Bobby Rich
Encyclopedia
Bobby R. Rich is a lifelong radio broadcaster, programmer and manager best known for his role as Program Director and Morning Show Host on KFMB-FM
KFMB-FM
KFMB-FM is a commercial radio station located in San Diego, California, broadcasting on 100.7 FM. KFMB-FM airs an adult hits music format branded as "Jack FM".-History:...

 San Diego, CA "B-100" (1975-79 and 1984-89) and KMXZ-FM
KMXZ-FM
KMXZ-FM is an adult contemporary radio station that serves Tucson, Arizona. KMXZ broadcasts on the frequency of 94.9 MHz and uses the branding of Mix FM. KMXZ is owned by Journal Broadcast Group and consistently places in the top 4 radio stations in the Arbitron ratings...

 Tucson, AZ "MIX fm" (1993-present).

He began his radio career at age 14 in Ephrata, WA as a DJ
Disc jockey
A disc jockey, also known as DJ, is a person who selects and plays recorded music for an audience. Originally, "disc" referred to phonograph records, not the later Compact Discs. Today, the term includes all forms of music playback, no matter the medium.There are several types of disc jockeys...

. While attending Eastern Washington University
Eastern Washington University
Eastern Washington University is an American public, coeducational university located in Cheney, Washington.Founded in 1882, the university is academically divided into four colleges: Arts and Letters; Business and Public Administration; Science, Health and Engineering; and Social & Behavioral...

 in Cheney, WA he worked as a radio DJ in Spokane, WA. His first Program Director position was at KSTT Davenport, IA. In the 70s, he was also morning host at WMYQ
WMYQ
WMYQ — branded as My Q101 — is a hot adult contemporary radio station broadcasting from South Whitley, Indiana.- Details :WMYQ was previously assigned the call sign WLZQ; the domain name wlzq.com still hosts the websites of WMYQ and its sister station WBZQ...

 Miami, FL "The Q"; Asst. program director/afternoon DJ at WAVZ
WAVZ
WAVZ is a radio station broadcasting a Sports Talk format. Licensed to New Haven, Connecticut, USA. The station is currently owned by Cc Licenses. The station switched formats in time for Super Bowl XLI on February 4, 2007....

 New Haven, CT "The New Waves"; DJ at KHJ
KHJ (AM)
KHJ Radio in Los Angeles, California broadcasts Spanish-language entertainment programming as La Ranchera. It was also one of America's most formidable Top 40 radio stations in the 1960s and 1970s as 93 KHJ before changing its format in 1980....

 Los Angeles, CA "93 KHJ".

In the 80s, he was Program Director of WXLO
WXLO
WXLO is a Hot Adult Contemporary radio station that serves the Worcester, Massachusetts market, broadcasting on the FM band at a frequency of 104.5 MHz. The station is licensed in Fitchburg, Massachusetts to Cumulus Media...

 New York, NY "99X"; KLSX Los Angeles "K-HITS 97"; and WWSH
WISX
WISX is a Hot adult contemporary radio station licensed to Philadelphia, Pennsylvania. They are owned by Clear Channel Communications.-Beautiful Music Era: WQAL/WWSH:...

 Philadelphia, PA "FM 106". He was a DJ on KFI
KFI
KFI is an AM radio station in Los Angeles, California. It received its license to operate on March 31, 1922 and began operating on April 16, 1922 as one of the United States' first high-powered, "clear-channel" stations...

 Los Angeles and Director of Programming Consultation at Drake-Chenault in Canoga Park, CA. In 1985 he returned to KFMB-FM
KFMB-FM
KFMB-FM is a commercial radio station located in San Diego, California, broadcasting on 100.7 FM. KFMB-FM airs an adult hits music format branded as "Jack FM".-History:...

 where he developed the "Hot AC" format by melding top hits from the Adult Contemporary and the CHR
Contemporary hit radio
Contemporary hit radio is a radio format that is common in the United States, United Kingdom, Canada and Australia that focuses on playing current and recurrent popular music as determined by the Top 40 music charts...

/Top 40 music charts. He created a San Diego version of a "Zoo" show as "The Rich Brothers B Morning Zoo."

In the 90s, Rich was VP/General Manager and morning show host for KMGI/KIXI Seattle, WA "I-107.7" before moving to Tucson in 1992. In 2011 he created BobbysB-100.com, an Internet Radio Station saluting the legendary B-100 San Diego.

Rich is a multiple winner of Billboard Magazine's, The Gavin Report's and Radio&Records' "Program Director of the Year" and "Personality of the Year" 1987, 88, 89, 99, 2000, 2001 and 2002. The 2003 and 2007 Radio & Records Industry Achievement Awards nominated KMXZ as STATION OF THE YEAR in markets 26-100. The Bobby & Brad Show had R&R Industry Achievement Award nominations in 2003 and 2004. Bobby Rich was nominated for AC Program Director of the Year in 2007.

Bobby was awarded the 2004 "Golden Mic" for community service by Tucson's Advertising Federation.

External links

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