Arrowhead Water
Encyclopedia
Arrowhead Water, also known as Arrowhead Mountain Spring Water, is a brand of drinking water
that is popular in the western
United States
, particularly in Arizona
, the Northwest
, and in California
, where it is sometimes produced.
shaped like a giant arrowhead. The arrowhead is naturally barren; it is not manicured in any way. Native American legend says the formation was burned in the mountain by the fall of an arrow from Heaven, showing the way to healing hot springs. Adjacent mud pits are the original source and namesake of Arrowhead water.
The first documented reference to the Arrowhead springs was in records of priests stationed at Mission San Gabriel Arcángel
, around 1850. Explorer David Noble Smith dubbed the waters arrowhead. By 1885, the arrowhead waters were famous for their supposed curing powers. By the early 20th century, the hot springs were a popular site for tourism and vacationing.
area.
By 1917, the bottling operations had been moved to a new plant in Los Angeles. The Arrowhead and Puritas brands were bottled in the same plants and co-marketed up until the 1970s. Arrowhead Springs marketed the brands in separate containers that sometimes carried the Arrowhead or Puritas names alone, but containers were often labeled "Arrowhead and Puritas." The Arrowhead Beverage Company was the bottler for many different brands of water and soft drinks including selzers, sodas, ginger ales, and Lime Ricky's.
In 1932, another important development for the company happened in the Los Angeles area, as it was named the official water refreshment of that year's Olympic Games
, held at the City of the Stars.
Arrowhead water would return to the Olympic Games once again in 1984, when the games were again held in Los Angeles.
A local water source since 2010 is located in Ruby Mountain Springs, Chaffee County, Colorado
.
Other labels found in Washington list a source of the water as Hope Springs, Hope, British Columbia
.
company, as Nestlé had shown interest in selling drinking water. Soon after, the presence of Arrowhead water bottles in supermarkets across the Western part of the United States grew considerably.
In 1996, a 24 ounce bottle was introduced by the company. By the early 2000s, the company had introduced waters with different flavors to the market.
It's Better Up Here! is a trademark
ed tagline for the Arrowhead Water brand.
In 2006, Aquapod
was released in this brand.
sponsor of the indoor sports and entertainment arena
in Anaheim, California
. The company let the rights expire, and at the beginning of October 2006, the Arrowhead Pond became the Honda Center after the city of Anaheim resold the rights.
Arrowhead Water was named as one of GAYOT.com's Top 25 Bottled Waters.
Drinking water
Drinking water or potable water is water pure enough to be consumed or used with low risk of immediate or long term harm. In most developed countries, the water supplied to households, commerce and industry is all of drinking water standard, even though only a very small proportion is actually...
that is popular in the western
Western United States
.The Western United States, commonly referred to as the American West or simply "the West," traditionally refers to the region comprising the westernmost states of the United States. Because the U.S. expanded westward after its founding, the meaning of the West has evolved over time...
United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
, particularly in Arizona
Arizona
Arizona ; is a state located in the southwestern region of the United States. It is also part of the western United States and the mountain west. The capital and largest city is Phoenix...
, the Northwest
Northwestern United States
The Northwestern United States comprise the northwestern states up to the western Great Plains regions of the United States, and consistently include the states of Oregon, Washington, Idaho, Montana, Wyoming, to which part of southeast Alaska is also sometimes included...
, and in California
California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...
, where it is sometimes produced.
Discovery
Arrowhead Mountain Springwater takes its name from a natural rock formation in the San Bernardino MountainsSan Bernardino Mountains
The San Bernardino Mountains are a short transverse mountain range north and east of San Bernardino in Southern California in the United States. The mountains run for approximately 60 miles east-west on the southern edge of the Mojave Desert in southwestern San Bernardino County, north of the...
shaped like a giant arrowhead. The arrowhead is naturally barren; it is not manicured in any way. Native American legend says the formation was burned in the mountain by the fall of an arrow from Heaven, showing the way to healing hot springs. Adjacent mud pits are the original source and namesake of Arrowhead water.
The first documented reference to the Arrowhead springs was in records of priests stationed at Mission San Gabriel Arcángel
Mission San Gabriel Arcángel
The Mission San Gabriel Arcángel is a fully functioning Roman Catholic mission and a historic landmark in San Gabriel, California. The settlement was founded by Spaniards of the Franciscan order on "The Feast of the Birth of Mary," September 8, 1771, as the fourth of what would become 21 Spanish...
, around 1850. Explorer David Noble Smith dubbed the waters arrowhead. By 1885, the arrowhead waters were famous for their supposed curing powers. By the early 20th century, the hot springs were a popular site for tourism and vacationing.
History of the arrowhead water brand
In 1884, Puritas Water was established by Ralph Rogers, becoming the predecessor to the Arrowhead water brand. In 1903, the company combined operations with the Arrowhead Springs Water Company and began co-marketing the Puritas products with Arrowhead water. The manufacturing and bottling of the water originally took place at the Arrowhead Springs Hotel, north of San Bernardino, California. In 1905, Arrowhead and Puritas products were sold around the Los AngelesLos Ángeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...
area.
