Alex Perry
Encyclopedia
Alex Perry is an Australian fashion designer, particularly noted for his designs in womenswear. After graduating from East Sydney Technical College in 1984, Perry worked as a model agent representing Australian models for international modelling agencies. In 1992 Perry opened his first atelier
creating gowns, corsets and sheaths. Vogue Australia
photographed these gowns that became the Alex Perry trademark signature in his first editorial shoot.
immigrant parents, who ran a hamburger shop in suburban Sydney
. His wife Mary is a former fashion model from Greece
. Alex's brother Lee is a voiceover artist who has performed in many television series and movies including the Hollywood film Happy Feet
.
Perry relocated his salon in 1994 to Double Bay
, Sydney, where he built up his clientele to include high profile celebrities, social identities and personalities. Alex Perry was a designer at the inaugural Mercedes Australian Fashion Week
held in May 1995, and has shown collections each year. Perry’s runway shows have featured models such as Linda Evangelista
, Megan Gale
, Miranda Kerr
, Kate Fischer
, Alyssa Sutherland
, Nicole Trunfio
and Lily Cole
.
Perry launched his first “ready to wear” collection in 1998. Alex Perry Couture signatures of the ready-to-wear collection are boned corsetry, hand ruching and sexy, feminine silhouettes. In May 2002, Perry launched his Sydney
salon at The Strand Arcade
. Alex Perry's debut accessories collection was launched in 2006 and features stilettos, jewelled clutch handbags and bijoux earrings for evening and bridal.
International models Elle Macpherson
, Linda Evangelista
and Claudia Schiffer
have donned his designer ball gowns and red carpet eveningwear. Jennifer Lopez
and Nelly Furtado
both chose to perform on stage and walked the red carpet in Alex Perry gowns. His designs have also been modelled by Jennifer Hawkins
former Miss Australia
and Miss Universe
and now television presenter on The Great Outdoors and have been worn by Sonia Kruger
on the celebrity reality show Dancing With The Stars
.
on the (Nine Network) and other morning television shows.
Alex is the only judge to appear in all seven cycles of the reality television
series “Australia's Next Top Model
”. He also appeared as a contestant in Celebrity MasterChef Australia
in 2009, and Talkin' 'bout your Generation
in 2010.
Alex Perry also has 5 sisters.
In May 2011, the Australian Financial Review reported that Alex Perry Residential Apartments are under development.
In July 2011, Perry took over as mentor on Season 3 of Project Runway Australia
.
In a recent SpecSavers commercial it is apparent that, although Alex is a fashion designer, his shirt is clearly too small for him.
Studio
A studio is an artist's or worker's workroom, or the catchall term for an artist and his or her employees who work within that studio. This can be for the purpose of architecture, painting, pottery , sculpture, scrapbooking, photography, graphic design, filmmaking, animation, radio or television...
creating gowns, corsets and sheaths. Vogue Australia
Vogue (magazine)
Vogue is a fashion and lifestyle magazine that is published monthly in 18 national and one regional edition by Condé Nast.-History:In 1892 Arthur Turnure founded Vogue as a weekly publication in the United States. When he died in 1909, Condé Montrose Nast picked up the magazine and slowly began...
photographed these gowns that became the Alex Perry trademark signature in his first editorial shoot.
Early life
Perry, the middle son of three boys Lee, Paul and himself of GreekGreeks
The Greeks, also known as the Hellenes , are a nation and ethnic group native to Greece, Cyprus and neighboring regions. They also form a significant diaspora, with Greek communities established around the world....
immigrant parents, who ran a hamburger shop in suburban Sydney
Sydney
Sydney is the most populous city in Australia and the state capital of New South Wales. Sydney is located on Australia's south-east coast of the Tasman Sea. As of June 2010, the greater metropolitan area had an approximate population of 4.6 million people...
. His wife Mary is a former fashion model from Greece
Greece
Greece , officially the Hellenic Republic , and historically Hellas or the Republic of Greece in English, is a country in southeastern Europe....
. Alex's brother Lee is a voiceover artist who has performed in many television series and movies including the Hollywood film Happy Feet
Happy Feet
Happy Feet is a 2006 American-Australian computer-animated family film with music, directed and co-written by George Miller. It was produced at Sydney-based visual effects and animation studio Animal Logic for Warner Bros., Village Roadshow Pictures and Kingdom Feature Productions and was released...
