Cheers is an American situation comedy television series that ran for 11 seasons from 1982 to 1993. It was produced by Charles/Burrows/Charles Productions, in association with Paramount Network Television

Paramount Television

Paramount Television was an American television production/distribution company that was active from January 1, 1968 to August 27, 2006.Its successor is CBS Television Studios, formerly CBS Paramount Television...

 for NBC

NBC

The National Broadcasting Company is an American commercial broadcasting television network and former radio network headquartered in the GE Building in New York City's Rockefeller Center with additional major offices near Los Angeles and in Chicago...

, and was created by the team of James Burrows

James Burrows

James Edward Burrows is an American television director who has been working in television since the 1970s.-Biography:...

, Glen Charles

Glen Charles

Glen Gerald Charles was born on February 18, 1943 in Las Vegas, Nevada. He attended the University of Redlands, California and earned a B.A. in English. Charles began his professional life as an advertising copywriter, but moved into television. He began his television career with his brother, Les...

, and Les Charles

Les Charles

Les Charles was born in Henderson, Nevada. He attended the University of Redlands, California and earned a B.A. in English. Charles began his professional career as a high school English teacher, but moved into television....

. The show is set in the Cheers bar (named for the toast

Toast (honor)

A toast is a ritual in which a drink is taken as an expression of honor or goodwill. The term may be applied to the person or thing so honored, the drink taken, or the verbal expression accompanying the drink. Thus, a person could be "the toast of the evening," for whom someone "proposes a toast"...

 "Cheers") in Boston, Massachusetts, where a group of locals meet to drink, relax, chat and have fun. The show's theme song, written and performed by Gary Portnoy

Gary Portnoy

Gary Portnoy is a singer/ songwriter from New York, best known for co-writing and singing the theme songs to two U.S. television sitcoms:*Cheers Theme: "Where Everybody Knows Your Name"*Punky Brewster Theme: "Every Time I Turn Around"...

, and co-written with Judy Hart Angelo, lent its famous refrain, "Where Everybody Knows Your Name", as the show's tagline

Tagline

A tagline is a variant of a branding slogan typically used in marketing materials and advertising. The idea behind the concept is to create a memorable phrase that will sum up the tone and premise of a brand or product , or to reinforce the audience's memory of a product...

.

After premiering on September 30, 1982, it was nearly canceled during its first season when it ranked last in ratings for its premiere (77th out of 77 shows).