BERNINA is the sewing machine brand

Brand

The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers."...

 of the Fritz Gegauf AG company, founded in 1893 in Steckborn

Steckborn

Steckborn is a municipality in Frauenfeld District in the canton of Thurgau in Switzerland.It is located on the Untersee of Lake Constance.-History:...

, Switzerland, and is also often used as a shorthand for the company itself, which has formed part of BERNINA International AG since the beginning of the 1990s. The origins of the company lie in the invention of the hemstitch sewing machine by Karl Friedrich Gegauf in 1893. The sewing and embroidery systems developed to date enable sewing

Sewing

Sewing is the craft of fastening or attaching objects using stitches made with a needle and thread. Sewing is one of the oldest of the textile arts, arising in the Paleolithic era...

, embroidering

Embroidery

Embroidery is the art or handicraft of decorating fabric or other materials with needle and thread or yarn. Embroidery may also incorporate other materials such as metal strips, pearls, beads, quills, and sequins....

, quilting

Quilting

Quilting is a sewing method done to join two or more layers of material together to make a thicker padded material. A quilter is the name given to someone who works at quilting. Quilting can be done by hand, by sewing machine, or by a specialist longarm quilting system.The process of quilting uses...

 and overlocking

Overlock

An overlock stitch sews over the edge of one or two pieces of cloth for edging, hemming or seaming. Usually an overlock sewing machine will cut the edges of the cloth as they are fed through , though some are made without cutters...

.