.
Perry relocated his salon in 1994 to Double Bay
Double Bay, New South Wales
Double Bay is a harbourside eastern suburb of Sydney, in the state of New South Wales, Australia. Double Bay is located 4 kilometres east of the Sydney central business district and is the administrative centre of the local government area of the Municipality of Woollahra.Double Bay takes its name...
, Sydney, where he built up his clientele to include high profile celebrities, social identities and personalities. Alex Perry was a designer at the inaugural Mercedes Australian Fashion Week
Australian Fashion Week
Australian Fashion Week is an annual fashion industry event showcasing the latest seasonal collections from Australian and Asia Pacific Designers...
held in May 1995, and has shown collections each year. Perry’s runway shows have featured models such as Linda Evangelista
Linda Evangelista
Linda Evangelista is a Canadian model. She has been featured on over 600 magazine covers and has garnered work on numerous modeling assignments with companies, most recently with L'Oréal.- Early years :...
, Megan Gale
Megan Gale
Megan Kate Gale is an Australian model and actress.- Career :Born in Perth, Western Australia, Megan Gale's father is English and mother is part Maori and is the youngest of three children with two older brothers.-Modeling:...
, Miranda Kerr
Miranda Kerr
Miranda May Kerr is an Australian model. She is best known as one of the Victoria's Secret Angels since mid-2007. She is the first Australian to participate in the Victoria's Secret campaign and also represents Australian fashion chain David Jones...
, Kate Fischer
Kate Fischer
Kate Fischer, aka Katie Fischer, is an Australian model and actress. She attended the Canberra Girls' Grammar School....
, Alyssa Sutherland
Alyssa Sutherland
Alyssa Sutherland is an Australian-born actress and model born in Brisbane in 1982, and now based in New York City.Her modeling career began when she won the 1997 annual Bonne Belle model search of Girlfriend, a teen magazine in Australia...
, Nicole Trunfio
Nicole Trunfio
Nicole Trunfio is an Australian model from Merredin, a small country town in Western Australia.-Personal life:Trunfio is the youngest girl in a family of four children. She attended St. Mary's Primary School in Merredin...
and Lily Cole
Lily Cole
Lily Luahana Cole is an English model and actress. Cole's modelling career was launched by a chance encounter with Benjamin Hart in Soho, London when she was 14....
.
Perry launched his first “ready to wear” collection in 1998. Alex Perry Couture signatures of the ready-to-wear collection are boned corsetry, hand ruching and sexy, feminine silhouettes. In May 2002, Perry launched his Sydney
Sydney
Sydney is the most populous city in Australia and the state capital of New South Wales. Sydney is located on Australia's south-east coast of the Tasman Sea. As of June 2010, the greater metropolitan area had an approximate population of 4.6 million people...
salon at The Strand Arcade
The Strand Arcade
The Strand Arcade is a Victorian-style shopping arcade in Sydney, New South Wales. The Strand Arcade is located in the heart of the Sydney central business district, between Pitt Street Mall and George Street.-History:...
. Alex Perry's debut accessories collection was launched in 2006 and features stilettos, jewelled clutch handbags and bijoux earrings for evening and bridal.
International models Elle Macpherson
Elle Macpherson
Elle Macpherson is an Australian model, actress, and businesswoman nicknamed "The Body". She is perhaps best known for her record five cover appearances for the Sports Illustrated Swimsuit Issue beginning in the 1980s...
, Linda Evangelista
Linda Evangelista
Linda Evangelista is a Canadian model. She has been featured on over 600 magazine covers and has garnered work on numerous modeling assignments with companies, most recently with L'Oréal.- Early years :...
and Claudia Schiffer
Claudia Schiffer
Claudia Schiffer is a German model and occasional actress, who reached the peak of her popularity during the 1990s, initially due to her resemblance to Brigitte Bardot. Schiffer is one of the world's most successful models, having appeared on over 500 magazine covers...
