Chicco
Encyclopedia
Chicco is an Italian baby care brand established in 1958 and it is the most important brand of Artsana
Artsana
Artsana is an Italian company that makes and retails baby apparel, toys, nursing, healthcare and cosmetic products. It was founded in 1946 by Pietro Catelli as a small family company manufacturing products for pharmacies....

, an Italian company founded in 1946. Chicco specializes in making clothing and equipment for babies and toddlers, including strollers, high chairs, car seats and toys. It is based in Como
Como
Como is a city and comune in Lombardy, Italy.It is the administrative capital of the Province of Como....

 (Lombardy
Lombardy
Lombardy is one of the 20 regions of Italy. The capital is Milan. One-sixth of Italy's population lives in Lombardy and about one fifth of Italy's GDP is produced in this region, making it the most populous and richest region in the country and one of the richest in the whole of Europe...

).

Chicco is a multinational company that is present in more than 170 different countries through its offices or licensed distributors. Other than Italy
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...

, the biggest markets for Chicco products are Spain, USA, Portugal, France, Brazil, Germany, Greece, Russia and Ukraine. There are over 400 Chicco shops in the world.

The company name is pronounced "KEE-ko", not "CHEE-ko". In Italian, the "ch" digraph
Digraph (orthography)
A digraph or digram is a pair of characters used to write one phoneme or a sequence of phonemes that does not correspond to the normal values of the two characters combined...

is pronounced like a "k" in English.

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