Mashable
Encyclopedia
Mashable is an American news website and Internet news blog
founded by Pete Cashmore
. The website's primary focus is social media
news, but also covers news and developments in mobile, entertainment, online video, business, web development, technology, memes and gadgets. Mashable was launched by Pete Cashmore from his home in Aberdeen, Scotland in July 2005.
With a reported 50+ million monthly pageviews and an Alexa
ranking under 250, Mashable ranks as one of the world's largest websites. Time Magazine noted Mashable as one the 25 best blogs in 2009, and has been described as "one stop shop" for social media. As of February 2011, it has over two million Twitter followers and over 425,000 fans on Facebook.
On March 9, 2009, Mashable announced that it had acquired Blippr, a micro-reviews service based on the concept that users can review games, books, movies, music, and web applications in 160 characters or less.
, Mashable announced the winners of the first Open Web Awards. Winners included Digg
, Facebook
, Google
, Twitter
, YouTube
, ESPN
, Cafemom
and Pandora.
The 2nd Annual Open Web Awards was an online international competition that took place between November and December 2008. Among the winners in the 'People's Choice' component were Encyclopedia Dramatica
in the wiki
category, Digg in the 'Social News and Social Bookmarking' category, Netlog
in the 'Mainstream and Large Social Networks' category and MySpace
in the 'Places and Events' category.
The 3rd Open Web Awards were held in November and December 2009. Winners included Pandora Radio for best mobile music site or app, Fish Wrangler for best Facebook game, and "Surprise Marriage Proposal in Spain" as best YouTube video.
In 2010, Mashable renamed the Open Web Awards to the 4th Annual Mashable Awards. The Mashable Awards officially launched on September 27, 2010 with nominations for categories including Best Mobile Game, Best Use of an API, Best Web Video, Most Promising New Company and Entrepreneur of the Year
Rohit Bhargava, SVP, Global Strategy & Marketing, Ogilvy
. Sabrina Caluori, Director of Social Media & Marketing, HBO, and Greg Clayman, Publisher, The Daily.
Themes discussed included content curation, the democratisation of content, social media
, social television
, and helping consumers deal with content overload.
Blog
A blog is a type of website or part of a website supposed to be updated with new content from time to time. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in...
founded by Pete Cashmore
Pete Cashmore
Pete Cashmore is the CEO and founder of the popular blog Mashable, a Technorati Top 10 blog worldwide. He grew up in Banchory, and founded Mashable in Aberdeen, Scotland in 2005 at age 19...
. The website's primary focus is social media
Social media
The term Social Media refers to the use of web-based and mobile technologies to turn communication into an interactive dialogue. Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0,...
news, but also covers news and developments in mobile, entertainment, online video, business, web development, technology, memes and gadgets. Mashable was launched by Pete Cashmore from his home in Aberdeen, Scotland in July 2005.
With a reported 50+ million monthly pageviews and an Alexa
Alexa Internet
Alexa Internet, Inc. is a California-based subsidiary company of Amazon.com that is known for its toolbar and Web site. Once installed, the toolbar collects data on browsing behavior which is transmitted to the Web site where it is stored and analyzed and is the basis for the company's Web traffic...
ranking under 250, Mashable ranks as one of the world's largest websites. Time Magazine noted Mashable as one the 25 best blogs in 2009, and has been described as "one stop shop" for social media. As of February 2011, it has over two million Twitter followers and over 425,000 fans on Facebook.
On March 9, 2009, Mashable announced that it had acquired Blippr, a micro-reviews service based on the concept that users can review games, books, movies, music, and web applications in 160 characters or less.
Mashable Awards
On November 27, 2007, Mashable launched the 1st International Open Web Awards to recognize the best online communities and services. Voting was conducted online through Mashable and its 24 blog partners. On January 10, 2008 at the Palace Hotel, San FranciscoPalace Hotel, San Francisco
The Palace Hotel is a landmark historic hotel in San Francisco, California, located at the SW corner of Market and New Montgomery streets. Also referred to as the "New" Palace Hotel to distinguish it from the original 1875 Palace Hotel that it was built to replace, the present...
