Borie-Manoux
Encyclopedia
Borie-Manoux is a Bordeaux wine
Bordeaux wine
A Bordeaux wine is any wine produced in the Bordeaux region of France. Average vintages produce over 700 million bottles of Bordeaux wine, ranging from large quantities of everyday table wine, to some of the most expensive and prestigious wines in the world...

 négociant
Négociant
A négociant is the French term for a wine merchant who assembles the produce of smaller growers and winemakers and sells the result under its own name....

house, and winery and wine merchant
Merchant
A merchant is a businessperson who trades in commodities that were produced by others, in order to earn a profit.Merchants can be one of two types:# A wholesale merchant operates in the chain between producer and retail merchant...

 group, initially founded as Negociant Borie by Pierre Borie in Pauillac
Pauillac
Pauillac is a commune in the Gironde department in Aquitaine in southwestern France.-Population:-Wine:The commune consists of only 3000 acres of vineyards in the Haut-Médoc between the villages of Saint-Julien to the south and Saint-Estèphe to the north, but is home to three of Bordeaux's five...

 in 1870. The firm was situated in Pauillac until the late 1940s when it was moved to Bordeaux
Bordeaux
Bordeaux is a port city on the Garonne River in the Gironde department in southwestern France.The Bordeaux-Arcachon-Libourne metropolitan area, has a population of 1,010,000 and constitutes the sixth-largest urban area in France. It is the capital of the Aquitaine region, as well as the prefecture...

.

Borie-Manoux is completely owned by the Castéja family, with Philippe Castéja as current CEO
Chief executive officer
A chief executive officer , managing director , Executive Director for non-profit organizations, or chief executive is the highest-ranking corporate officer or administrator in charge of total management of an organization...

.

Among the Borie-Manoux holdings through Héritiers Castéja are Pauillac chateaux Batailley
Château Batailley
Château Batailley is a winery in the Pauillac appellation of the Bordeaux region of France. The wine produced here was classified as one of eighteen Cinquièmes Crus in the Bordeaux Wine Official Classification of 1855.-History:...

 and Lynch-Moussas
Château Lynch-Moussas
Château Lynch-Moussas is a French winery in the Pauillac appellation of the Bordeaux region of France. Château Lynch-Moussas is also the name of the red wine produced by this property...

 and Saint-Émilion
Saint-Émilion
Saint-Émilion is a commune in the Gironde department in Aquitaine in southwestern France.-History:Saint-Émilion's history goes back to prehistoric times and is a World Heritage site, with fascinating Romanesque churches and ruins stretching all along steep and narrow streets.The Romans planted...

 estate Château Trotte Vieille, in all ten Bordeaux chateaux as well as several other Bordeaux négociants, Loire négociant and producer holdings and a number of brand
Brand
The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers."...

 wines such as the lucrative label "Beau Rivage". Borie-Manoux has also have close ties to London wine merchant Berry Bros. & Rudd
Berry Brothers and Rudd
Berry Bros. & Rudd is a wine and spirits merchant based in the United Kingdom. The company sells wine from around the world, including en primeur wines from Bordeaux, Burgundy, the Rhône and Italy. The company also sells a number of wines and spirits under its own label 'Berrys' Own Selection'...

, for whom they produce the label "Good Ordinary Claret".

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