects of...
magazine and editorial director of Women's Health, Prevention, and Organic Gardening. He authors the bestselling series, Eat This, Not That!
Eat This, Not That
Eat This, Not That! , published by Rodale Inc. in Emmaus, Pennsylvania, United States, is a book series developed from a column from Men's Health magazine written by David Zinczenko and Matt Goulding...
and the Abs Diet. He is also co-owner of the New York City restaurant, The Lion.
Personal life
Zinczenko grew up in Bethlehem, PennsylvaniaBethlehem, Pennsylvania
Bethlehem is a city in Lehigh and Northampton Counties in the Lehigh Valley region of eastern Pennsylvania, in the United States. As of the 2010 census, the city had a total population of 74,982, making it the seventh largest city in Pennsylvania, after Philadelphia, Pittsburgh, Allentown, Erie,...
, and attended Liberty High School
Liberty High School (Bethlehem, Pennsylvania)
For schools with similar names, see Liberty High School.Liberty High School is a public high school located in Bethlehem, Pennsylvania, in the United States....
in Bethlehem. He entered the military after high school, serving in the Naval Reserve while he attended Moravian College
Moravian College
Moravian College a private liberal arts college, and the associated Moravian Theological Seminary are located in Bethlehem, Pennsylvania, United States, in the Lehigh Valley region.-History:...
, also in Bethlehem, for his undergraduate degree. He served as editor-in-chief of the student newspaper, The Comenian. He lives in New York City and Allentown, Pennsylvania
Allentown, Pennsylvania
Allentown is a city located in Lehigh County, Pennsylvania, in the United States. It is Pennsylvania's third most populous city, after Philadelphia and Pittsburgh, and the 215th largest city in the United States. As of the 2010 census, the city had a total population of 118,032 and is currently...
.
Career
After serving in the military, Zinczenko started his career in 1991 working as an assistant editor on the launch Men's JournalMen's Journal
Men's Journal is an American men's lifestyle magazine focused on outdoor recreation and comprising editorials on the outdoors, environmental issues, health and fitness, style and fashion, and "gear". It is owned by Jann Wenner of Wenner Media....
, a men's magazine being launched by Rolling Stone founder Jann Wenner
Jann Wenner
Jann Simon Wenner is the co-founder and publisher of the music and politics biweekly Rolling Stone, as well as the owner of Men's Journal and Us Weekly magazines.-Childhood:...
and editor-in-chief John Rasmus.
In 2000, Zinczenko was named editor-in-chief of Men's Health
Men's Health (magazine)
Men's Health , published by Rodale Inc. in Emmaus, Pennsylvania, United States, is the world’s largest men’s magazine brand, with 44 editions around the world. It is also the best-selling men's magazine on U.S. newsstands. It covers fitness, nutrition, sexuality, lifestyle and other aspects of...
(at age 30), where he oversees the editorial content of its 39 international editions as well as the U.S. edition. In 2008, he was named Ad Week's Editor of the Year. Under Zinczenko's leadership, Men's Health has been nominated for 12 National Magazine Awards, and has had two wins: "General Excellence" in 2010 and "Personal Service" in 2004. In 2010, Min awarded Zinczenko and Men's Health with the title: The #1 Most Notable Launch of the Past 25 Years. He served as Chairman of the 2007 American Magazine Conference and is credited with coining the term "Magabrand," to describe magazines that expand beyond their regular formats into a variety of media and businesses.
He also served as editorial director of the now folded magazine Best Life
Best Life
Best Life, published by Rodale Inc. in Emmaus, Pennsylvania, United States, was the first luxury service magazine for men, and the fastest-growing men's magazine in America, with a circulation of more than 500,000.-History:...
, and was named editorial director of Women's Health magazine, which was spun off from Men's Health in 2005. In 2008, as the editorial director of Women's Health, Zinczenko oversaw the magazine's redesign, bringing celebrities (such as Ashley Greene, Brooklyn Decker, and Olivia Wilde) to the cover. In 2009, Advertising Age deemed Women's Health "Magazine of the Year." In 2011, he was named editorial director of both Organic Gardening and Prevention .
Beyond the publishing world, Zinczenko helped pass legislation in 1994 establishing the week of Father's Day as "National Men's Health Week." He has also pushed legislators in Congress to create an official "Office of Men's Health" within the National Institutes of Health.
In 2007, Zinczenko launched FitSchools, a national campaign to reinvigorate physical education programs in America's elementary schools and get children healthy and active. He continued his fight against childhood obesity by writing, with Matt Goulding, Eat this, Not That! For Kids, published in August 2008. The two co-wrote 10 books altogether in the series: Eat This, Not That!, Eat This, Not That! For Kids, Eat This, Not That! Supermarket Survival Guide, Eat This, Not That! Best & Worst Foods in America, Eat This, Not That! Restaurant Survival Guide, Eat This, Not That! 2010,Eat This, Not That! 2011, Cook This, Not That! Kitchen Survival Guide, Cook This, Not That! Easy & Awesome 350-Calorie Meals, and Drink This, Not That!. He is also the author of the Abs Diet series, which has two new releases: The New Abs Diet and The New Abs Diet Cookbook.
Zinczenko also contributes regularly to The Today Show, where according to The New York Times, he is "trotted out as a spokesman for Everyman." He has also appeared on The Oprah Winfrey Show, The Ellen DeGeneres Show, 20/20, The Biggest Loser, Rachel Ray, and Good Morning America. In 2002, he penned a New York Times op-ed on fast food and obesityhttp://www.nytimes.com/2002/11/23/opinion/don-t-blame-the-eater.html?pagewanted=1, and in 2011 wrote another in support of MMA fighting. He also wrote two columns for USA Today, one on the obesity epidemic and another on the decline of American men.