, Mashable announced the winners of the first Open Web Awards. Winners included Digg
Digg
Digg is a social news website. Prior to Digg v4, its cornerstone function consisted of letting people vote stories up or down, called digging and burying, respectively. Digg's popularity prompted the creation of copycat social networking sites with story submission and voting systems...
Facebook
Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...
Google
Google Inc. is an American multinational public corporation invested in Internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program...
Twitter
Twitter is an online social networking and microblogging service that enables its users to send and read text-based posts of up to 140 characters, informally known as "tweets".Twitter was created in March 2006 by Jack Dorsey and launched that July...
, YouTube
YouTube
YouTube is a video-sharing website, created by three former PayPal employees in February 2005, on which users can upload, view and share videos....
, ESPN
ESPN
Entertainment and Sports Programming Network, commonly known as ESPN, is an American global cable television network focusing on sports-related programming including live and pre-taped event telecasts, sports talk shows, and other original programming....
, Cafemom
CafeMom
CafeMom is an ad-supported social networking site which is specifically targeted at mothers and mothers to be. It was founded in 2006 by Andrew Shue and Michael Sanchez....
and Pandora.
The 2nd Annual Open Web Awards was an online international competition that took place between November and December 2008. Among the winners in the 'People's Choice' component were Encyclopedia Dramatica
Encyclopedia Dramatica
Encyclopædia Dramatica was a satirical open wiki that used MediaWiki software. Launched on December 10, 2004, it lampooned both encyclopedic topics and current events, especially those related or relevant to contemporary internet culture. It was frequently utilized by a socially fluid and dynamic...
in the wiki
Wiki
A wiki is a website that allows the creation and editing of any number of interlinked web pages via a web browser using a simplified markup language or a WYSIWYG text editor. Wikis are typically powered by wiki software and are often used collaboratively by multiple users. Examples include...
category, Digg in the 'Social News and Social Bookmarking' category, Netlog
Netlog
Netlog is a Belgian social networking website specifically targeted at the European youth demographic....
in the 'Mainstream and Large Social Networks' category and MySpace
MySpace
Myspace is a social networking service owned by Specific Media LLC and pop star Justin Timberlake. Myspace launched in August 2003 and is headquartered in Beverly Hills, California. In August 2011, Myspace had 33.1 million unique U.S. visitors....
in the 'Places and Events' category.
The 3rd Open Web Awards were held in November and December 2009. Winners included Pandora Radio for best mobile music site or app, Fish Wrangler for best Facebook game, and "Surprise Marriage Proposal in Spain" as best YouTube video.
In 2010, Mashable renamed the Open Web Awards to the 4th Annual Mashable Awards. The Mashable Awards officially launched on September 27, 2010 with nominations for categories including Best Mobile Game, Best Use of an API, Best Web Video, Most Promising New Company and Entrepreneur of the Year
Mashable Connect conference
Mashable Connect is an annual invite-only conference. It was held on May 12 – May 14, 2011, with 300 attendees. Speakers included Scott Belsky, Founder & CEO, BehanceBehance
Behance is an American company that designs organizational products and services based on research among productive creative people and teams.-The Behance Network:...
Rohit Bhargava, SVP, Global Strategy & Marketing, Ogilvy
Ogilvy
Ogilvy is a name of people and fictional characters, as well as a Scottish clan . It may also refer to:In other uses:*Ogilvy , department store in Montreal, Canada*Ogilvy & Mather, advertising agency...
. Sabrina Caluori, Director of Social Media & Marketing, HBO, and Greg Clayman, Publisher, The Daily.
Themes discussed included content curation, the democratisation of content, social media
Social media
The term Social Media refers to the use of web-based and mobile technologies to turn communication into an interactive dialogue. Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0,...
, social television
Social television
Social Television is a general term for technology that supports communication and social interaction in either the context of watching television, or related to TV content. It also includes the study of television-related social behavior, devices and networks...
, and helping consumers deal with content overload.