Blippy
Encyclopedia
Blippy is a social media
sharing site operated from Palo Alto, California
by a company of the same name, for users to post and follow each other's updates about their purchases of goods and services. It has been described as the "Twitter of personal finance", and is often compared with Twitter because it is based on that company's open sharing model. One purpose of the site is to facilitate discussion and comparison shopping among people who are connected with each other online.
. Blippy launched on $1.6 million of financing from a number of prominent venture capital
firms, including Charles River Ventures
and Sequoia Capital
, and angel investors Evan Williams
, Jason Calacanis
and James Hong.
On April 23, 2010, social media guide Mashable
revealed that Blippy had allowed Google to index detailed transaction information, thus resulting in four users' full credit card numbers being exposed to the public. A blog post from the official Blippy blog claimed the incident was "a lot less bad than it looks"http://www.cbsnews.com/stories/2010/04/29/opinion/main6445904.shtml and apologized for their mistake of putting credit card information in a hidden div tag during the beta test period of the website.http://blippy.posterous.com/blippy-and-credit-card-numbers This extended information was indexed by Google and was viewable in Google cache.
Social media
The term Social Media refers to the use of web-based and mobile technologies to turn communication into an interactive dialogue. Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0,...
sharing site operated from Palo Alto, California
Palo Alto, California
Palo Alto is a California charter city located in the northwest corner of Santa Clara County, in the San Francisco Bay Area of California, United States. The city shares its borders with East Palo Alto, Mountain View, Los Altos, Los Altos Hills, Stanford, Portola Valley, and Menlo Park. It is...
by a company of the same name, for users to post and follow each other's updates about their purchases of goods and services. It has been described as the "Twitter of personal finance", and is often compared with Twitter because it is based on that company's open sharing model. One purpose of the site is to facilitate discussion and comparison shopping among people who are connected with each other online.
History
Blippy was founded by Ashvin Kumar, Chris Estreich, and Philip J. KaplanPhilip J. Kaplan
Philip J. "Pud" Kaplan is an American entrepreneur and computer programmer who has founded several Internet companies.He created the Fucked Company website in May 2000 and wrote the corresponding book F'd Companies in 2002....
. Blippy launched on $1.6 million of financing from a number of prominent venture capital
Venture capital
Venture capital is financial capital provided to early-stage, high-potential, high risk, growth startup companies. The venture capital fund makes money by owning equity in the companies it invests in, which usually have a novel technology or business model in high technology industries, such as...
firms, including Charles River Ventures
Charles River Ventures
Charles River Ventures is a venture capital firm focused on early-stage investments in technology and new media companies.The firm, which is based in Waltham, Massachusetts and Menlo Park, California, was founded in 1970 to commercialise research that came out of MIT...
and Sequoia Capital
Sequoia Capital
Sequoia Capital is a Californian venture capital firm located on Sand Hill Road in Menlo Park, California. The Wall Street Journal has called Sequoia Capital "one of the highest-caliber venture firms", and noted that it is "one of Silicon Valley's most influential venture-capital firms"...
, and angel investors Evan Williams
Evan Williams
Evan Williams may refer to:* Evan Williams , Canadian actor* Evan Williams , entrepreneur, Blogger and Twitter co-founder* Evan Williams , Scottish football goalkeeper* Evan Williams , horse racing jockey and trainer...
, Jason Calacanis
Jason Calacanis
Jason McCabe Calacanis is an American Internet entrepreneur and blogger. His first company was part of the dot-com era in New York, and his second venture, Weblogs, Inc., capitalized on the growth of blogs before being sold to AOL....
and James Hong.
On April 23, 2010, social media guide Mashable
Mashable
Mashable is an American news website and Internet news blog founded by Pete Cashmore. The website's primary focus is social media news, but also covers news and developments in mobile, entertainment, online video, business, web development, technology, memes and gadgets...
revealed that Blippy had allowed Google to index detailed transaction information, thus resulting in four users' full credit card numbers being exposed to the public. A blog post from the official Blippy blog claimed the incident was "a lot less bad than it looks"http://www.cbsnews.com/stories/2010/04/29/opinion/main6445904.shtml and apologized for their mistake of putting credit card information in a hidden div tag during the beta test period of the website.http://blippy.posterous.com/blippy-and-credit-card-numbers This extended information was indexed by Google and was viewable in Google cache.