By 1917, the bottling operations had been moved to a new plant in Los Angeles. The Arrowhead and Puritas brands were bottled in the same plants and co-marketed up until the 1970s. Arrowhead Springs marketed the brands in separate containers that sometimes carried the Arrowhead or Puritas names alone, but containers were often labeled "Arrowhead and Puritas." The Arrowhead Beverage Company was the bottler for many different brands of water and soft drinks including selzers, sodas, ginger ales, and Lime Ricky's.
In 1932, another important development for the company happened in the Los Angeles area, as it was named the official water refreshment of that year's Olympic Games
Olympic Games
The Olympic Games is a major international event featuring summer and winter sports, in which thousands of athletes participate in a variety of competitions. The Olympic Games have come to be regarded as the world’s foremost sports competition where more than 200 nations participate...
, held at the City of the Stars.
Arrowhead water would return to the Olympic Games once again in 1984, when the games were again held in Los Angeles.
Water sources
As of 2008, according to the their bottle label, sources of water used are:- Arrowhead Springs, San Bernardino, CaliforniaSan Bernardino, CaliforniaSan Bernardino is a city located in the Riverside-San Bernardino metropolitan area , and serves as the county seat of San Bernardino County, California, United States...
- Deer Canyon Springs, San Bernardino County, CaliforniaSan Bernardino County, CaliforniaSan Bernardino County is a county in the U.S. state of California. As of the 2010 census, the population was 2,035,210, up from 1,709,434 as of the 2000 census...
- Long Point Ranch, Running Springs, CaliforniaRunning Springs, CaliforniaRunning Springs is a census-designated place in San Bernardino County, California, United States. The population was 4,862 at the 2010 census, down from 5,125 at the 2000 census.-Geography:Running Springs is located at ....
- Palomar Mountain Granite Springs, Palomar, California
- Coyote Springs, Inyo County, CaliforniaInyo County, California-National protected areas:* Death Valley National Park * Inyo National Forest * Manzanar National Historic Site-Major highways:* U.S. Route 6* U.S. Route 395* State Route 127* State Route 136* State Route 168* State Route 178...
- Southern Pacific Spring, Riverside County, CaliforniaRiverside County, CaliforniaRiverside County is a county in the U.S. state of California. One of 58 California counties, it covers in the southern part of the state, and stretches from Orange County to the Colorado River, which forms the state border with Arizona. The county derives its name from the city of Riverside,...
A local water source since 2010 is located in Ruby Mountain Springs, Chaffee County, Colorado
Chaffee County, Colorado
Chaffee County is one of the 64 counties of the state of Colorado of the United States. The county population was 16,242 at U.S. Census 2000. The county seat is Salida.-History:...
.
Other labels found in Washington list a source of the water as Hope Springs, Hope, British Columbia
Hope, British Columbia
Hope is a district municipality located at the confluence of the Fraser and Coquihalla rivers in the province of British Columbia, Canada. Hope is at the eastern end of both the Fraser Valley and the Lower Mainland region, and is at the southern end of the Fraser Canyon...
.
- Livermore, CA Municipal Water Supply (Label on the orange cap on the 5 gallon Eco-Sense bottles used in dispensers)
The Nestlé era
In 1987, Arrowhead waters joined the NestléNestlé
Nestlé S.A. is the world's largest food and nutrition company. Founded and headquartered in Vevey, Switzerland, Nestlé originated in a 1905 merger of the Anglo-Swiss Milk Company, established in 1867 by brothers George Page and Charles Page, and Farine Lactée Henri Nestlé, founded in 1866 by Henri...
company, as Nestlé had shown interest in selling drinking water. Soon after, the presence of Arrowhead water bottles in supermarkets across the Western part of the United States grew considerably.
In 1996, a 24 ounce bottle was introduced by the company. By the early 2000s, the company had introduced waters with different flavors to the market.
It's Better Up Here! is a trademark
Trademark
A trademark, trade mark, or trade-mark is a distinctive sign or indicator used by an individual, business organization, or other legal entity to identify that the products or services to consumers with which the trademark appears originate from a unique source, and to distinguish its products or...
ed tagline for the Arrowhead Water brand.
In 2006, Aquapod
Aquapod
Aquapod, manufactured by Nestlé Waters North America, is a non-carbonated natural spring water, targeted towards children. It is packaged in an orb-shaped 11-ounce bottle.-Brands:Aquapod is available in the following brands:*Arrowhead*Deer Park...
was released in this brand.
Other information
From 1993 to 2006, Arrowhead Water was the naming rightsNaming rights
In the private sector, naming rights are a financial transaction whereby a corporation or other entity purchases the right to name a facility, typically for a defined period of time. For properties like a multi-purpose arena, performing arts venue or an athletic field, the term ranges from three...
sponsor of the indoor sports and entertainment arena
Arrowhead Pond
The Honda Center, previously known as the Arrowhead Pond of Anaheim and colloquially called The Pond or The Ponda, is an indoor arena in Anaheim, California. The arena is home to the National Hockey League's Anaheim Ducks and was home of the former National Lacrosse League's Anaheim Storm, which...
in Anaheim, California
Anaheim, California
Anaheim is a city in Orange County, California. As of the 2010 United States Census, the city population was about 365,463, making it the most populated city in Orange County, the 10th most-populated city in California, and ranked 54th in the United States...
. The company let the rights expire, and at the beginning of October 2006, the Arrowhead Pond became the Honda Center after the city of Anaheim resold the rights.
Arrowhead Water was named as one of GAYOT.com's Top 25 Bottled Waters.