Capri Sun
Overview
Wild (company)
Rudolf Wild GmbH & Co. KG is a company headquartered in Eppelheim, Germany, near Heidelberg.The company produces natural ingredients for food products...
(Chairman Dr. Hans-Peter Wild
Hans-Peter Wild
Hans-Peter Wild is a German entrepreneur and lawyer. He is the owner and chairman of Rudolf WILD GmbH & Co. KG, which, according to company information, is the world's largest private manufacturer of natural flavor ingredients for food products and beverages.-Biography:Hans-Peter Wild was born in...
) and sold in silver pouches. It was developed by Rudolf Wild
Rudolf Wild
The German entrepreneur Rudolf Wild is the founder of WILD, a producer of natural ingredients for food products and beverages.-Biography:...
in 1966 in Germany
Germany
Germany , officially the Federal Republic of Germany , is a federal parliamentary republic in Europe. The country consists of 16 states while the capital and largest city is Berlin. Germany covers an area of 357,021 km2 and has a largely temperate seasonal climate...
, where Capri Sonne has been a registered trademark since 1952. Capri Sun has been distributed in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
since 1981. Kraft Foods
Kraft Foods
Kraft Foods Inc. is an American confectionery, food and beverage conglomerate. It markets many brands in more than 170 countries. 12 of its brands annually earn more than $1 billion worldwide: Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oscar Mayer, Philadelphia, Trident, Tang...
is a licensed production partner for North America. In the Netherlands and the UK, it is distributed by Coca-Cola Enterprises
Coca-Cola Enterprises
Coca-Cola Enterprises is a marketer, producer, and distributor of Coca-Cola products. It is the anchor bottler for Western Europe, and was formerly the anchor bottler for most of North America....
Many of the Capri Sun fun flavors are tropical-themed.
Discussions