Calumet Baking Powder Company
Overview
Calumet Baking Powder Company was an American
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
food
Food
Food is any substance consumed to provide nutritional support for the body. It is usually of plant or animal origin, and contains essential nutrients, such as carbohydrates, fats, proteins, vitamins, or minerals...
company established in 1889 in Chicago
Chicago
Chicago is the largest city in the US state of Illinois. With nearly 2.7 million residents, it is the most populous city in the Midwestern United States and the third most populous in the US, after New York City and Los Angeles...
, Illinois
Illinois
Illinois is the fifth-most populous state of the United States of America, and is often noted for being a microcosm of the entire country. With Chicago in the northeast, small industrial cities and great agricultural productivity in central and northern Illinois, and natural resources like coal,...
, by baking powder
Baking powder
Baking powder is a dry chemical leavening agent used to increase the volume and lighten the texture of baked goods such as muffins, cakes, scones and American-style biscuits. Baking powder works by releasing carbon dioxide gas into a batter or dough through an acid-base reaction, causing bubbles in...
salesman, William Monroe Wright. His newly formulated double-acting baking powder took its name from the Native American
Native Americans in the United States
Native Americans in the United States are the indigenous peoples in North America within the boundaries of the present-day continental United States, parts of Alaska, and the island state of Hawaii. They are composed of numerous, distinct tribes, states, and ethnic groups, many of which survive as...
name for a peace pipe given to the lands now known as Calumet City, Illinois
Calumet City, Illinois
Calumet City is a city in Cook County, Illinois, United States. The population was 39,072 at the 2000 census. The ZIP code is 60409.Calumet City was founded in 1892 when the villages of Schrumville and Sobieski Park merged under the name of West Hammond, since it lies on the west side of the...
. Wright's company adopted an Indian head as its trademark, an image not dissimilar to that later used by the Chicago Black Hawks
Chicago Blackhawks
The Chicago Blackhawks are a professional ice hockey team based in Chicago, Illinois. They are members of the Central Division of the Western Conference of the National Hockey League . They have won four Stanley Cup championships since their founding in 1926, most recently coming in 2009-10...
ice hockey
Ice hockey
Ice hockey, often referred to as hockey, is a team sport played on ice, in which skaters use wooden or composite sticks to shoot a hard rubber puck into their opponent's net. The game is played between two teams of six players each. Five members of each team skate up and down the ice trying to take...
team.
In 1929, William Wright sold out to General Foods
General Foods
General Foods Corporation was a company whose direct predecessor was established in the USA by Charles William Post as the Postum Cereal Company in 1895. The name General Foods was adopted in 1929, after several corporate acquisitions...
and Calumet Baking Powder became one of its many name brand
Brand
The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers."...
s.