Adrian Metcalfe
Encyclopedia
Adrian Metcalfe is a former British
Great Britain
Great Britain or Britain is an island situated to the northwest of Continental Europe. It is the ninth largest island in the world, and the largest European island, as well as the largest of the British Isles...

 athlete, who mainly competed in the 400 meters.

He competed for Great Britain in the 1964 Summer Olympics
1964 Summer Olympics
The 1964 Summer Olympics, officially known as the Games of the XVIII Olympiad, was an international multi-sport event held in Tokyo, Japan in 1964. Tokyo had been awarded with the organization of the 1940 Summer Olympics, but this honor was subsequently passed to Helsinki because of Japan's...

 held in Tokyo in the 4 x 400m relay where he won the silver medal with his team mates Tim Graham, John Cooper
John Cooper (athlete)
John Cooper was a British athlete who competed mainly in the 400 metre hurdles.He competed for Great Britain in the 1964 Summer Olympics held in Tokyo, Japan in the 400 metre hurdles where he won the silver medal...

 and Robbie Brightwell
Robbie Brightwell
Robert Ian Brightwell MBE is a former track and field athlete.He moved to England with his family in 1946 and grew up in Donnington, Shropshire...

.

Metcalfe attended the Brunts School
The Brunts School
The Brunts School is a large comprehensive school in north east Mansfield, Nottinghamshire in England. The school is designated as a Performing Arts College. It has previously been a Grammar School and a Technical School and traces its foundation back to a bequest by Samuel Brunts in 1709...

. He is now a broadcaster, having worked variously as athletics commentator for British commercial channel ITV in the 1970s and 1980s, was head of sport at Channel 4 at its launch in 1983, and he later headed up pan-European sports channel Eurosport
Eurosport
Eurosport is a pan-European television sport network operated by French broadcaster TF1 Group. The network of channels are available in 59 countries, in 20 different languages providing viewers with European and international sporting events...

.

He has worked as an adviser and producer for both the International Olympic Committee
International Olympic Committee
The International Olympic Committee is an international corporation based in Lausanne, Switzerland, created by Pierre de Coubertin on 23 June 1894 with Demetrios Vikelas as its first president...

 and International Association of Athletics Federations
International Association of Athletics Federations
The International Association of Athletics Federations is the international governing body for the sport of athletics. It was founded in 1912 at its first congress in Stockholm, Sweden by representatives from 17 national athletics federations as the International Amateur Athletics Federation...

, serving on their respective press and broadcast commissions.

In 1998, Metcalfe took up a directorship of worldsport.com, working with Allan Callan, on the web-based rights project for the General Assembly of International Sports Federations (GAISF), but the venture was a victim of the dot.com crash and closed in 2000. Metcalfe lost all of his financial investment in the company.

As well as advising on London's bids to stage the track and field world championships and 2012 Olympics, Metcalfe continues to work on Olympic broadcasts, dividing his time between homes in France and Britain.
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