have donned his designer ball gowns and red carpet eveningwear. Jennifer Lopez
Jennifer Lopez
Jennifer Lynn Lopez is an American actress, singer, record producer, dancer, television personality, and fashion designer. Lopez began her career as a dancer on the television comedy program In Living Color. Subsequently venturing into acting, she gained recognition in the 1995 action-thriller...
and Nelly Furtado
Nelly Furtado
Nelly Kim Furtado is a Canadian singer-songwriter, record producer and actress. Furtado grew up in Victoria, British Columbia, Canada.Furtado first gained fame with her debut album, Whoa, Nelly!, and its single "I'm Like a Bird", which won a 2001 Juno Award for Single of the Year and a 2002 Grammy...
both chose to perform on stage and walked the red carpet in Alex Perry gowns. His designs have also been modelled by Jennifer Hawkins
Jennifer Hawkins
Jennifer Hawkins is an Australian beauty queen, model and television presenter best known as Miss Universe 2004 and the face of Australian department store Myer.-Early life:...
former Miss Australia
Miss Australia
Miss Australia is the title for the winner of the Miss Australia Quest/Awards, which ran from 1954 until 2000, when the last Miss Australia was named....
and Miss Universe
Miss Universe
Miss Universe is an annual international beauty contest that is run by the Miss Universe Organization. The pageant is the most publicized beauty contest in the world with 600 million viewers....
and now television presenter on The Great Outdoors and have been worn by Sonia Kruger
Sonia Kruger
Sonia Melissa Kruger is an Australian television presenter. She is best known for co-hosting the popular Australian version of Dancing with the Stars, hosting 10 Years Younger in 10 Days and for the role of Tina Sparkle in the hit 1992 film Strictly Ballroom.-Early life:Born in Toowoomba,...
on the celebrity reality show Dancing With The Stars
Dancing with the Stars
Dancing with the Stars is the name of several international television series based on the format of the British TV series Strictly Come Dancing, which is distributed by BBC Worldwide – the commercial arm of the BBC. Currently the format has been licensed to over 35 countries...
.
Media
Perry has appeared as a fashion commentator or co-host on such television programs as “50 Years of Television – Red Carpet reportage” (Seven Network), “Melbourne Cup Fashions on the Field” (Seven Network), commentary of Prince Charles & Camilla’s Royal Wedding, co-host for “Australian Fashion Awards” (Nine Network), co-host of “Ultimate Make Over” (Seven Network). He is also a regular guest on Mornings with Kerri-AnneMornings with Kerri-Anne
Kerri-Anne is an Australian morning television program shown on the Nine Network, hosted by Kerri-Anne Kennerley. It aired weekdays at 9am for two hours. The final episode of the series aired on November 25, 2011.-History:...
on the (Nine Network) and other morning television shows.
Alex is the only judge to appear in all seven cycles of the reality television
Reality television
Reality television is a genre of television programming that presents purportedly unscripted dramatic or humorous situations, documents actual events, and usually features ordinary people instead of professional actors, sometimes in a contest or other situation where a prize is awarded...
series “Australia's Next Top Model
Australia's Next Top Model
Australia's Next Top Model is an Australian reality television series, based on a franchise that was created by Tyra Banks with America's Next Top Model...
”. He also appeared as a contestant in Celebrity MasterChef Australia
Celebrity MasterChef Australia
Celebrity MasterChef Australia is an Australian competitive cooking game show. It is spin-off of MasterChef Australia, itself an adaptation of the British show MasterChef, and features celebrity contestants...
in 2009, and Talkin' 'bout your Generation
Talkin' 'bout your Generation
Talkin' 'Bout Your Generation is an Australian game show produced by Granada Productions which premiered on Network Ten on 5 May 2009. It is hosted by Shaun Micallef....
in 2010.
Alex Perry also has 5 sisters.
In May 2011, the Australian Financial Review reported that Alex Perry Residential Apartments are under development.
In July 2011, Perry took over as mentor on Season 3 of Project Runway Australia
Project Runway Australia
Project Runway Australia is a reality television show based on Project Runway wherein fashion Designers compete by making specific garments for specific challenges. All contestants appearing on the show are designers residing in Australia. The show features Megan Gale as the host, and Kirrily...
.
In a recent SpecSavers commercial it is apparent that, although Alex is a fashion designer, his shirt is clearly too small for him.