Bob Pisani
Encyclopedia
Robert Pisani has been a news correspondent for financial news network CNBC
CNBC
CNBC is a satellite and cable television business news channel in the U.S., owned and operated by NBCUniversal. The network and its international spinoffs cover business headlines and provide live coverage of financial markets. The combined reach of CNBC and its siblings is 390 million viewers...

 since 1990. Pisani largely covered the real estate industry and corporate management until 1997. Since then he has reported live from the floor of the New York Stock Exchange
New York Stock Exchange
The New York Stock Exchange is a stock exchange located at 11 Wall Street in Lower Manhattan, New York City, USA. It is by far the world's largest stock exchange by market capitalization of its listed companies at 13.39 trillion as of Dec 2010...

, surrounded by the flurry of floor trader
Floor trader
A floor trader is a member of a stock or commodities exchange who trades on the floor of that exchange for his or her own account. The floor trader must abide by trading rules similar to those of the exchange specialists who trade on behalf of others. The term should not be confused with floor broker...

s doing business. He mainly focuses on activity in major stock market indices, such as the Dow Jones Industrial Average
Dow Jones Industrial Average
The Dow Jones Industrial Average , also called the Industrial Average, the Dow Jones, the Dow 30, or simply the Dow, is a stock market index, and one of several indices created by Wall Street Journal editor and Dow Jones & Company co-founder Charles Dow...

 and the S&P 500
S&P 500
The S&P 500 is a free-float capitalization-weighted index published since 1957 of the prices of 500 large-cap common stocks actively traded in the United States. The stocks included in the S&P 500 are those of large publicly held companies that trade on either of the two largest American stock...

.

Pisani was twice nominated for a CableACE award
CableACE Award
The CableACE Award was an award that was given from 1978 to 1997 to honor excellence in American cable television programming...

, in 1993 and 1995, but has never won. He also co-wrote a book with his father Ralph called How to be a Successful Developer. He and his father also taught a course on real estate development at the Wharton School of Business at the University of Pennsylvania
University of Pennsylvania
The University of Pennsylvania is a private, Ivy League university located in Philadelphia, Pennsylvania, United States. Penn is the fourth-oldest institution of higher education in the United States,Penn is the fourth-oldest using the founding dates claimed by each institution...

 from 1987 to 1992.

Pisani is frequently and jokingly called the "Italian Stallion" and "Cool Breeze" by fellow CNBC personality Mark Haines
Mark Haines
Mark Haines was a host on the CNBC television network.-Early life and education:Haines grew up in Oyster Bay, New York, and resided in Monmouth County, New Jersey. His alma mater was Denison University, and in 1989, the University of Pennsylvania Law School...

. "Cool Breeze" is a reference to Pisani's interest in Jazz.

In December 2006, Mad Money
Mad Money
Mad Money is an American finance television program hosted by Jim Cramer that began airing on CNBC on March 14, 2005. Its main focus is investment and speculation, particularly in publicly traded stocks...

 host Jim Cramer used Pisani as an example of an easily manipulated reporter used by hedge fund
Hedge fund
A hedge fund is a private pool of capital actively managed by an investment adviser. Hedge funds are only open for investment to a limited number of accredited or qualified investors who meet criteria set by regulators. These investors can be institutions, such as pension funds, university...

 managers to spread false statement
False statement
A false statement is a statement that is either willfully or unknowingly untrue. Though the word fallacy is often used as a synonym for false statement, this is not what is meant by "fallacy" in logic or most formal contexts....

s about a company in order to illegally drive the stock price down. Cramer said, "It’s really important to get the Pisanis of the world and people talking about it as if there is something wrong...". Cramer has since apologized to Pisani.

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